Switzerland’s mobile market has undergone a number of changes in recent years, with the operator Salt (formerly Orange Switzerland) having been acquired by NJJ Capital in February 2015, and with Sunrise having been acquired by the private equity firm CVC Capital Partners.
The market has also benefited from the entry of the main cableco UPC Switzerland as an MVNO. As a full-service provider UPC can compete more effectively with Sunrise and Swisscom.
Mobile penetration is on a par with the European average while mobile data use among consumers has increased rapidly in line with the expended reach of technologies including HSPA and LTE. Customer use of mobile data services is helping to offset declining ARPU and lower traffic in the SMS segment as consumers adopt a range of OTT messaging services. Higher data usage has also encouraged both Swisscom and Sunrise to switch off their 2G networks and utilise network and spectrum assets for LTE and forthcoming 5G services. Swisscom is among the leading telcos in Europe for trialling 5G, with plans to offer commercial services in 2020.
This report assesses Switzerland’s mobile market, presenting an analysis of the regulatory environment, service offerings and emerging new technologies, and profiles of the main providers.
OFCOM consults on the use of a range of spectrum to be released from 2019; regulator makes late-2018 auction schedule for multi-spectrum auction; Swiss MNOs using Mobile ID; Salt extends 300Mb/s LTE-A coverage to 45% of the population; Sunrise sells tower portfolio for CHF500 million, announces plans to switch of 2G infrastructure by 2018; Swisscom and Ericsson trial 10Gb/s 5G, prepares to decommission 2G infrastructure in 2020; Swisscom trials three-band LTE-A offering data at up to 450Mb/s; UPC Switzerland providing backhaul services for Salt’s LTE network; report update includes the regulator’s market data for 2016, telcos’ operating and financial data to Q2 2017, recent market developments.
Swisscom Mobile, Salt (Orange Switzerland), Sunrise
Number of pages 28
Last updated 10 Nov 2017
Analyst: Henry Lancaster
In 2009 Paul contacted me and we engaged in the brainstorming sessions that led to the development of the UN Broadband Commission for Digital Development.
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