Portugal - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses

Synopsis

Despite some consolidation among players the Portuguese mobile market remains dominated by the incumbent Portugal Telecom, owned by Altice Group and operating as Meo, followed by Vodafone and NOS. The market share held by Meo has fallen steadily in recent years, to below 44% by early 2017. The MVNO market remains undeveloped, partly because network operators have their own low-cost brands. Collectively, MVNOs have about 1.7% share of the market by subscribers.

Population coverage by 3G infrastructure is universal and so most investment has been directed to LTE and to incremental upgrades to network infrastructure. Altice Labs in February 2017 began working with Ericsson to develop 5G services and applications.

This report profiles Portugal’s mobile market, providing statistics on network operators, a review of the key regulatory issues, a snapshot of the consumer market, and an analysis of mobile data services such as SMS, Push-to-Talk and mobile TV as also developments in technologies and their adoption among consumers.

Key developments:

Vodafone achieves 1Gb/s downlink speeds in LTE-A trials, provides 90% LTE population coverage; decline in SMS traffic in wake of messaging alternatives; NOS network used for NB-IoT trials; m-payment solution developments; TMN rebranded as Meo; financial constraints putting pressure on consumer spend for high-end telecom services; Lycamobile launches mobile services; report update includes the regulator’s market data to Q4 2016, telcos’ operating and financial data to Q4 2016, recent market developments.

Companies mentioned in this report:

Meo (TMN, Portugal Telecom), NOS (Optimus, Zon Multimedia), Vodafone Portugal, CTT, Lycamobile.

1. Synopsis
2. Market analysis
3. Mobile statistics
- 3.1 General statistics
- 3.2 Mobile voice
- 3.3 Mobile data
  - 3.3.1 Short Message Service (SMS)
  - 3.3.2 Multimedia Messaging Service (MMS)
  - 3.3.3 Mobile broadband
- 3.4 Forecasts – mobile subscribers – 2018; 2020; 2022
  - 3.4.1 Notes on scenario forecasts
4. Regulatory issues
- 4.1 Spectrum regulations and spectrum auctions
  - 4.1.1 GSM licence renewal
  - 4.1.2 3G
  - 4.1.3 3G at 900MHz
  - 4.1.4 450MHz
  - 4.1.5 800MHz
  - 4.1.6 3.4GHz
  - 4.1.7 2.6GHz and 800MHz
- 4.2 Roaming
  - 4.2.1 Data roaming
- 4.3 Mobile Number Portability (MNP)
- 4.4 Mobile Termination Rates (MTRs)
- 4.5 Network sharing
5. Mobile infrastructure
- 5.1 Digital networks
- 5.2 Third Generation (3G) mobile
- 5.3 Long-term Evolution (LTE)
- 5.4 5G
- 5.5 Other infrastructure developments
  - 5.5.1 General Packet Radio Service (GPRS)
  - 5.5.2 Push-to-Talk (PTT)
  - 5.5.3 High-Speed Packet Access (HSPA)
  - 5.5.4 Evolved HSPA (HSPA+)
  - 5.5.5 High-Speed Uplink Packet Access (HSUPA)
  - 5.5.6 Fixed-mobile convergence (FMC)
  - 5.5.7 TETRA (TErrestrial Trunked RAdio)
- 5.6 Machine-to-Machine (M2M)
- 5.7 Internet-of-Things (IoT)
6. Major mobile operators
- 6.1 Meo
- 6.2 Vodafone Portugal
- 6.3 NOS (Zon Optimus)
  - 6.3.1 Optimus
- 6.4 Mobile Virtual Network Operators (MVNOs)
7. Mobile content and applications
- 7.1 Location-based services
- 7.2 Other developments
- 7.3 M-payments
- 7.4 Mobile TV
8. Mobile handsets
9. Related reports

Table 1 – Historic - Mobile subscribers and penetration (regulator data) – 1999 - 2009
Table 2 – Mobile subscribers and penetration (regulator data) – 2010 - 2018
Table 3 – Active mobile subscribers (regulator data) – 2014 - 2016
Table 4 – Mobile sector revenue – 2004 - 2016
Table 5 – Mobile operators’ market share of subscribers (main players) – 2004 - 2016
Table 6 – Outgoing mobile calls and traffic volume – 2002 - 2016
Table 7 – Mobile prepaid subscribers, proportion prepaid – 2003 - 2016
Table 8 – Average revenue per mobile subscriber – 2013 - 2016
Table 9 – Mobile internet sessions and traffic – 2007 - 2016
Table 10 – Proportion of mobile subscribers using instant messaging – 2013 - 2016
Table 11 – SMS messages sent annually – 2004 - 2016
Table 12 – SMS messages sent per user per month – 2010 - 2016
Table 13 – Premium SMS messages sent – 2010 - 2016
Table 14 – MMS messages sent – 2007 - 2016
Table 15 – MMS messages sent per user per month – 2010 - 2016
Table 16 – Active mobile broadband subscribers – 2010 - 2016
Table 17 – Mobile broadband devices – 2010 - 2016
Table 18 – Share of mobile broadband subscribers by operator (cards/modems) – 2010 - 2015
Table 19 – Share of mobile broadband subscribers by operator – 2011 - 2016
Table 20 – Mobile broadband revenue – 2007 - 2015
Table 21 – NOS mobile data use per subscriber – 2012 - 2015
Table 22 – Forecast mobile subscribers – 2018; 2020; 2022
Table 23 – Multiband auction results – 2012
Table 24 – Roaming in call traffic volume and messages – 2003 - 2016
Table 25 – European roaming charges – 2007 - 2016
Table 26 – European data roaming charges – 2012 - 2016
Table 27 – Accumulated mobile number portings – 2002 - 2017
Table 28 – MTRs – 2009 - 2012
Table 29 – 3G video calls and traffic data – 2007 - 2016
Table 30 – 3G mobile subscribers – 2011 - 2016
Table 31 – M2M subscriptions – 2012 - 2016
Table 32 – M2M sessions and traffic – 2013 - 2016
Table 33 – Meo residential ARPU and data percentage – 2006 - 2016
Table 34 – Meo subscribers – 2006 - 2016
Table 35 – Meo mobile revenue – 2010 - 2016
Table 36 – Vodafone Portugal subscribers, proportion prepaid – 2006 - 2016
Table 37 – Vodafone monthly ARPU: prepaid, contract and blended – 2005 - 2016
Table 38 – Vodafone financial data – 2007 - 2017
Table 39 – NOS blended mobile ARPU – 2014 - 2016
Table 40 – NOS mobile subscribers – 2003 - 2016
Table 41 – Historic - Optimus operational statistics – 2006 - 2012
Table 42 – Historic - Optimus financial data – 2006 - 2012
Table 43 – Historic - Optimus revenue by type – 2006 - 2012
Table 44 – Mobile TV sessions and traffic – 2010 - 2016
Table 45 – Mobile TV subscribers – 2010 - 2016
Table 46 – Mobile TV revenue – 2007 - 2011

Chart 1 – Active mobile subscribers and SIM penetration rate (regulator data) – 2003 - 2018
Chart 2 – Mobile operators’ market share – 2004 - 2016
Chart 3 – Mobile prepaid subscribers, proportion prepaid – 2003 – 2016
Chart 4 – Mobile broadband subscribers – 2010 - 2016
Chart 5 – Roaming in call traffic volume and messages – 2003 - 2016
Chart 6 – 3G video calls and traffic data – 2007 - 2016
Chart 7 – Vodafone monthly ARPU: prepaid, contract and blended – 2005 - 2016
Chart 8 – Vodafone financial data (year to Mar) – 2007 - 2017

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Number of pages 31

Status Current

Last updated 12 Apr 2017
Update History

Analyst: Henry Lancaster

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