2012 Spain - Telecoms, IP Networks, Digital Media and Forecasts

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Last updated: 18 Jul 2012 Update History

Report Status: Archived

Report Pages: 126

Publication Overview

This report provides a comprehensive overview of trends and developments in Spain’s telecommunications market. The report analyses the mobile, internet, broadband, digital TV and converging media sectors. Subjects include:

  • Market and industry analyses, trends and developments;
  • Facts, figures and statistics;
  • Industry and regulatory issues;
  • Infrastructure;
  • Major Players, Revenues, Subscribers, ARPU, MoU;
  • Internet, VoIP, IPTV;
  • Mobile Voice and Data Markets;
  • Broadband (FttH, DSL, cable TV, wireless);
  • Convergence and Digital Media;
  • 3G subscriber and mobile ARPU forecasts to 2015;
  • Broadband market forecasts for selective years to 2020.

Key developments:

Carlyle Group buys Telecable Asturias; Digital+ rebrands as Canal+; Abertis Telecom sells half if its stake in Eutelsat; Jazztel launches Jazzbox OTT platform; regulator proposes reduction in number of DTT channels for 2015; new government pressed to revitalise telecoms sector; Telefónica considers asset sales; telecom revenue falls nearly 5% in 2011; regulator agrees to 6.8% increase in LLU charges; Telefónica eyes Middle East market through deal with Etisalat, develops new organisational structure; new indirect access model to be introduced for 2012; ONO secures a US$1 billion bond issue; mobile revenue continues to fall in 2012; rise in number portability places pressure on operators; 4G licences in the 800MHz and 2.6GHz band raise €1.65 billion; regulator proposes 80% cuts in MTRs to 2014; TeliaSonera hires bank for potential sale of Yoigo; Telefónica launches LTE in the 2.6GHz band; regulator launches investigation into wholesale SMS and MMS charges; regulator’s 2011 annual market data and updates to April 2012; telcos’ operating and financial data to Q1 2012; market developments to mid-2012.

Companies covered in this report include:

Orange, Vodafone, Lebara, Lycamobile, Telefónica, Jazztel, ONO, Canal+, Prisa TV.

Researcher:- Henry Lancaster
Current publication date:- July 2012 (11th Edition)

Executive Summary

DTT may lose half channel capacity in 2015

BuddeComm’s annual publication, Spain - Telecoms, IP Networks, Digital Media and Forecasts, provides a comprehensive overview of the trends and developments in the telecommunications and digital media markets in one of Europe’s largest countries. The report includes the regulator’s market data to the end of 2011 and 2012 updates, telcos’ financial and operating data to March 2012, and market developments into mid-2012.

Economic background

Spain’s economy has been among the worst affected by the global financial crisis. In mid-2012 the newly elected government set in train a new round of austerity measures aimed at cutting a further €65 billion off the state budget by 2015. The Eurozone stepped in to fund Spanish banks with some €30 billion, while overall banking assistance has reached €100 billion. Falling GDP and collapsing tax revenue has slowed economic recovery and forced the government to ease its deficit reduction schedule, amending this to 2.8% of economic output by 2014.

Telecom market overview

Spain’s telecom market is one of the largest in Europe, accounting for around 4% of GDP. Market revenue has fallen steadily in recent years, a trend likely to continue to 2013 as the economic crisis dampens consumer spend. The deregulated market remains dominated by Telefónica though the operators is steadily losing market share in revenue and subscribers. Investment in broadband and mobile networks has defied the economic slowdown as operators struggle to secure future revenue from emerging digital content and services.

Mobile market

Mobile revenue will be under pressure to 2014 as the market responds to regulatory measures and competitive pressure on pricing, as also on the economic climate. Improved revenue from data and subscriptions has helped slow down overall revenue declines. Spectrum originally set aside for DTT from 2015 may be reallocated for mobile broadband.

Key telecom parameters – 2010; 2013




Subscribers by sector (million):

Fixed broadband subscribers



Mobile phone



Fixed-line telephony



Penetration of services:

Fixed broadband









(Source: BuddeComm)


Market Highlights

  • TeliaSonera in mid-2012 appointed a bank to manage its potential sale of Yoigo. The move may lead to further market consolidation, or allow outside players such as the acquisitive America Movil to establish a base in Spain.
  • Telefónica has activated an LTE network using the 2.6GHz band, reporting downloads at up to 100Mb/s and uploads ranging at between 40Mb/s and 60Mb/s.
  • The number of subscribers has fallen dramatically in 2011 following the end of a promotion undertaken by Movistar.
  • Government proposals that the 45 channels available on DTTV may be reduced by half 2015 reflects the sector’s poor business sustainability as well as the potential to secure €2 billion from operators which would use the freed frequencies to develop mobile broadband services.
  • The FttH subscriber base may reach 270,000 by the end of 2012, showing strong growth at the expense of the cable and DSL sectors.

This report is essential reading for those needing high level strategic information and objective analysis on the telecom sector in Spain. It provides further information on:

  • Market liberalisation and regulatory issues;
  • The impact of the global economic crisis;
  • Telecoms operators – privatisation, acquisitions, new licences;
  • Mobile data market developments in coming years in light of spectrum auctions and new license awards;
  • 3G developments, regulatory issues and technologies including HSPA and LTE;
  • Broadband migration to an FttH architecture;
  • Historical and current subscriber statistics and forecasts;
  • ARPU statistics and forecasts.

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