United Kingdom Telecoms Market Report

Telecoms, Mobile and Broadband - Statistics and Analyses

Publication Date: September 2024

Report Pages: 317

Analyst: Henry Lancaster

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Summary
Table Of Contents

UK’s telcos continue to upgrade fixed and mobile networks amid economic turmoil

The UK telecoms market has seen declining revenue for several years, despite gains in subscriber numbers in some of the key growth areas of the market, particularly broadband, as well as in increases in data traffic, which was sustained at a lower level of growth following the easing of travel restrictions imposed during periods of lockdown in 2020. Revenue decline reflects the steady drop in ARPU which has resulted from an increased customer preference for bundling, as well as competitive pricing among all telcos.

The telco market’s gradual downward trend is also indicative of the tumultuous economic conditions within the UK. The effects of the pandemic and Brexit contributed to a 9.9% fall in GDP in 2020, a level more severe than all other G7 member states. Although GDP growth returned in 2021 and 2023, the IMF anticipated that growth for 2023 would be marginal. The OECD noted that GDP in the first quarter of 2023 was only 0.2%, year-on-year, far below the OECD average. This poor performance is reflected in economic hardship among households, which in turn has negatively impacted telcos’ revenue.

The government remains committed to maintaining a strong and competitive telecommunications environment. In policy and in investment, the industry is receiving a high level of government support for rolling out broadband throughout the country, with a focus on developing fibre infrastructure and upgrading from legacy copper networks. There is a particularly strong push to extend coverage into more rural and remote areas, with a national Full Fibre broadband access target set for 2033. One of the additional downsides to the UK’s withdrawal from the EU, however, is that the country no longer has access to the European Regional Development Fund (ERDF), which previously provided much of the cash for the development of broadband. The UK government must instead fund its fibre-broadband initiatives using internal resources.

Key developments:

KCOM applies for its regional license to be extended nationally.
Department for Science, Innovation and Technology issues 5G and 6G strategies to investment and innovation.
Some 28.7 million premises (90% of the total) able to access a superfast broadband service.
Ofcom outlines plans to provide at least 6GHz of mmWave spectrum in the 26GHz and 40GHz bands for mobile use.
OneWeb completes 19th satellite launch, with 634 craft now in orbit.
H3 aiming to close its 3G network by 2024 as it transitions to 5G.
Report update includes the regulator's market data to Q4 2022, telcos' financial and operating data updates to March 2023, updated Telecom Maturity Index charts and analyses, and recent market developments.

Companies mentioned in this report:

British Telecom (BT), KCOM, Virgin Media O2 (VMO2), Hutchison Three (H3), EE, Vodafone, Liberty Global, Telefónica, Ericsson, Virgin Mobile, Openreach, Eutelsat, Cable & Wireless Communications (CWC), COLT, Dixons Carphone Group/Carphone Warehouse, TalkTalk, Sky, OneWeb.

Key statistics
Regional Europe Market Comparison

Market characteristics
Market Leaders
Market Challengers
Market Emergents
TMI versus GDP
Mobile and mobile broadband penetration
Fixed versus mobile broadband penetration

Country overview
Telecommunications market
Regulatory environment

Historical overview
Regulatory authority

Office of Communications (Ofcom)

Fixed-line developments

Telecom sector liberalisation
Interconnect
Access
Number Portability (NP)
Carrier PreSelection (CPS)
Wholesale Line Rental (WLR)
European Electronic Communications Code

Mobile network developments

Spectrum regulations
Spectrum re-farming
Spectrum sharing
2.6GHz
700MHz
800MHz
900MHz
1800MHz
2100MHz
2.3GHz and 3.4GHz
Revised licence conditions
Other spectrum auctions
Roaming
Mobile Number Portability (MNP)
Mobile Termination Rate (MTR)

Mobile market

Mobile infrastructure

6G
5G
4G (LTE)
3G
Other infrastructure developments

Mobile voice
Mobile data

SMS and MMS

Mobile broadband
Major mobile operators

H3
VMO2
Vodafone
EE
Mobile Virtual Network Operators (MVNOs)

Mobile content and applications

Mobile applications
M-payment MNO collaboration
Contactless payments
m-ticketing
m-banking
m-health

Fixed-line broadband market

Government support

Digital Britain
Rural broadband

Hybrid Fibre Coax (HFC) networks
Digital Subscriber Line (DSL) networks

G.fast

Fibre-to-the-Premises (FttP) networks

BT
Virgin Media
Other developments

Other fixed broadband services

Broadband Powerline (BPL)
Fixed wireless (Wi-Fi and WiMAX)

Fixed network operators

British Telecom

Openreach
Company restructure

KCOM
Cable & Wireless Communications (CWC)
VMO2
COLT
Currys (Dixons Carphone Group. Carphone Warehouse)
TalkTalk
Sky

Telecommunications infrastructure

National telecom network
Next Generation Networks
International infrastructure

Submarine cable networks
Satellite networks

Cloud services
Smart infrastructure

Appendix – Historic data
Glossary of abbreviations
Related reports

List of Tables

Table 1 – Top Level Country Statistics and Telco Authorities – United Kingdom – 2023 (e)
Table 2 – Change in telecoms revenue by service (£ billion) – 2012 – 2022
Table 3 – Communications retail revenue by sector (£ billion) – 2012 – 2021
Table 4 – Change in fixed-line and mobile voice traffic (billion minutes) – 2012 – 2021
Table 5 – Change in average fixed and mobile call minutes per line – 2013 – 2021
Table 6 – Change in monthly fixed-line and mobile voice traffic (minutes) – 2012 – 2021
Table 7 – Change in the proportion of calls made, fixed-line and mobile – 2012 – 2021
Table 8 – Development of telcos’ investment in telecom infrastructure by type (£ billion) – 2019 – 2021
Table 9 – Fixed-line call and access revenue by main operator (£ billion) – 2010 – 2022
Table 10– Change in the average retail household spend on telecoms services (£ / month) – 2011 – 2021
Table 11 – Openreach’s wholesale lines (thousand) – 2016 – 2023
Table 12 – Decline in the MTR (pence per minute) – 2015 – 2021
Table 13 – Change in mobile interconnection traffic – 2010 – 2022
Table 14 – Growth in mobile voice traffic – 2011 – 2022
Table 15 – Change in mobile retail revenue by service (£ billion) – 2010 – 2022
Table 16 – Growth in the number of mobile subscribers and penetration – 2012 – 2027
Table 17 – Change in the number of mobile connections by type (million) – 2011 – 2022
Table 18 – Change in the proportion of prepaid and contract subscribers – 2011 – 2022
Table 19 – Decline in mobile ARPU by contract, prepaid (£ per month) – 2010 – 2022
Table 20 – Increase in the proportion of mobile subscribers with access to LTE/5G networks – 2013 – 2021
Table 21 – Growth in the number of LTE subscribers – 2013 – 2020
Table 22 – Growth in O2’s LTE subscribers and penetration – 2014 – 2019
Table 23 – Growth in the number of M2M connections – 2010 – 2021
Table 24 – Growth in the number of VMO2’s IoT/M2M connections – 2014 – 2023
Table 25 – Development of outgoing mobile voice traffic (billion minutes) – 2010 – 2022
Table 26 – Growth in average mobile data traffic per user – 2011 – 2021
Table 27 – Growth in contract/prepaid mobile data traffic (PB) – 2013 – 2022
Table 28 – Decline in the volume of SMS and MMS messages sent – 2010 – 2022
Table 29 – Change in average SMS/MMS traffic per month by contract type – 2010 – 2021
Table 30 – Growth in the number of active mobile broadband subscribers and penetration – 2012 – 2027
Table 31 – Change in the number of dedicated mobile broadband subscribers – 2013 – 2021
Table 32 – Growth in the number of H3’s registered subscribers by sector (million) – 2011 – 2022
Table 33 – Growth in the number of H3’s active subscribers by sector (million) – 2014 – 2022
Table 34 – Development of H3’s financial data (£ million) – 2011 – 2022
Table 35 – Decline in H3’s annualised gross ARPU (£ month) – 2009 – 2022
Table 36 – Development of VMO2’s mobile revenue and OIBDA (€ billion) – 2010 – 2023
Table 37 – Growth in the number of VMO2’s mobile subscribers by type (million) – 2010 – 2023
Table 38 – Change in VMO2’s mobile ARPU (€ / subscriber / month) – 2010 – 2020
Table 39 – Change in the proportion of VMO2’s data to service revenue – 2010 – 2019
Table 40 – Development of Vodafone’s mobile ARPU (prepaid, contract, blended) (£/subscriber/month) – 2010 – 2023
Table 41 – Vodafone (UK) subscribers and proportion prepaid – 2010 – 2023
Table 42 – Vodafone (UK) financial data (€ billion) – 2015 – 2023
Table 43 – Vodafone customer churn – 2011 – 2023
Table 44 – Vodafone UK service revenue (€ billion) – 2016 – 2023
Table 45 – Vodafone mobile customer retention cost – 2016 – 2023
Table 46 – Growth in Vodafone’s mobile data traffic – 2013 – 2023
Table 47 – Development of Vodafone Group’s revenue by sector (€ billion) – 2015 – 2023
Table 48 – Development of EE’s consumer mobile revenue (£ million) – 2016 – 2023
Table 49 – Decline in EE’s ARPU (£/month) – 2009 – 2023
Table 50 – Change in the number of Virgin Mobile’s mobile subscribers (million) – 2010 – 2021
Table 51 – Development of Virgin Mobile’s revenue – 2010 – 2021
Table 52 – Growth in the number of fixed-line broadband subscribers and penetration – 2012 – 2027
Table 53 – Growth in average consumer fixed-line broadband traffic – 2011 – 2022
Table 54 – Growth in the average fixed broadband download speed – 2013 – 2021
Table 55 – Change in the number of fixed-line broadband connections by type (million) – 2011 – 2022
Table 56 – Change in broadband penetration by technology – 2011 – 2022
Table 57 – Change in the proportion of residential broadband connections by speed – 2013 – 2021
Table 58 – Change in market share of fixed-line broadband subscribers by provider – 2011 – 2021
Table 59 – Change in the number of superfast broadband subscribers and market share – 2010 – 2021
Table 60 – Growth in the number of cable broadband subscribers – 2010 – 2022
Table 61 – Growth in the number of VMO2’s cable broadband subscribers – 2010 – 2023
Table 62 – Development of VMO2’s cable ARPU – 2010 – 2023
Table 63 – Change in Virgin Media’s cable revenue – 2010 – 2021
Table 64 – Change in VMO2’s consumer fixed revenue – 2020 – 2023
Table 65 – Decline in the number of DSL subscribers – 2011 – 2022
Table 66 – BT consumer broadband revenue – 2010 – 2023
Table 67 – Growth in the number of fibre broadband connections by type (million) – 2013 – 2021
Table 68 – Change in the number of Openreach’s fibre broadband connections (thousand) – 2016 – 2023
Table 69 – Change in the number of premises connected by Openreach by broadband type (thousand) – 2017 – 2023
Table 70 – Growth in the number of Vodafone’s fixed broadband subscribers – 2011 – 2023
Table 71 – Change in BT’s share of residential call types by traffic volumes – 2011 – 2022
Table 72 – Development of BT’s financial data (£ billion) – 2010 – 2023
Table 73 – BT retail fixed revenue, Consumer and Enterprise divisions (£ million) – 2012 – 2023
Table 74 – BT revenue by Global Services, Wholesale and Openreach divisions (£ million) – 2010 – 2023
Table 75 – Decline of KCOM’s revenue – 2011 – 2020
Table 76 – Development of KCOM’s financials (new style, £ million) – 2020 – 2022
Table 77 – Development of KCOM’s revenue by type (new style, £ million) – 2020 – 2022
Table 78 – Development of KCOM’s broadband subscribers by type (thousand) – 2020 – 2022
Table 79 – Development of VMO2’s revenue – 2010 – 2023
Table 80 – Change in Virgin Media’s subscribers by sector (million) – 2010 – 2021
Table 81 – Change in the number of TalkTalk Group’s fixed broadband subscribers – 2013 – 2021
Table 82 – Development of TalkTalk Group’s financial data (£ million) – 2009 – 2021
Table 83 – Change in the number of Sky’s fixed broadband subscribers – 2013 – 2021
Table 84 – Change in the number of fixed lines in service and teledensity – 2012 – 2027
Table 85 – Fixed-voice traffic volume by call type (billion minutes) – 2010 – 2022
Table 86 – Fixed-voice revenue by call type (£ billion) – 2010 – 2022
Table 87 – Historic - Fixed lines in service and teledensity – 1999 – 2010
Table 88 – Historic - Percentages of mobile and fixed phones in homes – 2000 – 2016
Table 89 – Historic - Call volumes, fixed-line and mobile in minutes (billion minutes) – 2003 – 2010
Table 90 – Historic - KCOM revenue – 2000 – 2010
Table 91 – Historic - Telecoms revenue by service (£ billion) – 2008 – 2017
Table 92 – Historic - Average household spend on telecoms services (£ / month) – 2005 – 2017
Table 93 – Historic - Fixed-voice traffic by type in minutes (billion minutes) – 2002 – 2017
Table 94 – Historic - Virgin Media revenue – 2003 – 2010
Table 95 – Historic - Carphone Warehouse Europe revenue, profit (£ million) – 2008 – 2014
Table 96 – Historic - TalkTalk subscribers – 2011 – 2015
Table 97 – Historic - Communications revenue by sector (£ billion) – 2003 – 2017
Table 98 – Historic - Household take-up of telecom services – 2003 – 2016
Table 99 – Historic - Communications wholesale and retail revenue (£ billion) – 2005 – 2017
Table 100 – Historic - Telecom connections: fixed, mobile, broadband (million) – 2002 – 2010
Table 101 – Historic – BT’s LLU, shared wholesale lines (old format) (thousand) – 2004 – 2017
Table 102 – Historic - Lines with CPS – 2004 – 2018
Table 103 – Historic - WLR lines – 2004 – 2018
Table 104 – Historic - Average fixed-voice revenue per month by call type (£/month) – 2011 – 2016
Table 105 – Historic - BT share of residential call types by traffic volumes – 2002 – 2010
Table 106 – Historic - BT Consumer lines and TV subscribers (million) – 2011 – 2017
Table 107 – Historic - COLT financial data (€ million) – 2006 – 2015
Table 108 – Historic - COLT financial data by business (€ million) – 2013 – 2015
Table 109 – Historic - H3 annualised data ARPU (£/month) – 2009 – 2012
Table 110 – Historic - Mobile subscribers and SIM penetration rate – 1995; 1997; 1999 – 2010
Table 111 – Historic - Mobile retail revenue by service – 2002 – 2017
Table 112 – Historic - Virgin Mobile subscribers – 2005 – 2014
Table 113 – Historic - Average 3G and 4G speeds (Mb/s) – 2014 – 2015
Table 114 – Historic - Broadband take-up by technology – 2007 – 2016
Table 115 – Historic - Average household spend of fixed-voice, mobile and internet services – 2008 – 2016
Table 116 – Historic - Prepaid and contract subscribers – 2002 – 2010
Table 117 – Historic - Mobile market share by operator – 2004 – 2016
Table 118 – Historic – EE’s LTE subscribers – 2013 – 2015
Table 119 – Historic - SMS and MMS revenue – 2015 – 2017
Table 120 – Historic - EE subscriber data – 2009 – 2018
Table 121 – Historic - Percentage internet access by dial-up and broadband – 2000 – 2011
Table 122 – Historic - Internet users and penetration – 2000 – 2016
Table 123 – Historic - Fixed-line broadband retail revenue – 2001 – 2015
Table 124 – Historic - Fixed-line broadband subscribers and penetration – 2002 – 2010
Table 125 – Historic - DSL subscribers – 2000 – 2010
Table 126 – Historic - Market share of fixed-line broadband subscribers by provider – 2005 – 2010
Table 127 – Historic - Broadband penetration by technology – 2004 – 2010
Table 128 – Historic - BT retail and wholesale broadband subscribers – 2004 – 2018
Table 129 – Historic - Fixed-line broadband connections by type – 2002 – 2010
Table 130 – Historic - Devices used for internet access, market share – 2013 – 2017
Table 131 – Historic - Internet connectivity type, by household – 2003 – 2016
Table 132 – Historic - BT fibre broadband subscribers – 2014 – 2018
Table 133 – Historic - Change in the number of dedicated mobile broadband subscribers – 2008 – 2010
Table 134 – Historic - Growth in the number of H3’s registered subscribers by sector (thousand) – 2008 – 2010
Table 135 – Historic - Development of H3’s financial data (£ million) – 2008 – 2010
Table 136 – Historic - Vodafone customer churn – 2007 – 2010

List of Charts

Chart 1 – Europe Telecoms Maturity Index – Market Leaders
Chart 2 – Europe Telecoms Maturity Index – Market Challengers
Chart 3 – Europe Telecoms Maturity Index – Market Emergents
Chart 4 – Europe - Telecoms Maturity Index vs GDP per capita
Chart 5 – Europe – Mobile subscriber penetration vs mobile broadband penetration
Chart 6 – Scandinavia/Baltics fixed and mobile broadband penetration
Chart 7 – Northern Europe fixed and mobile broadband penetration
Chart 8 – Eastern Europe fixed and mobile broadband penetration
Chart 9 – Southern Europe fixed and mobile broadband penetration
Chart 10 – Change in telecoms revenue by service – 2012 – 2022
Chart 11 – Communications retail revenue by sector (£ billion) – 2012 – 2021
Chart 12 – Change in fixed-line and mobile voice traffic (billion minutes) – 2012 – 2021
Chart 13 – Change in average fixed and mobile call minutes per line – 2013 – 2021
Chart 14 – Change in monthly fixed-line and mobile voice traffic (minutes) – 2012 – 2021
Chart 15 – Change in the proportion of calls made, fixed-line and mobile – 2012 – 2021
Chart 16 – Fixed-line calls and access revenue by main operator – 2010 – 2021
Chart 17 – Change in the average retail household spend on telecoms services – 2011 – 2021
Chart 18 – Openreach’s wholesale lines (thousand) – 2016 – 2023
Chart 19 – Change in mobile interconnection traffic – 2010 – 2022
Chart 20 – Growth in mobile voice traffic – 2011 – 2022
Chart 21 – Change in mobile retail revenue by service – 2010 – 2022
Chart 22 – Growth in the number of mobile subscribers and penetration – 2012 – 2027
Chart 23 – Change in the number of mobile connections by type – 2011 – 2022
Chart 24 – Change in the proportion of prepaid and contract subscribers – 2011 – 2022
Chart 25 – Decline in mobile ARPU by contract, prepaid – 2010 – 2022
Chart 26 – Growth in the number of LTE subscribers – 2013 – 2020
Chart 27 – Growth in O2’s LTE subscribers and penetration – 2014 – 2019
Chart 28 – Growth in the number of M2M connections – 2010 – 2021
Chart 29 – Growth in the number of VMO2’s IoT/M2M connections – 2014 – 2023
Chart 30 – Development of outgoing mobile voice traffic – 2010 – 2022
Chart 31 – Growth in average mobile data traffic per user – 2011 – 2021
Chart 32 – Growth in contract/prepaid mobile data traffic – 2013 – 2022
Chart 33 – Decline in the volume of SMS and MMS messages sent – 2010 – 2022
Chart 34 – Change in average SMS/MMS traffic per month by contract type – 2010 – 2021
Chart 35 – Growth in the number of active mobile broadband subscribers – 2012 – 2027
Chart 36 – Growth in the number of H3’s registered subscribers by sector – 2011 – 2022
Chart 37 – Growth in the number of H3’s active subscribers by sector – 2014 – 2022
Chart 38 – Development of H3’s financial data – 2011 – 2022
Chart 39– Decline in H3’s annualised gross ARPU – 2009 – 2022
Chart 40 – Development of VMO2’s financial data – 2010 – 2023
Chart 41 – Growth in the number of VMO2’s mobile subscribers by type – 2010 – 2023
Chart 42 – Change in VMO2’s annualised mobile ARPU (€ / subscriber / month) – 2010 – 2020
Chart 43 – Development of Vodafone’s mobile ARPU (prepaid, contract, blended) – 2010 – 2023
Chart 44 – Vodafone (UK) subscribers and proportion prepaid – 2010 – 2023
Chart 45 – Vodafone (UK) financial data – 2015 – 2023
Chart 46 – Growth in Vodafone’s mobile data traffic – 2013 – 2023
Chart 47 – Development of Vodafone Group’s revenue by sector (€ billion) – 2015 – 2023
Chart 48 – Development of EE’s consumer mobile revenue – 2016 – 2023
Chart 49 – Decline in EE’s mobile ARPU (Q4) – 2009 – 2023
Chart 50 – Change in the number of Virgin Mobile’s mobile subscribers – 2010 – 2021
Chart 51 – Development of Virgin Mobile’s revenue – 2010 – 2021
Chart 52 – Growth in the number of fixed-line broadband subscribers and penetration – 2012 – 2027
Chart 53 – Growth in average consumer fixed-line broadband traffic – 2011 – 2022
Chart 54 – Change in the number of fixed-line broadband connections by type (million) – 2011 – 2022
Chart 55 – Change in broadband penetration by technology – 2011 – 2022
Chart 56 – Change in the proportion of residential broadband connections by speed – 2013 – 2021
Chart 57 – Change in market share of fixed-line broadband subscribers by provider – 2011 – 2021
Chart 58 – Change in the number of superfast broadband subscribers and market share – 2010 – 2021
Chart 59 – Growth in the number of VMO2’s cable broadband subscribers – 2010 – 2023
Chart 60 – Development of Virgin Media’s cable ARPU – 2010 – 2023
Chart 61 – Change in Virgin Media’s cable revenue – 2010 – 2021
Chart 62 – Decline in the number of DSL subscribers – 2011 – 2022
Chart 63 – Growth in the number of fibre broadband connections by type – 2013 – 2021
Chart 64 – Change in the number of Openreach’s fibre broadband connections (thousand) – 2016 – 2023
Chart 65 – Change in the number of premises connected by Openreach by broadband type (thousand) – 2017 – 2023
Chart 66 – Growth in the number of Vodafone’s fixed broadband subscribers – 2011 – 2023
Chart 67 – BT share of residential call types by traffic volumes – 2011 – 2022
Chart 68 – BT financial data – 2010 – 2023
Chart 69 – BT retail fixed revenue, Consumer and Business divisions – 2012 – 2022
Chart 70 – BT revenue by Global Services, Wholesale and Openreach divisions – 2010 – 2023
Chart 71 – Decline of KCOM’s revenue – 2011 – 2020
Chart 72 – Development of Virgin Media’s revenue – 2010 – 2023
Chart 73 – Virgin Media subscribers by sector – 2010 – 2021
Chart 74 – Development of TalkTalk Group’s financial data – 2009 – 2021
Chart 75 – Change in the number of fixed lines in service and teledensity – 2012 – 2027
Chart 76 – Fixed-voice traffic volume by call type – 2010 – 2022
Chart 77 – Fixed-voice revenue by call type – 2010 – 2022

List of Exhibits

Exhibit 1 – Map of Telecom Maturity Index global ranking among countries in Europe
Exhibit 2 – Generalised Market Characteristics by Market Segment
Exhibit 3 – Europe – Market Leaders and market developments
Exhibit 4 – Europe – Market Challengers and market developments
Exhibit 5 – Europe – Market Emergents and market developments
Exhibit 6 – Spectrum available for mobile services
Exhibit 7 – Spectrum awards – 800MHz and 2.6GHz – 2013
Exhibit 8 – Spectrum awards – 2.3GHz, 3.4GHz – April 2018
Exhibit 9 – Spectrum auction results 10GHz – February 2008
Exhibit 10 – 3G licence results – April 2000
Exhibit 11 – 3G licensee and infrastructure suppliers
Exhibit 12 – H3 spectrum concessions
Exhibit 13 – Wireless opportunities using technology and frequencies
Exhibit 14 – Principal submarine cables from the UK
Exhibit 15 – 2Africa landing stations

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United Kingdom Telecoms Market Report

Telecoms, Mobile and Broadband - Statistics and Analyses

Purchase this Report

UK’s telcos continue to upgrade fixed and mobile networks amid economic turmoil

Key developments:

Companies mentioned in this report:

Key statistics

Regional Europe Market Comparison

Country overview

Telecommunications market

Regulatory environment

Mobile market

Fixed-line broadband market

Fixed network operators

Telecommunications infrastructure

Appendix – Historic data

Glossary of abbreviations

Related reports

Purchase this Report

Share this Report

TMT Intelligence

A platform to scale your intelligence tasks

Research Methodology

Hot Topics

News & Views