Thailand - Telecoms, Mobile and Broadband - Statistics and Analyses

Publication Overview

This report provides a comprehensive overview of trends and developments in Thailand’s telecommunications market. The report analyses the Telecoms Infrastructure, mobile, fixed broadband, Digital Media and Digital Economy sectors. Subjects include: 

  • Market and industry analyses, trends and developments;
  • Regional market comparisons
  • Telecoms Maturity Index
  • Industry and regulatory issues;
  • Infrastructure;
  • Major players, revenues, subscribers, ARPU;
  • Mobile voice and data markets;
  • Broadband (FTTH, DSL);
  • Internet of Things, 5G developments
  • Mobile, broadband and mobile broadband forecasts to 2023.

Researcher: Phil Harpur
Current publication date:- September 2018 (24th Edition)

Executive Summary

Thailand is driven by a strong digital technology culture

The Thai telecom market is a complex commercial environment, with a mix of state-owned companies and private operators functioning under a wide variety of corporate and regulatory structures and interfaces. CAT Telecom is set to merge with its sister fixed line operator TOT to create a stronger business.

Penetration in the fixed line market in Thailand has been declining at a significant and increasing rate over the past five years. A major reason for this is due to the dominance of the mobile segment and the growth of mobile broadband segment. The market is predicted to further decline over the next five years to 2023 as both mobile and mobile broadband penetration continue to increase.

Digital infrastructure in Thailand can potentially attract investment in IoT which will offer opportunity for IoT solutions to development in various industries. Thailand 4.0 vision has been developed from a realization that digital technologies can drive socio-economic development and economic growth of countries.

The Thai government lifted its target of creating three smart cities by 2018 to seven by including industrial centres on the eastern seaboard. The Eastern Economic Corridor Development Project will turn the eastern part of Thailand into a special economic zone. As a part of its Thailand 4.0 initiative, the country had set itself the target of creating at least 100 smart cities within its borders over the next two decades.

The Thailand market has witnessed reasonably strong growth in the fixed broadband market over the past few years from a relatively small base. Fibre-to-the-home (FTTH) continues to grow strongly in Thailand’s major metropolitan areas. However fixed broadband penetration remains relatively low compared to other developed Asian telco markets due to a limited number of fixed lines and the dominance of the mobile platform. Over the next five years to 2023 strong but gradually declining growth is predicted as the major providers continue to rollout their fibre networks.

Thailand is quickly becoming one of the biggest e-commerce markets in Southeast Asia.  By 2022, sales in the market are expected to reach around $6 billion.

During 2018 competition in fixed broadband has been heightened by the incumbents. Sale of convergence packages were adopting well as integrated operators focused on offering higher value bundled products rather than standalone products.

Thailand’s mobile market is highly developed and has experienced strong growth over the last six years. However, growth has become much slower over the past few years due to the heightened level of maturity. Very slow growth is predicted over the next five years to 2023 with annual growth rates further easing. The market will be constrained from higher growth due to a saturated mobile subscriber market and strong local competition.

DTAC has partnered with Nokia to deploy what it claims is the country’s first commercial TD-LTE network. TOT and DTAC’s subsidiary TriNet have also entered the TD-LTE space, signing an agreement to launch a 4G TD-LTE network in the 2300MHz band. The Thailand market is now moving towards 5G. True Corp enlisted Ericsson to the country’s first 5G trial.

MNVOs in Thailand are generally struggling to compete with bigger rivals amid highly intense competition.

Thailand has seen a very rapid increase in mobile broadband penetration over the past six years driven by strong growth of 4G mobile subscribers. Slowing growth is predicted over the next five years to 2023 as the market reaches a heightened state of maturity. The mobile broadband market will be driven by increasingly faster speeds offered by the mobile operators as they roll out their 4G and 5G networks and improving tariffs due to strong competition.

Key Developments

  • A digital roadmap to achieve its “Thailand 4.0” vision has been developed.
  • The Eastern Economic Corridor Development Project will turn the eastern part of Thailand into a special economic zone.
  • The fixed line market remains underdeveloped and penetration has been declining over the past five years.
  • Fibre-to-the-home (FTTH) continues to grow strongly in major metropolitan areas.
  • Over the next five years to 2023 slower and declining fixed broadband growth is predicted.
  • Thailand is quickly becoming one of the biggest e-commerce markets in Southeast Asia.
  • MNVOs in Thailand are generally struggling to compete with bigger rivals.
  • The Thailand market is now moving towards 5G.
  • Thailand has seen a very rapid increase in mobile broadband penetration over the past six years.

 

Key companies mentioned in this report:

TOT Corp; CAT Telecom; True Corp; True Move; TT&T; AIS; DTAC; Thaicom, Triple T Broadband; AIS; DTAC; Cable Thai (CTH).

Table of Contents

  • 1. Key statistics
  • 2. Country overview
    • 2.1 Background and economy
  • 3. Telecommunications market
    • 3.1 Market overview and analysis
    • 3.2 Regional Asian Market Comparison
    • 3.3 Background
  • 4. Regulatory environment
    • 4.1 Historic overview
      • 4.1.1 Telecommunications Act 2001
      • 4.1.2 Ministry of Information and Communications Technology (MICT)
    • 4.2 Regulatory authority
      • 4.2.1 National Telecommunications Commission (NTC)
      • 4.2.2 National Broadcasting and Telecommunications Commission (NBTC)
      • 4.2.3 Master Plans (including Frequency Allocation Master Plan)
  • 5. Fixed network operators
    • 5.1 Introduction
    • 5.2 TOT Corp
    • 5.3 True Corp
      • 5.3.1 Overview
      • 5.3.2 TrueOnline
    • 5.4 Advance Information Services (AIS)
  • 6. Telecommunications infrastructure
    • 6.1 Fixed Line Subscribers and Market Forecast
    • 6.2 International infrastructure
      • 6.2.1 Overview
      • 6.2.2 Submarine cable networks
      • 6.2.3 Satellite networks
    • 6.3 Data Centres
    • 6.4 Government Developments
      • 6.4.1 Thailand’s internet gateway exchanges
    • 6.5 Smart infrastructure
      • 6.5.1 Internet of Things (IoT)
      • 6.5.2 Smart cities
      • 6.5.3 Smart grids
  • 7. Broadband market
    • 7.1 Introduction and statistical overview
      • 7.1.1 Market overview and analysis
      • 7.1.2 Fixed broadband statistics and forecast
    • 7.2 Fixed broadband service providers
      • 7.2.1 True Online True Internet Corp
      • 7.2.2 AIS / CSL
      • 7.2.3 Triple T Broadband
    • 7.3 Fibre-to-the-Premises (FttP) and Fibre-To-The-Home (FttH)
    • 7.4 Other fixed broadband services
      • 7.4.1 WiFi
      • 7.4.2 Community projects
  • 8. Digital economy
    • 8.1 e-Government
    • 8.2 e-Payments
    • 8.3 e-Commerce
    • 8.4 e-Education
    • 8.5 e-Health
  • 9. Digital media
    • 9.1 Pay TV
    • 9.2 Videostreaming / IPTV
      • 9.2.1 Major players
    • 9.3 Voice over Internet Protocol (VoIP)
  • 10. Mobile communications
    • 10.1 Market overview and analysis
    • 10.2 Mobile statistics
      • 10.2.1 General statistics and forecast
      • 10.2.2 Mobile broadband statistics and forecast
    • 10.3 Regulatory issues
      • 10.3.1 National security
      • 10.3.2 Spectrum
      • 10.3.3 Tariffs
      • 10.3.4 Interconnection charges
      • 10.3.5 3G roaming agreements
      • 10.3.6 Mobile Number Portability (MNP)
      • 10.3.7 SIM Card Registration
    • 10.4 Mobile infrastructure
      • 10.4.1 Mobile technologies
      • 10.4.2 3G and 4G
      • 10.4.3 5G
      • 10.4.4 Vo-WiFi
    • 10.5 Major mobile operators
      • 10.5.1 Operators
      • 10.5.2 Advanced Info Service (AIS)
      • 10.5.3 DTAC
      • 10.5.4 TrueMove
      • 10.5.5 Telephone Organization of Thailand Corp (TOT)
      • 10.5.6 Communications Authority of Thailand (CAT)
      • 10.5.7 TT&T
      • 10.5.8 Jas Mobile
      • 10.5.9 MVNOs
      • Table 1 – Top Level Country Statistics and Telco Authorities – 2018 (e)
      • Table 2 – Key Metrics - Compound Annual Growth Rate (CAGR) - 2018 - 2023
      • Table 3 – Historic - True’s fixed-line subscribers – 2004 - 2016
      • Table 4 – Fixed Line Subscriptions and Penetration – 2007 - 2018
      • Table 5 – Historic - Fixed lines and Penetration – 1995 - 2006
      • Table 6 – Fixed Broadband Subscribers (with Forecast) – 2007 - 2023
      • Table 7 – Historic - Fixed broadband subscribers and penetration – 2001 - 2007
      • Table 8 – Historic - DSL subscribers – 2002 - 2014
      • Table 9 – Internet Users and Penetration – 2007 - 2018
      • Table 10 – International internet bandwidth – 2000 - 2018
      • Table 11 – Lit/Equipped International Bandwidth Capacity – 2014 - 2018
      • Table 12 – Fixed broadband subscribers by Operator and market share – 2018
      • Table 13 – TrueOnline’s Fixed Broadband Subscribers – 2001 - 2018
      • Table 14 – AIS Fixed Broadband Subscribers – 2015 - 2018
      • Table 15 – Historic- Fibre-based broadband subscribers – 2010 - 2014
      • Table 16 – Percentage of Population Covered by Type of Mobile Network
      • Table 17– Mobile Subscribers and Penetration (with Forecast) – 2007 - 2023
      • Table 18 – Historic - Mobile subscribers, penetration and annual growth – 1999 - 2007
      • Table 19 – Historic - Mobile services revenue and ARPU – 1998 - 2016
      • Table 20 – Historic - Mobile subscribers – prepaid and postpaid – 2006 - 2013
      • Table 21 – Mobile Broadband Subscribers and Penetration (with Forecast) – 2011 - 2023
      • Table 22– Mobile operators and systems
      • Table 23 – Mobile subscribers by Mobile Operator and Market Share – 2018
      • Table 24 – Historic – AIS subscribers and market share – 2004; 2007 - 2013
      • Table 25 – AIS: subscribers (millions) – 2014 - 2018
      • Table 26 – AIS: ARPU (postpaid, prepaid and blended) – 2007 - 2018
      • Table 27 – DTAC: mobile subscribers (millions) – 2002 - 2018
      • Table 28 – DTAC: ARPU (postpaid, prepaid and blended) – 2008 - 2018
      • Table 29 – True Move: mobile subscribers (millions) – 2004 - 2018
      • Table 30 – Historic - True Move: ARPU (postpaid, prepaid and blended) – 2007 - 2014
      • Table 31 – Historic - TOT’s fixed-line subscribers – 2005 - 2013
      • Chart 1 – Mobile, Mobile Broadband & Fixed Broadband Penetration – 2018; 2023
      • Chart 2 – Asian Telecoms Maturity Index by Market Category
      • Chart 3 – Asian Telecoms Maturity Index vs GDP per Capita
      • Chart 4 – Telecoms Maturity Index – South East Asia
      • Chart 5 – Fixed Line Subscriptions and Penetration – 2007 - 2018
      • Chart 6 – Fixed Broadband Subscribers (with Forecast) - 2008 - 2023
      • Chart 7 – Internet Users and Penetration - 2007 - 2018
      • Chart 8 – Mobile Subscribers and Penetration (with Forecast) – 2008 - 2023
      • Chart 9 – Mobile Broadband Subscribers and Penetration (with Forecast) – 2009 - 2023
      • Exhibit 1 – Key Market Characteristics by Market Segment
      • Exhibit 2 – South East Asia - Key Characteristics of Telecoms Markets by Country
      • Exhibit 3 – Major Fixed Line and International Carriers by Market Segment
      • Exhibit 4 – Submarine cable networks
      • Exhibit 5 – Thaicom’s satellite network
      • Exhibit 6 – International internet gateway operators in Thailand

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