Spark New Zealand

Report Cover Image

Last updated: 22 Mar 2016 Update History

Report Status: Archived

Report Pages: 47


Formerly Telecom Corporation of New Zealand before being rebranded as Spark New Zealand in August 2014, the company is New Zealand’s largest telecommunications services company. The company provides a full range of internet, broadband data, voice, mobile, fixed-line calling and wholesale services for customers across New Zealand.

Since its operational separation in 2008, Chorus, (now a separate public-listed company on the NZX and covered in a separate report at:, the business unit responsible for operating the Spark NZ network, has made significant progress towards improving the company’s services to the benefit of both end-users, Spark and other industry businesses.

Previously the company passed through a transformational period in response to changing industry regulations and the announcement in 2009 of public funding for a national fibre network (the Ultra-Fast Broadband network – UFB). After the company submitted several variations to allow operational separation in relation to the UFB, it eventually demerged in late 2011.

The progress in the UFB rollout will see Spark move forward in its strategies for growth for several years through to at least 2015 as the UFB rollout develops. Recent changes to its company facing product ranges aimed at increasing its overall customer base include LTE commercial launches, the introduction of free Wi-Fi hotspots, reduced mobile calling rates and flat-rate roaming data charges.

This report provides an overview of Spark’s strategic approach, products and services, business structure, network and subsidiaries. It also provides an overview of the company together with analysis on operational facts and figures.

Key developments:

Spark and Vocus Communications create Connect 8 as fibre network construction company; Spark cancels resale agreement offering bundles with Sky TV; fixed-broadband, ARPU, WCDMA, CDMA closure, LTE progress, Wi-Fi hotspots, data-roaming reductions may reduce bill-shock, spectrum renewal, UFB, FttP; financial and operating updates for H12016.

Companies mentioned in this report:

Spark New Zealand, Chorus, AAPT, Spark Digital (formerly Gen-i), Crown Fibre Holdings, Telecom Cook Islands, Spark Home, Mobile and Business, Vodafone, 2degrees.

Related Reports

Share this Report

TMT Intelligence

A platform to scale your intelligence tasks

Monitor critical insights with our AI-powered Market Intelligence Platform gathering and analyzing intelligence in real time. With AI trained to spot emerging trends and detect new strategic opportunities, our clients use TMT Intelligence to accelerate their growth.

If you want to know more about it, please see:

TMT Intelligence Platform

Research Methodology

BuddeComm's strategic business reports contain a combination of both primary and secondary research statistics, analyses written by our senior analysts supported by a network of experts, industry contacts and researchers from around the world as well as our own scenario forecasts.

For more details, please see:

Research Methodology

More than 4,000 customers from 140 countries utilise BuddeComm Research

Are you interested in BuddeComm's Custom Research Service?

News & Views

Have the latest telecommunications industry news delivered to your inbox by subscribing to BuddeComm's weekly newsletter.