Greece - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses

Synopsis

Greece’s well-developed mobile market is dominated by the three mobile network operators Wind Hellas, Vodafone Greece and Cosmote. Operators continue to invest in LTE infrastructure and technologies, including carrier aggregation, to provide networks capable of meeting customer demand for data services. This in turn is helping the operators to offset declining revenue from voice and SMS services. Wind Hellas and Vodafone have a mobile network sharing deal and have partnered to develop a large-scale fibre-based fixed-line NGN.

The regulator has set in train the release of spectrum in the 3.4-3.8GHz band for 5G use, anticipating spectrum auctions to be held during 2019, with services being launched in urban areas by late 2019 and nationally by 2020. In October 2018 Wind Hellas announced plans to trial 5G during 2019, initially in Kalamata.

This report provides an overview of Greece’s mobile market, covering regulatory and market developments as well as financial and operating statistics of the key players.

Key developments:

  • Regulator reports on 3.4GHz spectrum consultation;
  • Ericsson deploys NB-IoT for Cosmote in 11 cities;
  • Vodafone completes acquisition of Cyta Hellas;
  • Cosmote, Vodafone and Wind Hellas pay €201.45 million to extend 1800MHz licences to end-2035;
  • Cosmote trials carrier aggregation technology providing data at up to 1.2Gb/s, launches LTE-A Pro services;
  • Rules governing number portability tightened;
  • Ongoing economic difficulties impacting on mobile sector;
  • Amended laws reducing SIM card penetration;
  • 2G spectrum refarmed for 3G and LTE use;
  • Report update includes the regulator’s market review and annual report for 2017, telcos’ operating and financial data to Q3 2018, recent market developments.

Companies mentioned in this report:

Vodafone Greece, Cosmote, Wind Hellas.

Table of Contents

  • 1. Synopsis
  • 2. Market analysis
  • 3. Mobile statistics
    • 3.1 General statistics
  • 4. Mobile infrastructure
    • 4.1 5G
    • 4.2 4G (LTE)
    • 4.3 3G
    • 4.4 2G (GSM)
    • 4.5 Other infrastructure developments
      • 4.5.1 IoT
  • 5. Mobile data
    • 5.1 Short Messaging Service (SMS)/Multimedia Messaging Service (MMS)
  • 6. Mobile broadband
  • 7. Regulatory issues
    • 7.1 Significant Market Power (SMP)
    • 7.2 Mobile Termination Rates (MTRs)
    • 7.3 Mobile Number Portability (MNP)
    • 7.4 Spectrum refarming
    • 7.5 900MHz and 1800MHz licence renewal
    • 7.6 1800MHz
    • 7.7 800MHz and 2.6GHz spectrum auction
    • 7.8 3.4GHz
    • 7.9 Network sharing
  • 8. Major mobile operators
    • 8.1 Wind Hellas
    • 8.2 Vodafone Greece
    • 8.3 Cosmote
  • 9. Mobile Virtual Network Operators (MVNOs)
  • 10. Mobile content and applications
  • 11. Related reports
  • Table 1 – Historic - Mobile subscribers (registered) and penetration – 1996 - 2009
  • Table 2 – Mobile subscribers (registered) and penetration – 2010 - 2018
  • Table 3 – Active mobile subscribers – 2003 - 2018
  • Table 4 – Mobile and fixed-line traffic – 2004 - 2016
  • Table 5 – Mobile ARPU – 2011 - 2015
  • Table 6 – Mobile market share of registered subscribers by operator – 2005 - 2016
  • Table 7 – Mobile service retail revenue and annual change – 2003 - 2016
  • Table 8 – Mobile revenue (retail and wholesale) – 2010 - 2016
  • Table 9 – Proportion of mobile revenue by service – 2015 - 2016
  • Table 10 – Mobile service EBITDA and annual change – 2003 - 2014
  • Table 11 – Mobile service capex – 2001 - 2014
  • Table 12 – Registered prepaid and postpaid subscribers – 2009 - 2016
  • Table 13 – Ratio of registered prepaid to postpaid subscribers – 2009 - 2016
  • Table 14 – Cosmote prepaid subscribers – 2005 - 2018
  • Table 15 – Vodafone proportion of prepaid subscribers – 2005 - 2018
  • Table 16 – Total SMS messages sent – 2006 - 2016
  • Table 17 – Total MMS messages sent – 2009 - 2016
  • Table 18 – Active mobile broadband subscribers and penetration – 2004 - 2018
  • Table 19 – Mobile data traffic – 2009 - 2016
  • Table 20 – Proportion of mobile data traffic by technology platform– 2015 - 2016
  • Table 21 – Mobile interconnection traffic by type – 2009 - 2016
  • Table 22 – Mobile Termination Rate – 2009 - 2016
  • Table 23 – Annual mobile number portings – 2004 - 2016
  • Table 24 – Vodafone subscribers – 2008 - 2018
  • Table 25 – Vodafone ARPU – 2008 - 2018
  • Table 26 – Vodafone financial data – 2008 - 2019
  • Table 27 – Vodafone SMS messages sent – 2014 - 2016
  • Table 28 – Vodafone mobile data traffic – 2014 - 2018
  • Table 29 – Cosmote mobile financial data – 2007 - 2018
  • Table 30 – Cosmote annualised ARPU – 2006 - 2018
  • Table 31 – Cosmote mobile data revenue – 2015 - 2017
  • Table 32 – Cosmote subscribers – 2006 - 2018
  • Chart 1 – Mobile subscribers (registered) and penetration – 2005 - 2018
  • Chart 2 – Mobile market share of registered subscribers by operator – 2005 - 2016
  • Chart 3 – Registered prepaid and postpaid subscribers – 2009 – 2016
  • Chart 4 – Active mobile broadband subscribers and penetration – 2004 – 2018
  • Chart 5 – Vodafone ARPU – 2008 - 2018
  • Chart 6 – Vodafone financial data – 2008 – 2019
  • Chart 7 – Cosmote mobile financial data – 2007 - 2018
  • Exhibit 1 – 3G auction results in Greece – 2001
  • Exhibit 2 – Overview of spectrum auction results
  • Exhibit 3 – 2G auction results – 2001
  • Exhibit 4 – 900MHz and 1800MHz auction spectrum – 2011
  • Exhibit 5 – 900MHz and 1800MHz auction results – 2011
  • Exhibit 6 – Spectrum auction results – 2014
  • Exhibit 7 – Spectrum auction results overview – 2001 - 2014
  • Exhibit 8 – Spectrum auction results – February 2017

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Licence Information

Focus Report Profile

Technologies

Mobile & Wireless Broadband and Media
Mobile Communications (voice and infrastructure)
Strategies & Analyses (Industry & Markets)

Number of pages 31

Status Current

Last updated 11 Dec 2018
Update History

Analyst: Henry Lancaster

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