Brazil has one of the largest mobile markets in Latin America, with four major mobile operators offering a range of voice and data services: Telefónica’s Vivo, Claro Brasil, TIM Brasil, and Oi. All four operators have secured spectrum in the 2.5GHz band with which they are expanding their LTE networks to capitalise on consumer demand for mobile data services. The government has also made available the 700MHz band (previously allocated to TV broadcasters) for mobile broadband use, and about 70% of this spectrum had been released by broadcasters by late 2018.
The country is a pioneer in the region for m-commerce. Although the number of transactions remains low, a number of initiatives between mobile network operators, banks and credit card companies have targeted the large number of people without bank accounts. This has stimulated the sector, which stands to show strong growth in coming years.
The mobile subscriber base grew rapidly for a number of years, in line with the increasing footprint of mobile networks, but since late 2015 the subscriber base has fallen steadily. This has partly been due to operators cancelling dormant SIM cards, as also to pricing competition which eroded the need among some consumers to hold SIM cards from different providers so take advantage of cheaper on-net offers. Another factor has been the economic recession, which has dampened consumer spend on telecom services.
This report provides an overview of the mobile voice and data market, providing a range of statistics and analyses, as also subscriber forecasts.
Telefônica Brasil/Vivo, TIM Brasil, Claro, Oi, Nextel Brasil, Algar/CTBC Telecom; Sercomtel Celular, Vodafone Brazil/ARQIA.
As usual, you’ve done a splendid job of bringing an industry well and truly into the spotlight.
I think that without your input and passion, Australia would have barely scratched the surface of the benefits that can and will be achieved with the wholesale adoption of Smart Grid and Smart City concepts.
Glenn Latch, SKYZER TECHNOLOGIES
BuddeComm's strategic business reports contain a combination of both primary and secondary research statistics, analyses written by our senior analysts supported by a network of experts, industry contacts and researchers from around the world as well as our own scenario forecasts.
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