Austria - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses

Synopsis

Austria’s competitive mobile market is dominated by the three operators 3 Austria, Magenta Telekom (T-Mobile Austria) and Telekom Austria’s own unit A1. However, the market also benefits from a growing number of new entrants in the MVNO sector, which collectively have about 7% of the market by subscribers. The growth in the MVNO sector is partly due to regulatory concessions by which 3 Austria, as a condition of its take-over of Orange Austria, was obliged to provide a third of its network capacity to support up to 16 MVNOs.

The competitive environment has led to relatively low ARPU for operators, as well as some of the region’s lowest tariffs for consumers. The operators’ LTE networks have benefited from regulatory measures which have allowed operators to refarm existing 2G and 3G spectrum for LTE, while spectrum in the 700MHz has also been set aside for mobile broadband use once this band is released from broadcasters.

In March 2019 the regulator concluded an auction of spectrum in the 3.4-3.6Hz range to be used for 5G services. Investment among MNOs has been focussed on 5G, and by early 2020 5G services were available in a large number of localities. A multi-spectrum auction planned for mid-2020 will include blocks in the 700MHz band. The regulator has engineered the auction to promote coverage rather than generate maximum revenue.

Key developments:

Regulator planning 700MHz auction for 5G use by mid-2020;
H3 Austria launches a nationwide NB-IoT network, expands reach of 5G services;
Regulator concludes 3.4-3.6GHz auction for 5G services;
Magenta Telekom expands Narrowband IoT capabilities, trials 5G, launches VoLTE service;
ZTE and 3 Austria set up Innovation Lab to trial 5G;
A1 Austria launches 5G services with Nokia;
Regulator reclassifies GSM spectrum for 3G and LTE use;
700MHz spectrum to be assigned for 5G use from 2020;
Report update includes the regulator’s market data to June 2019, telcos’ financial and operating data to Q3 2019, recent market developments.

Companies mentioned in this report:

H3 Austria, Telekom Austria (A1), Magenta Telekom (T-Mobile Austria), Orange Austria, Tele2, Mundio, Lycamobile, Yesss!, M:Tel Austria, Hofer Telekom.

Table of Contents

Market analysis
Mobile statistics

General statistics

Mobile infrastructure

Digital networks

5G
4G (LTE)
3G

Other infrastructure developments

Internet of Things (IoT)
Machine-to-Machine (M2M)

Mobile voice
Mobile data

Short Message Service (SMS)
Multimedia Messaging Service (MMS)
Mobile broadband

Regulatory issues

Regulatory authority
Spectrum regulations and spectrum auctions

450MHz
900MHz
800MHz
2.6GHz
Spectrum auctions - 2013
3.4-3.6GHz
700MHz, 1.5GHz, 2.1GHz

Roaming
Mobile Number Portability (MNP)
Mobile termination rates (MTRs)
Network sharing

Major mobile operators

Orange Austria
3 Austria (Drei Austria)
A1 Austria
Magenta Telekom
Mobile Virtual Network Operators (MVNOs)

Mobile content and applications

M-commerce

Related reports

List of Tables

Table 1 – Mobile market revenue by service – 2017 – 2019
Table 2 – Development of mobile service revenue, retail and wholesale – 2009 – 2019
Table 3 – Average mobile subscriber use of services – 2012 – 2018
Table 4 – Growth in the number of mobile subscribers and penetration rate – 2009 - 2024
Table 5 – Change in mobile numbers in use, contract and prepaid – 2009 – 2018
Table 6 – Change in the number of A1’s prepaid subscribers – 2009 – 2019
Table 7 – Change in the number of Magenta Telekom’s prepaid subscribers – 2014 – 2019
Table 8 – Growth in the number of M2M SIM cards – 2012 – 2019
Table 9 – Change in mobile voice traffic – 2003 – 2019
Table 10 – Decline in the number of SMS messages sent – 2009 – 2019
Table 11 – Change in the number of mobile broadband subscribers – 2010 – 2019
Table 12 – Growth in the number of active mobile broadband subscribers and penetration – 2009 – 2024
Table 13 – Growth in mobile broadband traffic – 2008 – 2019
Table 14 – Growth in the number of A1’s mobile broadband subscribers – 2009 – 2019
Table 15 – GSM spectrum distribution among MNOs (MHz) – 2010
Table 16 – European data roaming charges – 2017 - 2022
Table 17 – Growth in the number of mobile number portings – 2010 – 2019
Table 18 – Change in the number of 3 Austria’s active subscribers – 2013 – 2019
Table 19 – Change in the number of 3 Austria’s registered subscribers – 2009 – 2019
Table 20 – Development of 3 Austria’s financial data – 2008 – 2019
Table 21 – Development of 3 Austria’s annualised ARPU – 2008 – 2019
Table 22 – Change in the number of A1’s mobile subscribers – 2009 – 2019
Table 23 – Development of A1’s mobile service revenue – 2010 – 2019
Table 24 – Change in A1’s mobile service revenue by quarter – 2015 – 2019
Table 25 – Change in A1’s monthly mobile ARPU – 2009 – 2019
Table 26 – Development of Magenta Telekom’s mobile service revenue – 2003 – 2019
Table 27 – Magenta Telekom’s mobile service revenue by quarter – 2015 - 2019
Table 28 – Change in the number of Magenta Telekom’s mobile subscribers – 2009 – 2019
Table 29 – Decline in Magenta Telekom’s annualised mobile ARPU – 2006 – 2019
Table 30 – Historic - Mobile subscribers and penetration rate (regulator data) – 1999 – 2009
Table 31 – Historic - Mobile numbers in use, contract and prepaid – 2004 – 2009
Table 32 – Historic - A1 prepaid subscribers – 2005 – 2009
Table 33 – Historic - GSM SIM cards in service – 2012 – 2017
Table 34 – Historic - LTE SIM cards in service – 2013 – 2017
Table 35 – Historic - 3G SIM cards in service – 2009 - 2017
Table 36 – Historic - A1 M2M connections – 2015 – 2016
Table 37 – Historic - Mobile data traffic – 2015 – 2017
Table 38 – Historic - SMS messages sent – 2004 – 2009
Table 39 – Historic - Text messaging revenue – 2013 – 2017
Table 40 – Historic - A1 SMS sent – 2006 – 2015
Table 41 – Historic - Mobile broadband download speed by technology – 2013 – 2017
Table 42 – Historic - Household broadband penetration by fixed/mobile platform – 2012 – 2017
Table 43 – Historic - Roaming revenue – 2015 – 2017
Table 44 – Historic - Roaming traffic – 2015 – 2017
Table 45 – Historic - Mobile termination charges by operator (historic) – 2008 – 2011
Table 46 – Historic - Orange Austria mobile subscribers (historic) – 2009 – 2012
Table 47 – Historic - A1 subscribers (Austria) – 2000 – 2009
Table 48 – Historic - A1 monthly ARPU – 2004 – 2009
Table 49 – Historic - T-Mobile Austria subscribers – 2004 – 2009
Table 50 – Historic - UPC Austria mobile subscribers – 2016 – 2018
Table 51 – Historic - Mobile voice traffic – 2003 – 2009
Table 52 – Historic - Mobile service revenue, retail and wholesale – 2000 – 2009
Table 53 – Historic - A1 - mobile service revenue – 2004 – 2009
Table 54 – Historic - T-Mobile Austria mobile service revenue – 2003 – 2009
Table 55 – Historic - Mobile market revenue by service – 2012 – 2017

List of Charts

Chart 1 – Development of mobile service revenue, retail and wholesale – 2009 – 2019
Chart 2 – Growth in the number of mobile subscribers and penetration rate – 2009 - 2024
Chart 3 – Change in mobile numbers in use, contract and prepaid – 2009 – 2018
Chart 4 – Change in the number of A1’s prepaid subscribers – 2009 – 2019
Chart 5 – Change in the number of Magenta Telekom’s prepaid subscribers – 2014 – 2019
Chart 6 – Growth in the number of M2M SIM cards – 2012 – 2019
Chart 7 – Change in mobile voice traffic – 2003 – 2019
Chart 8 – Decline in the number of SMS messages sent – 2009 – 2019
Chart 9 – Change in the number of mobile broadband subscribers – 2010 – 2019
Chart 10 – Growth in the number of active mobile broadband subscribers and penetration – 2009 – 2024
Chart 11 – Growth in mobile broadband traffic – 2008 – 2019
Chart 12 – Growth in the number of A1’s mobile broadband subscribers – 2009 – 2019
Chart 13 – Growth in the number of mobile number portings – 2010 – 2019
Chart 14 – Change in the number of 3 Austria’s active subscribers – 2013 – 2019
Chart 15 – Change in the number of 3 Austria’s registered subscribers – 2009 – 2019
Chart 16 – Development of 3 Austria’s financial data – 2008 – 2019
Chart 17 – Development of 3 Austria’s annualised ARPU – 2008 – 2019
Chart 18 – Change in the number of A1’s mobile subscribers – 2009 – 2019
Chart 19 – Development of A1’s mobile service revenue – 2010 – 2019
Chart 20 – Change in A1’s monthly mobile ARPU – 2009 – 2019
Chart 21 – Development of Magenta Telekom’s mobile service revenue – 2003 – 2019
Chart 22 – Change in the number of Magenta Telekom’s mobile subscribers – 2009 – 2019

List of Exhibits

Exhibit 1 – 2G spectrum allocations by operator
Exhibit 2 – 3G spectrum allocations by operator
Exhibit 3 – 3G licence results – 2000
Exhibit 4 – 450MHz licence results – 2006
Exhibit 5 – 2.6GHz spectrum auction results – September 2010
Exhibit 6 – Multi-spectrum auction results – Oct 2013
Exhibit 7 – 3 Austria spectrum concessions

Related Reports

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Licence Information

Focus Report Profile

Technologies

Mobile & Wireless Broadband and Media
Mobile Communications (voice and infrastructure)
Strategies & Analyses (Industry & Markets)

Number of pages 97

Status Archived

Last updated 28 Jan 2020
Update History

Analyst: Henry Lancaster

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Austria - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses

Synopsis

Key developments:

Companies mentioned in this report:

Market analysis

Mobile statistics

Mobile infrastructure

Mobile voice

Mobile data

Regulatory issues

Major mobile operators

Mobile content and applications

Related reports