Telstra Corporation Limited - Broadband Analysis - 2005

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Last updated: 7 Mar 2005 Update History

Report Status: Archived

Report Pages: 8

Analyst: Paul Budde


This report was archived in July 2007 and was last updated in March 2005. After years of denial, in 2004 Telstra finally became serious about broadband. Because it had no significant infrastructure competition the company was able to protect its ISDN business for a long period of time. It dropped the price to $29.95, which saw the start of a broadband gold-rush. However, without any wholesale margin, Telstra became involved in a broadband war with the industry and the regulator. In the meantime it charged ahead with new developments, such as broadband TV and in early 2005, launched ADSL2 services.

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