AAPT - Company Overview

Synopsis

This report was archived in Nov 2009. AAPT is Australia’s third largest telecommunications carrier offering local, national and international voice, data, mobile and Internet services to business, corporate, government and residential customers. AAPT is a wholly-owned subsidiary of Telecom New Zealand and is one of only three Australian telecom providers to own and operate its own national voice and data network. AAPT continues to struggle, especially on the business side. AAPT’s new strategy focuses around the mass market bringing business offerings to home and small businesses. Telecom New Zealand acquired PowerTel, and both AAPT and PowerTel were combined under the same operating structure. Its strategy is to deliver growth through the execution of on-net and service-layer strategies together with focused product and channel strategies. The on-net strategy is centred on leveraging proprietary network infrastructure to improve underlying economics. AAPT has launched ADSL2+ broadband services with access speeds of up to 20Mb/s. For further information, see separate new report: AAPT.