New Zealand - Broadcasting - FTA, Pay TV, Digital TV and Radio - Statistics & Overview - 2012

Synopsis

This report presents a historical perspective on New Zealand’s FTA television and pay TV sectors, with data up to mid-2012. The regularly updated report New Zealand - Broadcasting - FTA, Pay TV, Digital TV and Radio - Statistics & Overview provides the latest statistics and market developments.

With many ways of communicating now available, the broadcasting and digital media industries need to keep up with the changes in the market place. The introduction of Freeview and additional digital television stations may provide some temporary relief before faster broadband services that will include IPTV and VoD TV become available across the country.

Pay TV penetration continues to hover at around 50% by mid-2012. However BuddeComm doesn’t see penetration growing much further unless prices are reduced to more affordable levels. Competitive threats by other media models still continue to slow uptake of the subscription television services.

The plans to commence the switch off analogue TV are in progress with the first region set for the changeover in September 2012 with all other regions set to be completed by late 2013. Accordingly with a free up of spectrum, there will be the possibility of a major economic effect to the country in the order of $1 billion or more within a 5-10 year time frame.

This report provides a comprehensive overview of the FTA, Pay TV and Digital TV markets in New Zealand including statistics and forecasts. IPTV, Digital Media and Mobile TV are covered in a separate report: New Zealand - Digital Economy & Digital Media.

Key Developments:

Pay TV, subscribers, community TV, STV, spectrum, digital TV, broadcasting, VoD.

Companies covered in this report:

Sky, Telecom, Vodafone, Prime Television, MediaWorks, TVNZ, TiVo, Kordia, TVWorks, New Zealand Racing Board, Quickflix, Radio New Zealand, Freeview, Igloo, Fairfax, Triangle TV, Maori TV.