Australia - The Broadcasting Market in 2012
Synopsis
This report provides information about the broadcasting market into 2012 with an overview of some of the important changes over the last couple of years. These changes include the rollout of digital TV that will then release the digital dividend spectrum as the analogue frequencies can be auctioned and reused.
With subscription TV penetration still under 40%, more content available online through IPTV, the extra FTA channels available for viewing under digital TV, the NBN rollout and faster broadband and the availability of digital radio, the broadcasting industry will need to change over the coming years if it is to attract and retain the audiences that have increased over the last 50 years.
In this report we provide an update and analysis of the broadcasting market as well as background information, and also provide analysis and some statistics and in tabular and easy-to-read chart formats.
Companies mentioned in this report include
ABC, SBS, Free TV.
Hot topics and technologies mentioned in this report include
Smart TVs, broadcasting, Free-to-Air, digital radio, spectrum, VAST satellite, subscription TV, digital dividend, closed captioning, Connected TVs, NBN.
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