Australia - Mobile Media - Surveys and Statistics

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Last updated: 15 May 2017 Update History

Report Status: Archived

Report Pages: 9

Analyst: Phil Harpur

Synopsis

This report analyses information drawn from the results of several surveys relating to mobile media usage in Australia, including reports by the Australian Interactive Media Industry Association (Australian Mobile Phone Lifestyle Index and Mobile Traffic Trends), Deloitte, Telstra, Optus, the Australian Bureau of Statistics (ABS), Akamai and the Australian Communications and Media Authority (ACMA).

The report provides statistical estimates relating to revenue and ARPU across operators in the industry, as well as forecasts.

Key developments:

Mobile broadband, mobile data speeds and usage increasing, increasing mobile data revenue and ARPU, SMS, smartphones.

Companies mentioned in this report:

Optus, Telstra, Virgin, Vodafone, VHA.

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