Australia - Mobile Communications - Mobile Network Operators and MNVOs
The Australian mobile market is dominated by the three major mobile network operators Telstra, Optus, and Vodafone (VHA). These have been able to offer LTE services on a wholesale basis since 2016, thus encouraging growth in the LTE sector.
There is also a significant number of Mobile Virtual Network Operators (MVNO) in Australia:
These companies purchase wholesale mobile services from the MNOs, provide services under their own brand and typically provide their own billing and customer care.
Some MVNOs are wholly-owned by network operators, most notably Virgin Mobile which is owned by Optus.
Mobile broadband usage in particular has taken off during the last few years, a trend which will continue in the wake of the marketing of a wide range of affordable and more capable devices, and of LTE population coverage which by 2017 had reached about 98%.
4.5G and 5G are the new frontiers linked to wearable device communications and other IoT and M2M activities. Telstra clearly has both the IoT and the M2M market in its sights – the many interconnectivity aspects involved in smart energy are especially high on the company’s list.
In 2017 MNVO Amaysim announced the launch of its NBN products. It has an ambitious goal to generate customer ARPUs of as much as $200 per month via a bundle of NBN.
This report evaluates the strategies and performances of network operators, including financial and operational data. It also reviews the main MVNOs and presents an industry overview as well as data and analysis on the trends and key developments in these maturing markets.
Revenue and subscribers into 2018; updates on 3G, LTE, WCDMA, HSDPA and HSUPA technologies; VoLTE services; telcos’ financial and operating updates, recent market developments and analyses.