The term ‘personal recorder’ refers to the range of devices that allow for the recording of broadcasting content. Some synonyms include PVR and DVR. Their growth is relevant to the digital TV market because consumer entertainment goods including lower energy use liquid crystal display and light emitting diode flat screen TVs with inbuilt STBs have increased immensely over the last couple of years.
Personal video recorders recorded double-digit growth back in 2010 and were a major driver of digital TV adoption across Australia.
The subscription TV operators FOXTEL and previously AUSTAR provide DVRs, FetchTV has a PVR, while apps for smartphones and computers can also be used as a PVR. The Hybrid TV owned TiVo brand has even disappeared from online store in early 2013.
The rollout of the National Broadband Network will allow further DVR usage, as speeds and download restrictions are lifted from the Australia market. But whether the apps and other digital technologies now available gain the major market share or the propriety STB and DVR makers, still remains to be seen.
This report was archived in 2013, and is now available at a reduced price and will not be updated. More recent digital media, IPTV or broadcasting information is available at the website: budde.com.au/.
Set-top boxes (STB), digital video recorders (DVR), personal video recorders (PVR), FTA TV, subscription TV National Broadband Network (NBN), smart TVs.
FOXTEL, AUSTAR, Seven, TiVo, BigPond TV, Telstra.
Table of Contents
Number of pages 8
Last updated 25 Feb 2013
Analyst: Paul Budde
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