Australia - Convergence - Massive Media Changes in 2006 - Analysis


The media and telecommunication markets are on the verge of massive changes. Several developments are taking place at once, driven by technologies. Broadband-based infrastructure will make the need for separate telecoms and broadband infrastructure obsolete. This in turn requires a change in policies and regulations, which are held back by the vested media interests. The consumer electronics market is pushing for changes driven by Digital TV, plasma screens and DVRs, thus increasing market demand for more and better entertainment services.

Table of Contents

  • 1. Synopsis
  • 2. Analyses of changes expected in 2006
    • 2.1 Action expected in 2006
    • 2.2 Packer moving into content
    • 2.3 Telstra’s plans in disarray
    • 2.4 News Ltd – the digital TV gateway
    • 2.5 Traps: concentration = less diversification and content monopoly
    • 2.6 The key issues
  • 3. Media Reviews 2004 – 2006
  • 4. More dynamic media market needed
    • 4.1 Australia missing out on market dynamics
    • 4.2 Converging media services
  • 5. Customer demand driving changes
    • 5.1 User experience pushing up demand
    • 5.2 Plasma screens
    • 5.3 DVRs
  • 6. Structural changes are needed
    • 6.1 Separation and integration
    • 6.2 Structural separation is inevitable
  • 7. Related reports

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Focus Report Profile


Digital Media
Strategies & Analyses (Industry & Markets)

Number of pages 6

Status Archived

Last updated 5 Jan 2006
Update History

Analyst: Kylie Wansink

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