2012 Australia - Telco Company Profiles - Telstra, Optus and Vodafone

Publication Overview

BuddeComm’s Australia - Telco Company Profiles - Telstra, Optus and Vodafone annual publication provides information on the major providers (Telstra, Optus and Vodafone). This report provides analyses and detailed revenue and operational statistics for the tier-1 operators in the Australian market.

The 2nd Tier Telcos are covered in a separate report - Australia - Telco Company Profiles - 2nd Tier

Researchers:- Paul Budde, Stephen McNamara
Current publication date:- October 2012 (18th Edition)

Executive Summary

Revenues from the Tier 1 telcos flatten, as market continues to increase into 2013

In 2012 annual revenue growth from the two of the major telco providers was around 1%, while Vodafone the smaller of the major players saw a double digit revenue decrease. While total subscriber numbers also increased, a major impact in revenue has been the decrease in the average revenue per user (ARPU) margin. The telcos have increased their capital expenditure in the last year in new faster networks aiming to keep and attract customers and in turn upping the ARPU margin. In this publication we provide information on the telco revenues, ARPU and capex and also analyse these major telecommunication providers operationally and on other financial measures.

Telstra remains the largest telecommunications provider in Australia, offering a full suite of telecom services. The company also provides basic access services to all users in Australia as well as services to most homes and businesses. Individual services total more than 27 million and include – local and long-distance telephone call services, fixed-broadband, mobile voice and mobile internet services. Wholesale services including 3G mobile services are also provided to ISPs and RSPs, while digital media services and subscription television services are supplied through subsidiary companies.

Telstra’s transitional process clearly shows that it shares the vision that has been developed around the national broadband network (NBN). But not only that, the company is now emerging as a leader in the industry – putting its new approach into practice, with a focus on the customer, innovation and new business opportunities including healthcare, education, energy, commerce and media.

Optus also offers a full range of communications services that include cloud, mobile, national and long-distance services, local and international telephony, business network services, broadband, satellite and wholesale services. Digital media services are a new service offered in 2012, while subscription TV is still offered on cable and by satellite.

Vodafone Australia is the smaller of the mobile carriers in Australia with the two equal shareholders being Vodafone Group and Hutchison Telecoms. The company provides mobile voice and mobile internet services through a comprehensive suite of prepaid and postpaid to both consumer and business customers. Wholesale MVNO services are also provided to other telecommunication service providers.

By September-2012 Telstra has seen large increases in 4G LTE voice and mobile broadband services and is keen to expand in this growing area over the next couple of years. The last couple of years have seen extraordinary growth in prepaid mobile connections and in 2012 prepaid numbers now exceed postpaid services. Optus will be keen to see similar 4G uptake while Vodafone can only hope that subscribers return to its upgraded 3G network in 2013.

The question now is whether Telstra as well as the other telcos will be able to embrace the developments around the digital economy. As the operational and financial results of 2012 are only showing small growth in subscribers, revenue growth is also showing small growth. New growth opportunities may come from the digital media divisions of the companies if the correct market timing and an unfettered approach is adopted.

Another way to obtain new growth strategies may be based on new digital services based on trans-sector services including e-health, tele-education, e-government, smart grids, IoT (M2M). These all require a utilities-based wholesale infrastructure that is separated from the retail services that will be carried over them. The NBN will be just one of those infrastructure services that will be available to the telcos to grow services.

In this report BuddeComm provides an overview of Telstra, Optus and Vodafone’s main areas of operation including their strategic operational units and their local subsidiary companies. Also included is detailed financial result information in the current financial year as well as historical summaries. This information includes revenue, EBIDTA, capex, profit and an analysis of the results.

We also provide recent key operating statistics in the subscriber areas mobile, internet, fixed and mobile-broadband, 4G as well as providing past figures detailing historical trends in the market. Figures are provided in analysis, in text, tabular and in easy-to-read chart formats.

Market highlights:

  • 2G spectrum being refarmed to 3G for more coverage and higher broadband speed accessibility.
  • Subscriber statistics for mobile voice and mobile broadband by the major operators.
  • Vodafone losing market share as subscribers churn and Vodafone subscriber market share may only be 50% of that of Telstra by 2013.
  • Subscribers taking up 4G services with more to 4G services to become available into 2013.
  • Telstra now the king of prepaid subscribers with more prepaid subscribers than postpaid.
  • Customer ARPU is decreasing in mobile voice and mobile broadband.
  • By end-2012 an annual growth of around 2% sees the total market at $43.8 billion while by 2013 the market will be around $44.7 billion.
  • Capital expenditure increased 8% in 2012 as the operators ramp up services aiming to increase market share.

Table of Contents

  • 1. Industry Revenue Overview
    • 1.1 Total telecommunications services market
      • 1.1.1 Revenue, revenue growth and market share by major provider
      • 1.1.2 A look at market sector ARPU
      • 1.1.3 Statistical overview
    • 1.2 Second-tier market Overview
  • 2. Telstra
    • 2.1 Company Overview and operating statistics
      • 2.1.1 Overview
      • 2.1.2 Current strategy
      • 2.1.3 Recent developments
      • 2.1.4 Operational statistical information
      • 2.1.5 Business units
      • 2.1.6 Networks
      • 2.1.7 Controlled and associated entities
    • 2.2 Financial Statistics
      • 2.2.1 Group results summary
      • 2.2.2 Public switched telephone network (PSTN) revenue
      • 2.2.3 Mobile revenue
      • 2.2.4 Broadband revenue
      • 2.2.5 Sensis
      • 2.2.6 IP and data access
      • 2.2.7 Telstra international
    • 2.3 Telstra and the NBN
      • 2.3.1 Telstra – pre NBN
      • 2.3.2 Telstra and government agree on NBN future
      • 2.3.3 Telstra Structural Separation Undertaking
      • 2.3.4 Transforming the company (Analysis)
      • 2.3.5 Telstra’s e-health initiatives
    • 2.4 Telstra Analysis
      • 2.4.1 Telstra moving into 2013
      • 2.4.2 Telstra within the broader market and industry developments
      • 2.4.3 The Telstra transition
      • 2.4.4 Telstra Media - analysis
      • 2.4.5 Other analysis
  • 3. Optus
    • 3.1 Overview and Operating Statistics
      • 3.1.1 Overview
      • 3.1.2 Operating results
      • 3.1.3 Financial highlights
      • 3.1.4 Products and services
      • 3.1.5 Mobile services
      • 3.1.6 Major subsidiaries
    • 3.2 Financial Statistics & Analysis
      • 3.2.1 Overview
      • 3.2.2 Company analysis
      • 3.2.3 Financial results
      • 3.2.4 Company history
    • 3.3 The Network
      • 3.3.1 Infrastructure overview
      • 3.3.2 Consumer customer access network, the HFC network
      • 3.3.3 Fixed network
      • 3.3.4 Mobile network
      • 3.3.5 Wireless networks
      • 3.3.6 Wholesale activities
      • 3.3.7 Digital media and cloud computing
      • 3.3.8 VoIP network
      • 3.3.9 Satellite networks
    • 3.4 Analysis
      • 3.4.1 Mobile market – key to Optus success
      • 3.4.2 Optus deal with NBN Co
      • 3.4.3 Optus lost the AFL battle but not the digital media war
  • 4. Vodafone
    • 4.1 Company information
      • 4.1.1 Overview
    • 4.2 Company analysis
      • 4.2.1 Network improvements – will the customers return?
      • 4.2.2 Continual customer losses are more setbacks for the company
      • 4.2.3 Vodafone can it make the move to 4G /LTE?
      • 4.2.4 Background analysis to Vodafone problems
      • 4.2.5 Structural changes in the industry
    • 4.3 Financial highlights
      • 4.3.1 Overview HTA current year H1 FY2012
      • 4.3.2 Previous year FY2011
      • 4.3.3 Financial statistical overview
    • 4.4 Operating highlights
      • 4.4.1 Overview current year H1 2012
      • 4.4.2 Overview FY2011
      • 4.4.3 Key operating statistics – 2012
    • 4.5 Vodafone – 3 merger
      • 4.5.1 Introduction
      • 4.5.2 Recent subscriber developments
      • 4.5.3 Background analysis
    • 4.6 Networks
      • 4.6.1 Background
      • 4.6.2 Vodafone network
      • 4.6.3 3 network
      • 4.6.4 Vodafone and Optus to share infrastructure from 2013 onwards
      • 4.6.5 Network upgrades – 2010 - 2012
      • 4.6.6 LTE networks
      • 4.6.7 Vodafone, NBN fixed-line broadband - still to grow numbers
    • 4.7 Merged company history
      • 4.7.1 Brief timeline – 1989 - 2012
  • 5. Glossary of Abbreviations
  • Table 1 – Total telecoms revenues by major provider – 2000 - 2013
  • Table 2 – Total telecoms service market share by major provider – 2003 - 2013
  • Table 3 – Statistical overview of network traffic counts – 2008 - 2012
  • Table 4 – Statistical overview of network and operational services – 2008 - 2012
  • Table 5 – Statistical overview of mobile operational services – 2008 - 2012
  • Table 6 – Statistical overview of online operational services – 2008 - 2012
  • Table 7 – Annual change of calls/subscribers/networks/operations – 2008 - 2012
  • Table 8 – Telstra 4G / LTE devices – voice versus mobile broadband – 2011 - 2012
  • Table 9 – Telstra Group total revenue – 1994 - 2013
  • Table 10 – Telstra Group revenue by segment – 2008 - 2012
  • Table 11 – Telstra Group key performance indicators – 2002 - 2012
  • Table 12 – Telstra Group key performance indicators by annual change – 2003 - 2012
  • Table 13 – Telstra Group EBITDA by segment – 2009 - 2012
  • Table 14 – Telstra Group revenue by service – 2009 - 2012
  • Table 15 – Selected Telstra revenues by service – 2009 - 2012
  • Table 16 – Telstra PSTN products revenue – 2009 - 2012
  • Table 17 – Telstra mobile revenue – 2009 - 2012
  • Table 18 – Telstra mobile ARPU – 2009 – 2012
  • Table 19 – Telstra mobile prepaid and postpaid revenue – 2008 – 2012
  • Table 20 – Telstra fixed broadband revenue by service stream – 2009 - 2012
  • Table 21 – Sensis financial summary – 2009 - 2012
  • Table 22 – Telstra IP and data access revenue – 2009 - 2012
  • Table 23 – Telstra offshore controlled entities revenue – 2009 - 2012
  • Table 24 – CSL New World revenue, expenses, EBITDA, EBIT, capex – 2009 - 2012
  • Table 25 – TelstraClear revenue, expenses, EBITDA, EBIT, capex – 2009 - 2012
  • Table 26 – Total payments to be made to Telstra – 2012 - 2020
  • Table 27 – NBN deal valuation cash flows
  • Table 28 – Optus mobile pre/postpaid customers – breakdown by quarter – 2011 - 2013
  • Table 29 – Optus mobile subscribers – 1998 - 2013
  • Table 30 – Optus mobile subscribers – key operating statistics – 2008 - 2012
  • Table 31 – Optus consumer telephony statistics – 2008 - 2012
  • Table 32 – Optus mobile subscriber ARPU, acquisition cost breakdown by quarter – 2011 - 2013
  • Table 33 – Optus mobile ARPU figures – 2008 - 2012
  • Table 34 – Optus on-net ARPU – 2008 - 2012
  • Table 35 – Optus business and wholesale statistics – 2009 - 2013
  • Table 36 – Optus consumer internet statistics by technology – 2009 - 2013
  • Table 37 – Total internet subscribers (broadband and dialup) – 1996; 1998; 2000 - 2013
  • Table 38 – Snapshot of Optus key performance indicators – Q1 2012 - Q1 2013
  • Table 39 – Overview of Optus overall operating revenue summary – 2000 - 2013
  • Table 40 – Operating revenue by operating division – 2008 - 2012
  • Table 41 – Operational EBITDA by operating division – 2008 - 2012
  • Table 42 – Optus revenue by major and minor service category – 2010 - 2012
  • Table 43 – Capital expenditure by operating division – 2010 - 2012
  • Table 44 – Optus Wireless Connect locations – 2011 - 2012
  • Table 45 – Optus Wireless Connect pricing – 2012
  • Table 46 – Vodafone Australia revenue – 2009 - 2012
  • Table 47 – HTA key metrics – financial overview – 2009 - 2012
  • Table 48 – Monthly ARPU and by segment – 2009 - 2012
  • Table 49 – Vodafone Australia revenue (historic) – 1996; 1998 - 2008
  • Table 50 – Vodafone – subscribers by type – 2009 - 2013
  • Table 51 – Vodafone data subscribers by type – 2009 - 2011
  • Chart 1 – Overview of total telecoms service revenue by major provider – 2005 - 2013
  • Chart 2 – Market share of telecoms revenue by major operator – 2012
  • Chart 3 – Overview of Telstra – fixed line by sector and mobile voice minutes of use – 2005 - 2013
  • Chart 4 – Overview of Telstra – fixed-line, mobile and broadband subscribers – 2005 - 2012
  • Chart 5 – Overview of Telstra 4G / LTE devices – voice versus mobile broadband – 2011 - 2012
  • Chart 6 – Overview of Telstra Group total revenue – 2003 - 2013
  • Chart 7 – Overview of Telstra Group key performance indicators – 2002 - 2012
  • Chart 8 – Overview of Telstra Group key performance indicators by annual change – 2003 - 2012
  • Chart 9 – Overview of Telstra Group revenue by sector – 2012
  • Chart 10 – Overview of selected Telstra revenues by service versus total revenue – 2009 - 2012
  • Chart 11 – Overview of Telstra PSTN products by revenue – 2012
  • Chart 12 – Overview of Telstra mobile revenue prepaid versus postpaid – 2008 - 2012
  • Chart 13 – Overview of Telstra fixed broadband revenue by service stream – 2009 - 2012
  • Chart 14 – Overview of CSL versus TelstraClear key performance indicators – 2009 - 2012
  • Chart 15 – Overview of Optus mobile subscribers and annual change – 2001 - 2013
  • Chart 16 – Overview and trends of Optus mobile ARPU – 2007 - 2012
  • Chart 17 – Overview and trends of Optus on-net ARPU by sector – 2007 - 2012
  • Chart 18 – Overview of Optus business and wholesale operating statistics – 2007 - 2013
  • Chart 19 – Overview of Optus consumer internet statistics by technology – 2007 - 2013
  • Chart 20 – Overview of total internet subscribers (broadband and dialup) – 2000 - 2013
  • Chart 21 – Overview of long term share trending SingTel – 2003 - 2012
  • Chart 22 – Overview of share price trending SingTel – 2011 - 2012
  • Chart 23 – Overall Optus overall operating revenue and annual change – 2001 - 2013
  • Chart 24 – Overview of operating revenue by operating division – 2006 - 2012
  • Chart 25 – Overview of operational EBITDA by operating division – 2006 - 2012
  • Chart 26 – Overview of capital expenditure by operating division – 2008 - 2012
  • Chart 27 – Overview of HTA long term trending share price – 2003 - 2012
  • Chart 28 – Overview of HTA share price – 2011 - 2012
  • Chart 29 – Overview of Vodafone Australia revenue – 2009 - 2012
  • Chart 30 – Overview of HTA financial metrics – 2009 - 2012
  • Chart 31 – Overview of monthly ARPU – 2009 - 2012
  • Chart 32 – Overview of HTA ARPU by segment – 2009 - 2012
  • Chart 33 – Overview of Vodafone subscribers prepaid versus postpaid – 2009 - 2012
  • Chart 34 – Overview of 3G subscribers versus mobile broadband subscribers – 2009 - 2011
  • Exhibit 1 – Telstra Corporation Ltd at a glance – including key results – 2012
  • Exhibit 2 – FOXTEL at a glance – 2012
  • Exhibit 3 – Sensis Pty Ltd at a glance – 2012
  • Exhibit 4 – Telstra’s NGN planned implementation time-line – historic
  • Exhibit 5 – Telstra-controlled entities (Australia) – 2012
  • Exhibit 6 – Telstra-controlled entities (offshore) through Telstra Holdings – 2012
  • Exhibit 7 – Jointly controlled and associated companies – 2012
  • Exhibit 8 – Digital economy – key developments
  • Exhibit 9 – Optus at a glance – including key results – 2012
  • Exhibit 10 – Optus key operational results – first quarter – 2013
  • Exhibit 11 – Optus key results – first quarter – 2013
  • Exhibit 12 – Optus key results – fourth quarter – 2012
  • Exhibit 13 – Optus key results – third quarter – 2012
  • Exhibit 14 – Optus key results – second quarter – 2012
  • Exhibit 15 – Optus key results – first quarter – 2012
  • Exhibit 16 – The SingTel Optus network
  • Exhibit 17 – HFC network status
  • Exhibit 18 – An overview of the LTE development, testing and commercial release – 2010 - 2012
  • Exhibit 19 – Overview of Optus satellites – key user statistics – 2011
  • Exhibit 20 – Vodafone Australia (VHA) at a glance – including headline figures – 2012

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Annual Publication Profile

Technologies

Companies (Major Players)

Number of pages 123

Status Archived

Last updated 24 Oct 2012
Update History

Analyst: Paul Budde

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