Last updated: 21 Jul 2010 Update History
Report Status: Archived
Report Pages: 80
Analyst: Lucia Bibolini
Publication Overview
Argentina is one of the most mature telecom markets in Latin America. This report covers trends and developments in telecommunications, mobile, Internet, broadband, pay TV, and converging media. Subjects include:
Researcher:- Lucia Bibolini
Current publication date:- July 2010 (9th Edition)
Next publication date:- April 2011
Executive Summary
Argentina has one of the most solid state-of-the-art telecom infrastructures in Latin America. In 2009, despite the economic downturn, telecom revenues were up by 11% year on year. Broadband revenues enjoyed the highest growth rate, followed by mobile telephony.
Argentina’s telecom market in 2010 is unlikely to behave very differently from 2009. The fixed-line market will doubtless continue to stagnate. The mobile market will probably continue to expand at a slightly lower rate than in 2009. Broadband will be Argentina’s fastest growing telecom sector. Demand for fixed broadband should remain strong – this market has much potential for growth, as has mobile broadband.
Argentina’s fixed-line teledensity is higher than in neighbouring Brazil and Chile – in fact, it is one of the highest in Latin America. Two regional incumbents, Telefónica de Argentina and Telecom Argentina, dominate the local fixed-line market despite liberalisation, but the long distance market is highly competitive and VoIP is well developed.
With penetration rates upward of 120%, Argentina is, together with Uruguay, the leader in South and Central America. And yet the Argentine mobile market continues to grow, as more and more users sign up for multiple mobile accounts. Three operators, Movistar, Claro, and Telecom Personal, run a close competition for market share.
All three mobile companies offer 3G services nationwide. Mobile broadband is becoming increasingly popular, driven by the shortage of fixed broadband accesses outside of the main urban centres and the expansion of 3G networks.
In terms of Internet user penetration, Argentina is the regional leader, with a rate more than twice as high as the world average. The broadband market is one of the most developed in Latin America, only second to Chile’s. ADSL is the main broadband technology, but cable modem occupies a significant place with about one-fourth of the subscriber base.
The market is divided fairly equally between Telefónica de Argentina, Telecom Argentina, and Grupo Clarín. All three companies offer broadband wholesale services, but continue to dominate the market. Argentina’s telecom law establishes that dominant operators must provide access to the local loop, but Local Loop Unbundling was never properly regulated and implemented.
Argentina’s pay television market is the most mature in Latin America. In fact, Argentina is a world leader in terms of cable TV penetration, with more than one home out of two being subscribed to cable TV services.
Argentina Internet, broadband and telecoms statistics – 2007 - 2010
Sector |
2007 |
2008 |
2009 |
2010 (e) |
Internet |
||||
Internet users (million) |
16 |
20 |
23 |
25 |
Penetration rate |
40.7% |
50.3% |
57.3% |
61.7% |
Annual growth |
23% |
25% |
15% |
9% |
Broadband |
||||
Total subscribers (million) |
2.56 |
3.47 |
4.30 |
5.10 |
Penetration rate |
6.5% |
8.7% |
10.7% |
12.6% |
Annual growth |
61% |
35% |
24% |
19% |
Fixed lines in service |
||||
Total subscribers (million) |
9.43 |
9.74 |
9.76 |
10.00 |
Penetration rate |
24.0% |
24.5% |
24.3% |
24.7% |
Annual growth |
-0.3% |
3.4% |
0.2% |
2.4% |
Mobile telephony subscribers |
||||
Total subscribers (million) |
38.56 |
43.70 |
48.40 |
53.00 |
Penetration rate |
98.0% |
110.0% |
120.6% |
130.8% |
Annual growth |
28% |
13% |
11% |
10% |
(Source: BuddeComm based on industry data)
For those needing an objective and high-level strategic analysis on Argentina, this report is essential reading and gives further information on:
Data in this report is the latest available at the time of preparation and may not be for the current year.
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