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1. | OVERVIEW AND ANALYSIS – 2007 |
1.1 | Free-to-Air TV |
1.1.1 | Market overview and trends |
1.1.2 | TV as multimedia launching platform |
1.1.3 | Market statistics |
1.2 | Digital TV |
1.2.1 | Market trends |
1.2.2 | Market statistics |
1.2.3 | Market analysis – patchy digital TV reception – yet another stumbling block |
1.3 | Pay TV |
1.3.1 | Subscriber statistics |
1.3.2 | Revenue statistics |
1.3.3 | Market analysis |
1.3.4 | Regulatory |
1.4 | Media reforms |
1.4.1 | Government Plans and Policies |
1.4.2 | Analysis of the media reforms |
1.5 | Radio |
1.5.1 | Market trends |
1.5.2 | Digital radio |
2. | DIGITAL TV |
2.1 | Market overview and statistics |
2.1.1 | Market trends |
2.1.2 | Market statistics |
2.1.3 | Market surveys |
2.1.4 | Market analysis |
2.1.5 | Regional overview of broadcasters |
2.1.6 | Proposed new media reforms |
2.1.7 | Consumer survey of digital media in Australian homes |
2.1.8 | Technological environment |
2.2 | Digital video recorders |
2.2.1 | Introduction |
2.2.2 | Free-to-Air DVRs |
2.2.3 | Market analysis |
2.2.4 | Pay TV DVRs |
2.2.5 | TiVo |
2.2.6 | Digital TV and DVDs |
2.2.7 | Television advertising |
2.2.8 | Forecasts |
2.3 | Interactive TV overview and analysis |
2.3.1 | Market overview |
2.3.2 | Definitions |
2.3.3 | The future of Video on Demand – analysis |
2.3.4 | iTV analysis |
2.3.5 | Interactive advertising |
2.3.6 | Market analysis – interactive advertising |
2.3.7 | Case studies |
2.4 | Set-top box overview and analysis |
2.4.1 | Personal Video Recorders (PVRs) |
2.4.2 | Market update |
2.4.3 | Regulatory developments |
2.4.4 | Market overview by sector |
2.4.5 | Set-top box statistics |
2.4.6 | Historical analysis |
2.5 | Datacasting overview and analysis |
2.5.1 | Regulatory framework |
2.6 | Summary of datacasting developments and trials |
2.6.1 | Year 2005 |
2.6.2 | Year 2006 |
2.7 | Datacasting review – 2006 |
2.8 | Launch of the first datacasting channel |
2.8.1 | NSW Government’s participation |
2.8.2 | Macquarie Digital |
3. | FREE-TO-AIR TV |
3.1 | Broadcasters |
3.1.1 | Market overview |
3.1.2 | National broadcasters |
3.1.3 | Regional broadcasting |
3.1.4 | Community television broadcasting services |
3.1.5 | Indigenous broadcasters |
3.2 | Market overview and statistics |
3.2.1 | Introduction |
3.2.2 | Market trends and analysis – 2006 and 2007 |
3.2.3 | Market statistics and revenue – 2006 |
3.2.4 | Financial overviews |
4. | PAY TV |
4.1 | Industry revenues and analysis |
4.1.1 | Revenue statistics |
4.1.2 | ARPU statistics |
4.1.3 | Churn statistics |
4.1.4 | Piracy statistics |
4.1.5 | Pay TV advertising |
4.2 | Subscribers overview and analysis |
4.2.1 | Market overview |
4.2.2 | Subscriber statistics |
4.2.3 | Consumer penetration statistics |
4.2.4 | Penetration analysis |
4.2.5 | Pay TV penetration forecasts to 2010 |
4.2.6 | Industry trend towards broadband infrastructure |
4.2.7 | The trend towards Digital Media |
4.3 | Infrastructure - statistics and analysis |
4.3.1 | The next phase from HFC to fibre |
4.3.2 | Infrastructure statistics |
4.3.3 | Major players – overview and major developments |
4.3.4 | Infrastructure analysis |
5. | DIGITAL MEDIA REFORMS |
5.1 | Analyses of media reforms |
5.1.1 | Media reform the aftermath |
5.1.2 | Disappointing media reforms |
5.1.3 | Media reforms – who could get what? |
5.1.4 | Analysis of the government media policies – 1996 - 2006 |
5.1.5 | Technology might solve cross-media laws |
5.1.6 | More dynamic media market needed |
5.1.7 | Customer demand driving changes |
5.1.8 | Structural changes are needed |
5.2 | Government plans and policies |
5.2.1 | New Policy Directions |
5.2.2 | Prelude to new digital media policies |
5.2.3 | Proposed media reforms |
5.2.4 | Finalisation of new media reforms |
5.2.5 | IPTV regulations? |
5.2.6 | Policies and Regulations – 1996 - 2006 - Historic |
6. | RADIO |
6.1 | Overview and statistics |
6.1.1 | Market overview |
6.1.2 | PwC’s four-year predictions to 2010 on the media and entertainment sectors – August 2006 |
6.1.3 | Demand statistics |
6.1.4 | Financial statistics |
6.1.5 | Major players |
6.1.6 | Digital media developments |
6.1.7 | Visual radio |
6.1.8 | Community radio |
6.2 | Digital radio |
6.2.1 | Market overview |
6.2.2 | Market surveys |
6.2.3 | Development path of digital radio |
6.2.4 | Features and benefits of digital radio |
6.2.5 | New and alternate delivery channels |
6.2.6 | Technologies |
7. | GLOSSARY OF ABBREVIATIONS |
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Exhibit 1 – Digital TV broadcasters by region – 2006 |
Exhibit 2 – Digital media reform – current rules and key proposed changes |
Exhibit 3 – ACMA register of datacasting licensees – 2006 |
Exhibit 4 – Commercial television licences – 2006 |
Exhibit 5 – Nine Network coverage |
Exhibit 6 – Regional licence area plan update |
Exhibit 7 – Community television licences – 2005 |
Exhibit 8 – Public television stations funding – 2003 - 2004 |
Exhibit 9 – New media activities from pay TV operators - 2006 |
Exhibit 10 – Pay TV roll-outs by state |
Exhibit 11 – The key issues still remain the same |
Exhibit 12 – Media diversity |
Exhibit 13 – Dutch digital media policies |
Exhibit 14 – Digital media reform – current rules and key proposed changes |
Exhibit 15 – Estimated number of radios in the home |
Exhibit 16 – Austereo national networks – 2006 |
Exhibit 17 – SBC key radio stations |
Exhibit 18 – Timeline of music on the Internet |
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Table 1 – Pay TV subscribers by operator – 2004 - 2007 |
Table 2 – Commercial TV networks share of advertising revenue – 2001 - 2006 |
Table 3 – Commercial TV networks audience share of revenue – 2005 - 2006* |
Table 4 – Major broadcaster’s primetime audience share – 2006 |
Table 5 – Digital TVs and integrated digital TV sets sold – 2003 - 2006* |
Table 6 – Average monthly sales volume of digital TV receivers – 2005 - 2006* |
Table 7 – Pay TV subscribers by operator – 2002 - 2007 |
Table 8 – Pay TV subscribers annual change by operator – 2002 - 2007 |
Table 9 – Pay TV household penetration – 1997 - 2007 |
Table 10 – Pay TV revenue per operator – 1997 - 2008 |
Table 11 – Percentage change of pay TV revenue per operator – 2002 - 2008 |
Table 12 – Digital TVs and integrated digital TV sets sold – 2003 - 2006* |
Table 13 – Average monthly sales volume of digital TV receivers – 2005 - 2006* |
Table 14 – Average monthly sales volume of integrated digital TVs – 2006* |
Table 15 – Digital TV adoption by number of devices – 2005 - 2006 |
Table 16 – Number of CRT TVs sold – first and third quarter 2006 |
Table 17 – Household penetration of digital TVs* – 2005 - 2006 |
Table 18 – Number of digital TV* households – 2001 - 2007 |
Table 19 – Digital TV statistics – household penetration – August 2006 |
Table 20 – Digital pay TV statistics – July 2006 |
Table 21 – Widescreen TV sales – 2004 - 2006 |
Table 22 – Growth rate of widescreen TVs – 2005 |
Table 23 – TV sets in Australian households by type of set – September 2005 |
Table 24 – Percentage of households with FTA or pay TV – 2005 |
Table 25 – Household penetration of digital media – 2005 |
Table 26 – Percentage of household use by application or platform – 2006 |
Table 27 – Frequency of device used for downloaded content – 2006 |
Table 28 – Main drivers for DTTB* adoption – 2006 |
Table 29 – Is digital FTA TV available to households in your area? |
Table 30 – Awareness of analogue switch-off – 2005 - 2006 |
Table 31 – Type of television set in use – 2005 |
Table 32 – Top nine most satisfying features of digital FTA TV – 2005 |
Table 33 – Segmentation of households according to interest in adopting digital FTA TV – 2005 |
Table 34 – Penetration of pay TV services by access device – 2005 |
Table 35 – Foxtel iQ DVR subscribers – 2006 - 2007 |
Table 36 – Percentage of digital pay TV subscribers – 2004 - 2006 |
Table 37 – Subscriber churn rate by customer category – 2006 |
Table 38 – Digital TV adoption by number of devices – 2005 - 2006 |
Table 39 – Digital TVs and integrated digital TV sets sold – 2003 - 2006* |
Table 40 – Penetration of pay TV services by access device – 2005 |
Table 41 – Penetration of DVD players by type of device – 2005 |
Table 42 – EPG developments based on current DVRs |
Table 43 – EGP developments based on DVR pricing |
Table 44 - FTA set-top box users – 2001 - 2010 |
Table 45 – Foxtel iQ DVR subscribers – 2006 - 2007 |
Table 46 – Number of television and radio licences on issue – 2004 - 2005 |
Table 47 – Number of television licences on issue (historical) – 1999; 2001 - 2004 |
Table 48 – ABC operating revenue and cost of services and annual change – 2005 - 2006 |
Table 49 – ABC revenue and annual change (historical) – 1998 - 2004 |
Table 50 – Nine Network revenue and annual change – 2003 - 2006 |
Table 51 – Seven Network revenue and annual change – 1999 - 2006 |
Table 52 – Network TEN revenue and annual change – 1995 - 2006 |
Table 53 – Television set penetration by number of sets – 2006 |
Table 54 – Advertising revenue for commercial television networks – July to December 2006 |
Table 55 – Commercial TV networks share of advertising revenue – 2001 - 2006 |
Table 56 – Commercial TV networks audience share of revenue – 2005 - 2006* |
Table 57 – Major broadcaster’s primetime audience share – 2006 |
Table 58 – Primetime audience shares - Summer-to-date – weeks 49-50, 2006 v weeks 49-50, 2005 |
Table 59 – Primetime audience percentage shares - Summer-to-date – weeks 49-50, 2006 v weeks 49-50, 2005 |
Table 60 – Ad revenue forecasts by media sector – 2006 |
Table 61 – Average number of FTA viewers in capital cities – 2001; 2005 |
Table 62 – Share of advertising revenue – 1990; 1995; 2000; 2005 |
Table 63 – Australian commercial TV revenue and expenditure – 1992 - 2005 |
Table 64 – TV broadcasting revenue and expenditure growth – 1996 - 2005 |
Table 65 – Commercial TV revenues by broadcaster – 1998 - 2005 |
Table 66 – Commercial TV broadcasters’ revenues as share of total – 1998 - 2005 |
Table 67 – Broadcasting and commercial licence fees collected by ACMA – 1997 - 2005 |
Table 68 – Commercial television programming spending – 2003 - 2005 |
Table 69 – Pay TV revenue per operator – 1997 - 2008 |
Table 70 – Percentage change of pay TV revenue per operator – 1998 - 2008 |
Table 71 – Telstra pay TV bundling revenue and annual change – six months to December 2006 |
Table 72 – Net losses pay TV industry – 1996 - 2007 |
Table 73 – ARPU levels per operator Austar, Foxtel and Optus - 1999/2002; 2003 - 2007 |
Table 74 – Pay TV industry annual churn rates – 1996 - 2007 |
Table 75 – Foxtel subscriber annual churn rate – 2002 - 2006 |
Table 76 – Foxtel subscriber annual churn rate by customer category – 2006 |
Table 77 – Austar monthly and annual subscriber churn – 2002; 2005 - 2006 |
Table 78 – pay TV advertising spending estimates and annual change – 2005 - 2007 |
Table 79 – Pay TV subscribers by operator – 1995 - 2007 |
Table 80 – Pay TV subscribers annual change by operator – 1997 - 2007 |
Table 81 – Telstra pay TV bundling subscribers and annual change – six months to December 2006 |
Table 82 – Digital pay TV subscribers percentage per Foxtel/Austar – 2004 - 2006 |
Table 83 – Pay TV household penetration – 1997 - 2007 |
Table 84 – Pay TV viewing versus FTA channel viewing – six months to June 2006 |
Table 85 – Pay TV HH penetration and number of subscription TV HHs – 2000 - 2005 |
Table 86 – Pay TV audience growth by age group – 2004 - 2005 |
Table 87 – Pay TV HH penetration in Australia versus overseas countries – 2005 |
Table 88 – Pay TV viewing as a percent of total TV viewing – 1998 - 2006 |
Table 89 – Penetration of pay TV services by access device – 2005 |
Table 90 – Market share by provider and annual change – metropolitan homes in Australia – 2004 - 2005 |
Table 91 – Market share by provider in pay TV homes – 2004 - 2005 |
Table 92 – Forecast pay TV household penetration, low market growth scenario – 2005 - 2010 |
Table 93 – Forecast pay TV household penetration, high market growth scenario – 2005 -2010 |
Table 94 – Pay TV roll-out statistics (homes passed) – 1996 - 1998; 2002 - 2006 |
Table 95 – Share of all radio listening (historical figures) - 2003 |
Table 96 – Number of commercial and government radio stations – 2006 |
Table 97 – Radio subscription and advertising revenue, forecasts and annual change – 2000 - 2009 |
Table 98 – Advertising spending by media sector – 2005 |
Table 99 – Commercial radio penetration and time spent listening – Sept - Nov 2006 |
Table 100 – Time spent listening by capital city (excluding Canberra, Hobart, Darwin) - 2006 |
Table 101 – Audience penetration by time of day – 2006 |
Table 102 – Radio listening by radio location – 2001 - 2006 |
Table 103 – Commercial radio – top ten industry sectors and annual change – 2004 - 2005 |
Table 104 – Metropolitan radio advertising revenue – 2005 |
Table 105 – Australian commercial radio financial results and annual profit change – 1992 - 2005 |
Table 106 – Number of commercial radio services by city – 2006 |
Table 107 – ABC radio regional reach and share – 2005/06 |
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