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The Global Mobile Market - Major Trends, Revenue and Industry Statistics

Synopsis

In 2018 we are quickly approaching 100% mobile broadband penetration in the developed markets – and 50% in the developing markets. It is timely now to look at the trends and statistics which are shaping our global mobile industry. BuddeComm sees continuing subscriber growth coming from the developing markets with China and India in particular leading this growth, albeit at a slower level than in recent years. There is also still a lot of growth ahead for LTE 4G infrastructure deployment - despite the industry hype and discussion taking place around 5G. 4G will continue to be the leading growing mobile technology for the next few years as it still only accounts for around 30% mobile technology market share on a global level. Increased 4G growth will come from some of the large emerging markets. 4G is currently carrying most of mobile data traffic – driven by the increasing use of mobile video and this will increase as 3G slowly becomes phased out. Eventually however it will be 5G which will be required to meet the growing demands of the mobile sector – especially with the escalating developments in IoT and M2M.

This BuddeComm report provides information on the current global market including the global and regional subscriber bases for both mobile and mobile broadband. It provides global statistics on mobile revenue, spending and CAPEX, mobile traffic, as well as identifying the leading operators. It identifies key trends as well as exploring important markets for future opportunities. For further information on 5G, see separate report: BuddeComm Intelligence Report - 5G Global Trends and Leading Regional Countries.

Table of Contents

  • Global mobile market analysis – 2018

    • Highlighted trends

  • Global mobile subscriptions

    • Global mobile technologies market share

  • Global mobile broadband subscriber statistics

  • The emerging markets to watch

  • Financial insights

    • Global mobile spending
    • Global mobile capital expenditure (CAPEX)
    • Global mobile revenue
    • Global mobile ARPU

  • Mobile data traffic

  • Leading global operators

  • Smartphones and handset device trends and statistics

    • Key mobile device trends
      • Affordable smart devices
      • Enviro-friendly handsets
      • Emerging markets for smartphone growth
    • Mobile handset and smartphone statistics

  • Wearable device trends and statistcs

    • Wearable device categories
    • Global wearable device market
    • Enterprise wearable devices
    • Legal implications of wearables gains attention
    • Virtual reality (VR) and wearable technology
      • 4K to drive bandwidth demand to gigabit levels

  • Mobile industry directions

    • Data mining – a next driver of mobile revenue
    • The spectrum issue
    • Mobile location based services (MLBS)
    • HetNet architecture
    • Small cell networks
    • Monetising mobile towers
    • Fixed Mobile Conversion

  • Related reports


List of Tables

  • Table 1 – Regional – mobile broadband penetration – 2014 – 2017
  • Table 2 – Global – unique mobile subscribers – 2009 - 2018
  • Table 3 – Regional - mobile subscriptions – 2009 – 2017
  • Table 4 – Global – market share of mobile technologies – 2018
  • Table 5 – Global – active mobile broadband subscriptions – 2014 – 2018
  • Table 6 - Regional – Active mobile broadband subscriptions – 2014 - 2017
  • Table 7 – Global – mobile CAPEX – 2014 – 2019
  • Table 8 – Global – telecoms CAPEX – 2008 – 2017
  • Table 9 – Global - mobile revenue – 2014 – 2020
  • Table 10 – Global average monthly mobile ARPU and annual change – 2005 - 2016
  • Table 11 – Regional - mobile data traffic use – 2016
  • Table 12 – Global top 15 mobile operators by sales – 2016
  • Table 13 – Leading countries - used smart phone market – 2016
  • Table 14 – Global – mobile handset shipments – 2004 – 2019
  • Table 15 – Global – smartphone shipments – 2010 – 2018
  • Table 16 – Global – smartphone share of handset market – 2009 – 2018
  • Table 17 – Global – historical - wearable devices by category – market share – 2013 – 2015
  • Table 18 – Global – wearable device shipments – 2014 – 2021
  • Table 19 – Global – top 5 wearable device vendors market share – Q3 2015 – 2017

List of Charts

  • Chart 1 – Mobile broadband penetration – developed versus developing markets – 2014 – 2017

List of Exhibits

  • Exhibit 1 – Global content delivery ecosystem
  • Exhibit 2 – Software Defined Networks
  • Exhibit 3 – Wearable smart rings

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Licence Information

Focus Report Profile

Technologies

Mobile & Wireless Broadband and Media
Mobile Communications (voice and infrastructure)

Number of pages 62

Status Current

Last updated 29 Jun 2018
Update History

Lead Analyst: Kylie Wansink

Contributing Analyst:

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