China - IPTV & Video Broadband Market in 2007


China’s first IPTV services were launched by Shanghai Telecom in 2005. Some of you might recall that BuddeComm reported on this subject during the visit to China around that time by Paul Budde. Shanghai’s IPTV system now has around 150,000 users. However, the platform used here is a standalone IPTV service, concentrating on TV services. The licence-holder for this IPTV service is the Shanghai Broadcasting Corporation (SBC), which also operates nine other IPTV systems. The media company has 300,000 IPTV users. Paul Budde also visited the company’s impressive control centre from which all ten systems are operated.

Table of Contents

  • 1. Synopsis
  • 2. China Telecom IPTV workshop
  • 3. Shanghai Telecom and BesTV
  • 4. Jiangsu IPTV project
  • 5. Case studies
    • 5.1 Working with the Chinese bureaucracy
    • 5.2 Forever changing technologies
    • 5.3 Finding the right business models
  • 6. IPTV in the global context
  • 7. The ‘April crisis’
  • 8. 4Mb/s for regional users
  • 9. The mobile problem in China
  • 10. Tight content control opportunities for web TV
  • 11. Global digital media – IPTV and video broadband analysis – 2007 – separate report
  • 12. Related reports

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Focus Report Profile


Broadband Fixed
Mobile & Wireless Broadband and Media
Telecoms Infrastructure

Number of pages 7

Status Archived

Last updated 3 Sep 2008
Update History

Analyst: Paul Budde

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Paul, Many thanks for your inputs yesterday. You provided a compelling different perspective to our traditional infrastructure focus and this is valuable for our future planning. I also had very favourable feedback from our participants on your involvement.

Stephen Negus, Aurecon

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