China - Broadcasting - Terrestrial, Digital and Satellite TV


Archived report: this report was archived September 2005 and has not been updated. China’s terrestrial TV services reach approximately 95% of China’s households. Digital TV in China is on the rise, and the government intends to end analogue broadcasts by 2010. In August 2004, four digital TV licences were issued to break China Central Television’s monopoly on digital television. The Chinese government’s announcement in October 2003 that it planned to transition from analogue to digital broadcasts via satellite in key urban areas by 2005 signalled a major push forward for the heavily regulated satellite TV market. This report provides an overview of the enormous terrestrial and satellite TV markets in China, including digital TV and IPTV.

Table of Contents

  • 1. Synopsis
  • 2. Terrestrial TV market
    • 2.1 Market overview
    • 2.2 China Radio, Film and Television Group
  • 3. Free-to-Air (FTA) broadcasting
    • 3.1 China Central Television (CCTV)
  • 4. Digital TV
    • 4.1 Government plans for digital TV
    • 4.2 Cost concerns over terrestrial digital TV in China
    • 4.3 Digital TV trials
    • 4.4 Shenzhen as DTV and HDTV base
    • 4.5 Hong Kong’s concerns over mainland terrestrial digital TV
  • 5. IPTV over fixed lines
  • 6. Satellite TV market
    • 6.1 Market overview
    • 6.2 Regulatory issues
    • 6.3 Multichannel Multipoint Distribution Systems (MMDS)
    • 6.4 Satellite broadcasters
      • 6.4.1 China Central Television (CCTV)
      • 6.4.2 STAR Group
      • 6.4.3 Hunan Satellite TV
      • 6.4.4 China Satellite TV Group Corp (CSTC)
      • 6.4.5 Shanghai Broadcasting Network (SBN)
      • 6.4.6 Phoenix Satellite TV
      • 6.4.7 China Broadcasting Film Television Satellite Co (CBSat)
      • 6.4.8 Galaxy Satellite Broadcasting
      • 6.4.9 The China Aerospace Corp (CASC)
    • 6.5 Chinese satellite TV services abroad
      • 6.5.1 China Central Television (CCTV)
      • 6.5.2 Chinese Television Network (CTN)
      • 6.5.3 China Entertainment Television Broadcast (CETV)
      • 6.5.4 Central People’s Broadcasting Station (CPBS) and China Radio International (CRI)
  • 7. Related reports

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Number of pages 11

Status Archived

Last updated 4 Aug 2005
Update History

Analyst: Paul Budde

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