The digital entertainment sector is one of the key drivers behind the overall digital economy and consumers are demonstrating an enormous appetite for services such as social media, video streaming, music and gaming. This report explores the global digital entertainment sector and includes trends and statistics. The report discusses the impact of digital services on the traditional media. Service delivery models continue to revolve around triple and quad play and this report includes case studies on some of the key multi-play markets around the world.
Researchers:- Kylie Wansink, Paul Budde, Henry Lancaster, Phil Harput.
Current publication date:- May 2017 (10th Edition)
The use of video-based entertainment, TV programs, digital music, social media and gaming continues to rise across the world as the demand from consumers to be entertained continues to grow. Consumers are quickly adopting a multi-channel approach to entertainment, switching between mobile, tablets, PC and TV devices with ease.
What this means for the telecoms sector however is that the pressure to provide reliable and fast broadband services is increasing. Infrastructure based primarily on fibre networks has become even more crucial to growth of the industry. There was an important development for the broadband sector recently when the market share of fibre infrastructure lines finally overtook DSL technologies as the largest on a global level.
Currently 4G networks offer excellent broadband services and, as long as the usage is limited, the prices are competitive. However, as soon as the mobile networks become used for entertainment services such as Netflix, the affordability drops significantly.
Looking ahead, more and more of these entertainment services will be delivered over broadband and an increasing number of people will move from traditional TV to these broadband-based services. At the same time, the quality is moving from HDTV to 4K and it remains unlikely that these services can be supported by wireless networks at affordable prices.
However, if the fixed networks operators are not providing adequate FttP infrastructure and not delivering the broadband quality that people demand, the wireless industry will look for new opportunities (ie.5G) and will push the boundaries further and further.
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