Last updated: 27 Feb 2012 Update History
Report Status: Archived
Report Pages: 34
Analyst: Kylie Wansink
Archived report. Unlike the fixed market, the mobile market is, in general, competitive – with some good products and prices arriving in the market. This, in turn, has driven demand for mobile broadband. However it is important to realise that this growth has as much to do with affordability as it has to do with the technical innovations in and around smartphones.
The traditional mobile communications business models are rapidly becoming out-of-date and unless the mobile operators change their models others, such as the new competitors or the regulators, will start doing it for them. Most mobile operators were taken by surprise by the effect of the smartphone (in particular Apple’s enormous success with its iPhone). They have lost leadership in the mobile market and will now at least have to share their powerful position with others, such as Apple and Google (Android).
This report provides a valuable summary of the key trends and statistics for the global mobile sector, including mobile subscribers, top mobile carriers, prepaid market, FMC market and the key emerging markets of India and China. More detailed information on 3G and 4G developments can be found in separate reports.
Developments in the USA, Australia and New Zealand are providing insights into the future direction of the mobile industry; there are now over 6 billion mobile subscriptions worldwide; the next phase of mobile technology and services rests upon the development of wireless broadband and in particular the 4G technology, Long-term evolution (LTE); in the interim however, mobile users continue to utilise the 2G, 3G and 3.5G (HSPA) services on offer.
Top ten carriers worldwide by revenue; Global mobile CAPEX; Global mobile services revenue; Global mobile ARPU, Global mobile churn; Prepaid service revenue worldwide; Worldwide mobile roaming revenue.
Paul, Many thanks for your inputs yesterday. You provided a compelling different perspective to our traditional infrastructure focus and this is valuable for our future planning. I also had very favourable feedback from our participants on your involvement.
Stephen Negus, Aurecon
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