Global - Mobile Broadband - Key Trends, Products and Services
Archived report. This report was archived in 2010 and has not been updated since. The mobile broadband market is gaining momentum and the key reason for this growth is the fact that due to competition and a saturated mobile voice market, the operators have been forced to offer very competitive capped data packages.
Non-SMS mobile data is now growing due to both the emergence of smart phones and better wireless broadband technologies (HSPA; WiMAX; LTE). While on-deck mobile data usage remains strong, off-deck usage to both mobile specific Internet sites and regular sites is also growing rapidly.
This report provides a valuable overview of the global mobile broadband market, including key trends, information on the competing technologies and broad statistics for the key industry products and services segments, where available.
Table of Contents
2.1 Mobile’s need for fibre
2.2 Spectrum issue – more to it than meets the eye
2.3 Mobile operators and the broadband boom
3. Wireless broadband – 4G developments
4. Brief case studies of important handset innovations
4.1 Apple: iPhone
4.2 Google – Android and Nexus One
4.3 RIM – BlackBerry
4.4 Off deck services set to increase
5. Mobile broadband/data growth
5.1 Value of mobile data market
5.1.1 Apps market outwits the mobile carriers portal market
5.2 Mobile broadband subscription costs
6. Key mobile media industry segments: statistics and forecasts
6.1.1 Premium Rate SMS (PSMS)
6.2 Mobile email
6.3 Mobile music and ringtones
6.4 Mobile User Generated Content (UGC)
6.4.1 Mobile social networking
6.4.2 Personal videos on mobile gaining in popularity
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