Global - Analysis - Broadband Market


Archived report. This report was archived in 2009 and has not be updated since. The Internet brought us the concept of affordable data communications; broadband has taken that a step further with the concept of ‘always on’ access to emails and the Internet. Its capacity will facilitate the video revolution and this where the true value of broadband lies. Broadband is still mainly confined to the developed markets, where good quality fixed networks are sufficient to roll out the technology. Increasing broadband penetration and the growing popularity of Web 2.0 applications is already beginning to create a demand for faster networks. However some countries will have to wait a few years before affordable wireless networks will be able to deliver the same services at affordable prices. In this report, BuddeComm discusses the successes, problems and possible solutions relating to the development of broadband. The report includes information on the broadband leaders, Japan and South Korea. For further broadband statistics, see separate report.

Table of Contents

  • 1. Synopsis
  • 2. Broadband fastest growing technology
  • 3. Broadband trends 2008
    • 3.1 Demand for faster networks
    • 3.2 Growth drivers
    • 3.3 Higher speed = more revenue
    • 3.4 High-speed leaders
    • 3.5 Killer app is video communication
    • 3.6 TFI’s broadband/ Internet trends
      • 3.6.1 Broadband Equipment becomes rapidly obsolete
  • 4. Wireless broadband
    • 4.1 Very-high-speed residential broadband
  • 5. Telcos must deliver large-scale broadband services
    • 5.1 Broadband x data centre predictions are coming true – South Korea
  • 6. Market analysis
    • 6.1 Where are the broadband devices?
    • 6.2 Video-friendly broadband – 90% penetration
    • 6.3 VoD – not yet a killer app
    • 6.4 Reaching critical mass
  • 7. Users in the driver’s seat
    • 7.1 Customers first want lower access prices
    • 7.2 Broadband cost and growth predictions
    • 7.3 Customers not operators indicate what is value-added
    • 7.4 Permission-based marketing
    • 7.5 Money is in the residential market
    • 7.6 Urgent need for open networks
  • 8. Related reports
  • Table 1 – South Korea - Broadband Internet subscriber growth and penetration – 1998 - 2007
  • Table 2 – Take-up time to reach 10 million customers in mass market
  • Table 3 – Forecasting broadband costs over a 10-year period
  • Table 4 – Residential Broadband (BB) – growth predictions – next ten years
  • Exhibit 1 – Examples of Web 2.0 developments

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Broadband Fixed
Strategies & Analyses (Industry & Markets)

Number of pages 13

Status Archived

Last updated 9 Mar 2008
Update History

Analyst: Kylie Wansink

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