Digital Media - The Essential Internet Economy

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Last updated: 26 Feb 2013 Update History

Report Status: Archived

Report Pages: 24

Analyst: Kylie Wansink

Synopsis

Archived report. In 2013 it is heartening to see that more and more people are getting the message that the network means more than just fast internet access. Increasingly key decision-makers in business and government are reaching an understanding of the transformation that is underway in the economy. A positive outcome from the financial crisis was that it resulted in global attention turning to new infrastructure developments; facilitating a unique opportunity to shift the broadband emphasis from a high-speed Internet service to a national infrastructure for the digital economy that will underpin a range of positive social and economic developments. These developments are also referred to as the Internet of Things and M2M, of which the digital economy will play a key role.

E-commerce is just one sector that will benefit from improvements in infrastructure and a trans-sector approach to governance; e-government, e-health, e-education, social media and e-science are also important elements of a digital economy. This report outlines the key elements and considerations required to grow the digital economy further.

Latest developments:

In 2012 the Internet Economy was worth around $2.5 trillion across the G-20 economies; In June 2011 the OECD highlighted that the strength and dynamism of the Internet depends on its ease of access to high speed networks, openness, and on user confidence. For this to happen it agreed upon a number of basic principles for Internet policy; making this an important step in ensuring that the Internet remains open and dynamic.

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