BuddeComm Intelligence Report - Video Streaming, IPTV and Smart TV - Global Trends and Statistics

Synopsis

The global streaming revolution is gathering pace. Streaming is closing in on broadcast TV with some studies finding consumption is on a par. The Internet now rivals broadcast TV as a vehicle to deliver consumer content. Streaming and digital downloading will become the primary way in which households enjoy movies and TV and this will play out over the next decade as more and more consumers use IP-enabled devices at home.

Pay TV across the various platforms – including cable TV, IPTV, and satellite TV – continues to rise in popularity, and this trend is reflected in the market’s increasing service revenues. IPTV is the fastest-growing pay TV platform from a global perspective.

Video applications over broadband are being used by many different industries for advertising, marketing, demonstration, entertainment and communication purposes. Video streaming already makes up the largest component of internet traffic, and is set to continue growing faster than other digital formats. Streaming video providers themselves face increasing competition as more and more companies enter this extremely promising market. The most successful of these has been US-based Netflix.

This report provides insights into the Digital TV, VoD and Video Streaming broadcasting sectors. It includes analyses, key trends, examples and key statistics.

Table of Contents

  • 1. Synopsis
  • 2. The video and TV sector continues to evolve
    • 2.1 Market analysis
  • 3. Digital TV
    • 3.1 Summary of key trends
  • 4. Pay TV
  • 5. Cable TV
  • 6. OTT and cord cutting - USA
  • 7. HDTV
    • 7.1 HDTV market overview
  • 8. Ultra-HD/4K TV
    • 8.1 4K to drive bandwidth demand to gigabit levels
  • 9. The Smart or Connected TV
    • 9.1 Introduction
    • 9.2 Smart TV threatens broadcasters
  • 10. The video streaming and IPTV market
    • 10.1 IPTV market overview and statistics
    • 10.2 Video streaming market overview and statistics
      • 10.2.1 Advantages of video streaming
    • 10.3 Subscription Video-On-Demand (SVoD)
    • 10.4 Netflix
    • 10.5 YouTube
  • 11. Mobile TV
  • 12. Copyright, piracyand internet media
  • 13. Related reports
  • Table 1 – Global - digital TV households – 2009 – 2017; 2020
  • Table 2 – Global - digital TV market share – 2006; 2009; 2011 - 2015; 2020
  • Table 3 – Global - pay TV subscribers – 2010 – 2019
  • Table 4 – Global – top ten pay TV operators by subscribers – 2016
  • Table 5 – Global IPTV subscribers – 2010 – 2017
  • Table 6 – Global OTT video streaming revenue – 2015; 2021
  • Table 7 – Netflix subscriptions – 2011 – 2017
  • Table 8 – Netflix consolidated revenue – 2009 – Q1 2017
  • Exhibit 1 – Set-Top Boxes (STBs)
  • Exhibit 3 – Historical overview - HDTV
  • Exhibit 3 – Geo-blocking
  • Exhibit 4 – Examples of key IPTV vendors worldwide
  • Exhibit 5 – Historical - Blockbuster closed its stores across America

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Number of pages 19

Status Current

Last updated 22 Nov 2017
Update History

Analyst: Kylie Wansink

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