Virus impact over each market - telecom operators, government agencies and regulators' responses - revised forecasts for the next 5 years.
Last updated: 22 Dec 2015 Update History
Report Status: Archived
Report Pages: 55
Analyst: Kylie Wansink
Publication Overview
This report reviews Israel’s fixed-line, broadband and mobile sectors, providing market insights and key statistics together with profiles of the major players. Subjects include:
Researcher:- Kylie Wansink
Current publication date:- December 2015 (14th Edition)
Executive Summary
Israel’s telecoms sector is undergoing major transformation due to the recent introduction of new wholesale arrangements for its fixed-line infrastructure. This, combined with the entrance of additional mobile operators a few years ago, has created a much more competitive telecoms environment in Israel.
Israel’s fixed-line wholesale reforms came into effect early in 2015 and have increases competition in the fixed line voice and broadband sectors. Israel’s former Communications Minister approved the reforms in November 2014; allowing other operators to rent infrastructure from major players Bezeq and HOT Telecom and offer fixed services including television, Internet and fixed voice. It was hoped the reforms would reduce prices for customers and remove the need to acquire separate broadband connections and ISP accounts from different providers.
Both Bezeq and HOT Telecom have focused on improving network performance by deploying fibre in access networks, resulting in increasing average download speeds. Unsatisfied with the rate of progress, however, the government undertook to improve the quality of broadband service by establishing a public private partnership tasked with deploying an alternative fibre network. The venture is known as Unlimited.
The introduction of new mobile operators into the Israeli market a few years ago has taken its toll on the three existing operators. In 2015 Israel’s veteran mobile operators – Cellcom, Orange (Partner) and Pelephone continue to lose subscribers and market share to newer market entrants. Cellcom’s and Pelephone’s subscriber bases have been shrinking since 2011, while Orange’s began to decline in 2012. In an effort to turn around its fortunes, Cellcom recently entered the wholesale market and has started offering triple-play bundles. In addition it has launched its own TV services with content accessed by set-top box as well as on handheld mobile devices.
Other factors which have helped drive competition in Israel includes the establishment of full mobile number portability and regulatory barriers that prevent operators from linking sales of handsets to services, or offering discounts to customers that commit to longer periods. Strong competition has led to operators focusing on mobile data and content opportunities as well as on costs, resulting in a number of infrastructure sharing agreements.
Key telecom parameters – 2012; 2015
Sector |
2012 |
2015 |
Subscribers to telecoms services (million): (e) |
||
Fixed Broadband |
1.94 |
2.07 |
Fixed-line telephony |
3.59 |
2.90 |
Mobile phone |
9.22 |
9.66 |
(Source: BuddeComm based on ITU)
Key developments:
Companies covered in this report:
Bezeq, Hot Telecom, Cellcom, Orange (Partner), Pelephone (Bezeq), HOT Mobile (Hot Telecom), Golan Telecom, Rami Levy, Alon Cellular, Home Cellular, Marathon Mobile/Marathon 018 Xphone, Rounds.
Related Reports
Paul is a rare find in a fast paced world of technology and communications. His research and comments are well founded and well respected in Australia and around the world. I have always gained something new from our discussions about my own industries as well as others. Paul is a wealth of knowledge and can only inspire people with his enthusiasm.
Julian Carter, Founder & Strategic Advisor at Mosi Seven. Director at Monster Logic Group Pty Ltd
BuddeComm's strategic business reports contain a combination of both primary and secondary research statistics, analyses written by our senior analysts supported by a network of experts, industry contacts and researchers from around the world as well as our own scenario forecasts.
For more details, please see:
A selection of downloadable samples from our Annual Publications catalogue.
More than 4,000 customers from 140 countries utilise BuddeComm Research
Are you interested in BuddeComm's Custom Research Service?
Have the latest telecommunications industry news delivered to your inbox by subscribing to Paul's FREE weekly News & Views.