Australia - Fixed Broadband Market - Overview and Statistics

Synopsis

Within the Australian fixed broadband market, there is a dynamic shift among customers to fibre networks, as this infrastructure is being built out by nbn (NBN Co), the company responsible for the national broadband deployment. Australia’s broadband sector is making improved progress in its migration to a multi-technology NBN.

The annual growth rate in the overall number of broadband subscribers is expected to continue to slow into 2019, with most growth coming from the mobile wireless and fibre broadband markets, due to increased uptake by the nbn is these two segments.

The DSL sector is expected to shrink as customers are migrated to the NBN in areas where services become available, while subscribers on HFC infrastructure will continue to be provided by existing cable within the NBN’s multi-technology mix. Commercial cable services based on the DOCSIS3.1 standard are anticipated in 2018-19.

The DSL sector is still showing resilience as operators make greater use of VDSL, while nbn has trialled G.Fast technology and expects to provide services shortly.

The fixed-line broadband market continues to grow steadily as the nbn rollout gains momentum, although overall penetration is predicted to grow slowly over the next five years to 2023.

Internationally, the adoption of broadband ranks Australia below many other developed countries, however the Australian market has seen a moderate increase over the past two years due to the continued rollout of the nbn.

Consolidation within the broadband market, with some key acquisitions having taken place among fixed broadband service providers, will provide greater reach and scale for operators in coming years.

Key developments:

  • The DSL sector is expected to shrink as customers are migrated to the NBN.
  • Consolidation within the fixed broadband market has occurred over the past few years.
  • The annual growth rate in the fixed broadband market is expected to continue to slow over the next five years to 2023.

Companies mentioned in this report:

Optus, Telstra, nbn (NBN Co), iiNet, TPG, TransACT, M2, iiNet, Optus, Primus

Table of Contents

  • 1. Synopsis
  • 2. Market analysis
  • 3. National Broadband Network (NBN)
  • 4. Fixed broadband market consolidation
  • 5. Fixed broadband – subscriber statistics and forecasts
    • 5.1 Total market statistics
    • 5.2 Market share statistics by platform
    • 5.3 Market share statistics by provider
    • 5.4 Internet usage trends
    • 5.5 Household usage survey - 2018
    • 5.6 Fixed broadband subscriber Forecast
  • 6. Other broadband statistics
    • 6.1 Broadband speeds
    • 6.2 Broadband traffic
  • 7. Australian business broadband market
  • 8. DSL infrastructure
  • 9. WiFi market
    • 9.1 Introduction
    • 9.2 Venue WiFi - Campuses, hotels, public areas
    • 9.3 Telstra Air - National WiFi network
    • 9.4 Optus
    • 9.5 State projects
    • 9.6 City and regional projects
    • 9.7 WiFi in Airlines
  • 10. Related reports
  • Table 1 – Number of ISPs by size in the Australian market – 2008 - 2017
  • Table 2 – Total broadband Subscribers – Fixed vs Wireless – 2011 - 2018
  • Table 3 – Total broadband Subscribers – Fixed vs Wireless, annual growth – 2012 - 2018
  • Table 4 – Total broadband Subscribers – Fixed vs Wireless, market share – 2011 - 2018
  • Table 5 – Historic - Total broadband subscribers and annual change – 2000 - 2011
  • Table 6 – Total broadband Subscribers by Access Type – 2011 - 2018
  • Table 7 – Total broadband Subscribers by Access Type, annual growth – 2012 - 2018
  • Table 8 – Total broadband Subscribers by Access Type, market share – 2011 - 2018
  • Table 9 – Fixed broadband Subscribers – DSL, Cable, Fibre – 2011 - 2018
  • Table 10 – Historic - Broadband market share by technology – 2008 - 2015
  • Table 11 – Fixed broadband retail subscribers (thousands) by major provider – 2010 - 2018
  • Table 12 – Fixed broadband retail subscriber annual growth by major provider – 2011 - 2018
  • Table 13 – Fixed broadband retail subscribers market share by major provider – 2014 - 2018
  • Table 14 – Historic - Total business and residential broadband subscribers – 2006 - 2014
  • Table 15 – Telstra broadband subscribers by retail / wholesale – 2007 – 2018
  • Table 16 – Accessing the Internet by Service, Usage Patterns – 2013; 2017
  • Table 17 – Fixed broadband Subscribers (with Forecast) – 2010 - 2023
  • Table 18 – Subscribers’ average broadband speed – 2010 - 2017
  • Table 19 – Average SVoD streaming speed by broadband service provider (Mb/s) – 2015 - 2017
  • Table 20 – Internet subscribers by download speed – 2016 - 2018
  • Table 21 – Historic - Proportion of internet subscribers by download speed – 2009 - 2015
  • Table 22 – Historic - Internet subscribers by download speed – 2008 - 2015
  • Table 23 – Volume of data downloaded (Terrabytes) by access connection - 2013 - 2018
  • Table 24 – Historic - Terabytes of data downloaded by access technology – 2008 - 2016
  • Table 25 – Historic - Annual change in data downloaded by access technology – 2011 - 2016
  • Table 26 – Historic - Average data downloaded per subscriber (fixed-line and mobile) – 2013 - 2016
  • Table 27 – DSL broadband subscribers – 2008 – 2018
  • Chart 1 – Total broadband Subscribers – Fixed vs Wireless – 2011 - 2018
  • Chart 2 – Fixed broadband Subscribers –DSL, Cable, Fibre – 2011 - 2018
  • Chart 3 – Accessing the Internet by Service, Usage Patterns – 2013; 2017
  • Chart 4 – Device used to go online – 2013; 2017
  • Chart 5 – Fixed broadband Subscribers (with Forecast) - 2010 - 2023

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Technologies

Broadband Fixed
Internet
Mobile & Wireless Broadband and Media
Strategies & Analyses (Industry & Markets)

Number of pages 31

Status Current

Last updated 24 Oct 2018
Update History

Analyst: Phil Harpur

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