Global - Digital Media - Ecommerce Analysis & Trends - Document Details

The emergence of the next generation of Internet technology and applications has led to the coining of the term Web 2.0, to indicate that the Internet now has more capabilities than ever before. The Internet Media companies such as Google, News Corp and Yahoo are just some of the leaders taking advantage of this with the introduction of new services and applications. This revival of the Internet has also led in part to the re-emergence of the Internet economy, and more specifically e-commerce. The increase in broadband connections is another factor that has led to this revival. This report analyses the underlying trends which are developing that will shape the future of this market and influence the nature of strategic investments. It includes broad statistics and forecasts for e-commerce. For detailed statistics on specific e-commerce activities, see separate reports.

1. Synopsis
2. The key drivers of growth
3. Market overview
- 3.1 Key parameters
- 3.2 The rise and rise of the Internet economy
  - 3.2.1 Web 2.0 revives Internet economy
  - 3.2.2 Online entrepreneurs find trouble keeping up with expansion
  - 3.2.3 Lines blurring between B2B and B2C
- 3.3 Broadband – a trillion dollar industry in the making
- 3.4 How to develop the broadband economy
4. The role of service providers
- 4.1 Service providers as e-commerce facilitators
- 4.2 E-cash service providers
  - 4.2.1 World’s first voice-verified payment system
- 4.3 The role of ISPs
- 4.4 New telcos – no winner, many losers
5. PayPal
- 5.1 The P2P model: the success of PayPal
- 5.2 PayPal and Mastercard offer joint service
- 5.3 M-Payments
- 5.4 PayPal offers mobile Internet service
6. Internet economy analysis
- 6.1 One million companies already depend on the Internet economy
- 6.2 Internet economy is looking for bypasses
- 6.3 Net neutrality – an important element for the Internet economy
7. Business models for content providers
- 7.1 Permission based marketing
- 7.2 The growing importance of high-speed Internet access
8. Internet economy statistics and forecasts
- 8.1 2007 statistics
- 8.2 2006 statistics
- 8.3 2005 statistics
9. Related reports

Table 1 – Online users and other media usage
Table 2 – Business model examples – 2007
Table 3 – US online spending revenue for top product type (excluding travel) – 2006 - 2007
Table 4 – US online spending revenue for top 5 product types – 2006
Table 5 – Amount spent online by US consumers – 2004 - 2005