Russia - Mobile, Mobile Content & Applications Overview & Statistics
Table of Contents
Russia has the largest mobile market in Europe. The rapidly growing sector is dominated by three major service providers (MTS, VimpelCom and MegaFon), which have expanded nationally through acquisitions of smaller regional service providers. MVNOs have also launched services. Competition in the key markets of Moscow and St Petersburg is fierce, due to higher ARPU and MOU levels. Mobile SIM card penetration has surpassed 100% although actual mobile user penetration is lower. While ARPU levels have stabilised, MOU levels are on the rise, partly attributed to improved marketing. Future mobile growth will continue to be driven by voice in the short to medium term until availability and penetration of recently launched UMTS/3G services is high enough to offer affordable and desirable mobile data and content services on a sufficient scale. This report provides a concise overview of Russia’s mobile market, covering regulatory developments, the major mobile operators, technologies used and mobile data, content and applications, in addition to a variety of financial and operational statistics.
- 1. Synopsis
- 2. Mobile communications
- 2.1 Overview & analysis of Russia’s mobile market
- 2.1.1 Mobile handsets
- 2.1.2 Mobile statistics
- 2.2 Regulatory issues
- 2.2.1 Mobile Number Portability (MNP)
- 2.2.2 3G licences
- 2.2.3 Calling Party Pays (CPP) legislation
- 2.3 Mobile technologies
- 2.3.1 Digital
- 2.3.2 Third Generation (3G) mobile
- 2.4 Major mobile operators
- 2.4.1 Mobile TeleSystems (MTS)
- 2.4.2 VimpelCom
- 2.4.3 MegaFon
- 2.4.4 Tele2 Russia
- 2.4.5 SMARTS Group
- 2.4.6 Skylink
- 2.4.7 Uralsvyazinform
- 2.4.8 Mobile Virtual Network Operators (MVNOs)
- 2.5 Mobile voice services
- 2.5.1 Prepaid
- 2.5.2 Satellite mobile
- 2.6 Mobile data services
- 2.6.1 SMS/MMS
- 2.6.2 General Packet Radio Service (GPRS)
- 2.6.3 Enhanced Data for GSM Evolution (EDGE)
- 2.6.4 Broadband wireless data service (1x EV-DO)
- 2.6.5 i-mode
- 2.6.6 BlackBerry
- 2.6.7 Mobile TV
- 2.7 Mobile content and applications
- 2.7.1 Overview
- 2.7.2 Operators increase focus on mobile content and applications
- 2.7.3 Business market services
- 2.7.4 M-commerce
- 3. Related reports
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