China - Mobile Communications - Voice and Data Services - Document Details

As the world’s largest mobile communications market, China has some interesting operators. China Mobile is the world’s largest mobile operator in terms of subscribers. Fixed-line operators China Telecom and China Netcom pose a serious threat to China Mobile and China Unicom with their Little Smart limited mobility services. The range and quality of value-added services offered by the operators becomes important in determining market success. This report looks at mobile voice services (prepaid cards, satellite mobile services and roaming services) and data services such as SMS, MMS, WAP, GPRS, PTT, EDGE and data services based on CDMA2000 1x. Some popular mobile applications are also reviewed.

1. Synopsis
2. Mobile voice services
- 2.1 Prepaid cards (SIM and PIM cards)
- 2.2 Satellite mobile
3. Mobile data services
- 3.1 Market overview
- 3.2 Regulatory issues
- 3.3 Satellite Terrestrial Interactive Multi-service Infrastructure (STiMi) platform
- 3.4 Short Message Service (SMS)
  - 3.4.1 Little Smart mobile SMS
  - 3.4.2 MobNIC (Mobile Network Information Centre)
  - 3.4.3 A new Voice with SMS
- 3.5 Multimedia Messaging Service (MMS)
- 3.6 Wireless Application Protocol (WAP)
- 3.7 General Packet Radio Service (GPRS)
- 3.8 Push-to-Talk (PTT)
- 3.9 Enhanced Data for GSM Evolution (EDGE)
- 3.10 Broadband wireless data services
- 3.11 BlackBerry
- 3.12 Mobile TV
  - 3.12.1 Overview
  - 3.12.2 Market Size
  - 3.12.3 Mobile TV Standards
  - 3.12.4 Target Dates
  - 3.12.5 Problems
  - 3.12.6 Manufacturers
  - 3.12.7 Next Steps
4. Mobile applications
- 4.1 Market overview
- 4.2 A Surge in New Applications Development
- 4.3 Global positioning systems (GPS)
- 4.4 M-commerce
- 4.5 Mobile Video-on-Demand (VoD)
- 4.6 Mobile gaming
- 4.7 Instant Message (IM) search services
- 4.8 Ringtones
- 4.9 Mobile Music
- 4.10 Push email
5. Related reports

Table 1 – Prepaid mobile subscribers by operator – December 2007
Table 2 – China Unicom postpaid versus prepaid mobile subscribers by network – 2004 - 2008
Table 3 – China Mobile postpaid versus prepaid mobile subscribers – 2004 - 2007
Table 4 – Mobile data revenues – top three countries – 2006
Table 5 – China Mobile mobile data service user growth – 2004 - 2007
Table 6 – China Unicom CDMA 1X wireless data user growth – 2004 - 2007
Table 7 – China Mobile and China Unicom mobile VAS revenue – 2007
Table 8 – China Mobile Value Added Business revenue breakdown and annual change – 2006 - 2007
Table 9 – China Mobile VAS revenue breakdown (selected items) and annual change – 2006 - 2007
Table 10 – China Mobile VAS subscribers (selected items) and annual change – 2006 - 2007
Table 11 – Growth of text messages (SMS) in China and annual change – 2000 - 2007
Table 12 – China Mobile SMS usage volume and annual change – 2003 - 2007
Table 13 – China Unicom SMS usage by network and annual change – 2005 - 2007
Table 14 – CNNIC WAP usage report – March 2007