Budde Comm

Table of Contents

Europe’s mobile market continues to grow despite market saturation - by mid-2007, about 22 of the region’s markets had exceeded 100% penetration. Regulatory controls and increasing competition among network providers and from a growing number of MVNOs has lead to falling ARPU for most operators. Moving into 2008, the proportion of data revenue to total revenue will steadily increase. Data ARPU has been resilient despite promotions lowering the price of SMS services, which alone can account for up to 90% of total data revenue. Operators have successfully focused on migrating subscribers to 3G, while GSM growth has been flat or minimal, though until flat-rate data plans become common the expensive 3G services will remain under-used. This report provides key statistics and analysis on Europe’s mobile phone market in 2008, including data on subscriber numbers, mobile penetration, and market growth. The report assesses legal issues relating to interconnection and the 2007 Roaming Regulation, together with the status of analogue and digital technologies. The principal mobile operators across Europe are also profiled, including statistics on their customer base, financial results and strategies for coming years.

• 1. Synopsis
  
• 2. Mobile communications in Europe
  
  • 2.1 Market overview
    
  • 2.2 Investment forecasts
    
  • 2.3 Leading European nations by subscribers
    
  • 2.4 Leading European nations by penetration
    
  • 2.5 Leading European nations by growth
    
• 3. Regulatory environment
  
  • 3.1 Introduction
    
  • 3.2 Roaming
    
    • 3.2.1 Data roaming
      
  • 3.3 Mobile termination rates (MTRs)
    
  • 3.4 Mobile number portability (MNP)
    
  • 3.5 Other developments
    
    • 3.5.1 Unlicensed Mobile Access (UMA)
      
    • 3.5.2 eMobility Platform
      
    • 3.5.3 Mobile VoIP
      
    • 3.5.4 Femtocells
      
• 4. Mobile technologies
  
  • 4.1 Analogue networks
    
  • 4.2 Digital networks
    
  • 4.3 Spectrum issues
    
  • 4.4 Third Generation (3G)
    
    • 4.4.1 TD-SCDMA trials in Europe
      
  • 4.5 Mobile handsets
    
    • 4.5.1 Nokia
      
    • 4.5.2 Sony Ericsson
      
    • 4.5.3 Motorola
      
    • 4.5.4 Huawei
      
    • 4.5.5 iPhone
      
    • 4.5.6 BlackBerry
      
  • 4.6 Mobile satellite
    
• 5. Mobile prepaid market
  
  • 5.1 Prepaid services
    
• 6. Major mobile operators
  
  • 6.1 Market overview
    
  • 6.2 O2
    
  • 6.3 Orange
    
  • 6.4 Telefónica
    
  • 6.5 Telecom Italia Mobile (TIM)
    
  • 6.6 T-Mobile
    
  • 6.7 Vodafone
    
  • 6.8 H3
    
  • 6.9 Mobile Virtual Network Operators (MVNOs)
    
• 7. Mobile alliances
  
  • 7.1 FreeMove
    
  • 7.2 Starmap
    
• 8. Related reports
  

• Table 1 – Annualised European voice and data market annual growth – 2007
• Table 2 – Voice market Europe – 2000; 2005; 2010
• Table 3 – GSM price basket - selected European countries – 2006 - 2007
• Table 4 – European mobile subscribers and penetration – 1997 - 2008
• Table 5 – Mobile market share by operator type and country – Oct 2007
• Table 6 – Mobile market share by operator type – 2004 - 2007
• Table 7 – Top 10 European nations by subscribers; annual change – 2007
• Table 8 – Top 10 European nations by penetration – 2005 - 2007
• Table 9 – Fastest mobile growth by nation and annual growth – 2005 - 2007
• Table 10 – European roaming charges (€ cents) – 2007 - 2009
• Table 11 – Top ten European SMS roaming charges – Q3 2007
• Table 12 – Top ten European roaming charges per MB – Q3 2007
• Table 13 – EU average mobile termination charges – 2004 - 2008
• Table 14 – Ported mobile numbers as % of total – 2006 - 2007
• Table 15 – Mobile numbers ported – 2005 - 2007
• Table 16 – GSM subscribers – 1997 - 2008
• Table 17 – 3G subscribers – 2004 - 2008
• Table 18 – Camera phone sales and forecasts - 2005 - 2006; 2010
• Table 19 – Market shares of handset makers – 2003 - 2007
• Table 20 – Sony Ericsson financial data – 2006 - 2007
• Table 21 – Sony Ericsson financial data and annual change – Q1 2007 – Q1 2008
• Table 22 – Select operator prepaid statistics; annual change – 2007
• Table 23 –Prepaid proportion of all subscribers – Oct 2007
• Table 24 – O2 Group mobile subscribers – 2005 - 2008
• Table 25 – O2 Group turnover and EBITDA – 2002 - 2008
• Table 26 – O2 Group blended monthly ARPU – 2006 - 2008
• Table 27 – Orange mobile subscribers by sector – 2005 - 2008
• Table 28 – Orange mobile revenue – 2005 - 2007
• Table 29 – Telefónica mobile subscribers and ARPU statistics – 2005 - 2008
• Table 30 – TIM mobile subscribers, traffic – 2005 - 2008
• Table 31 – T-Mobile subscribers in selected European countries – 2001 - 2008
• Table 32 – T-Mobile ARPU and annual change – 2006 - 2007
• Table 33 – Vodafone blended ARPU (principal markets) - 2005 - 2008
• Table 34 – Vodafone subscribers (principal markets) - 2005 - 2008
• Table 35 – Vodafone voice usage - 2005 - 2008
• Table 36 – H3 subscribers - Sep 2007
• Table 37 – Licensed mobile operators, resellers and MVNOs - 2000 - 2007

• Exhibit 1 – Selected MVNOs and resellers in Europe – Feb 2008

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