Vietnam - Mobile Communications, Mobile Operators, and Forecasts

Synopsis

Vietnam’s mobile market has grown strongly over the last decade, evidence that the competition model the government has put in place, although with some limitations, has been working. In 2011 and into 2012, however, after mobile penetration had moved rapidly upwards the market started to stall. Demand had dropped and growth slowed significantly. The competitive nature of the mobile segment is due in no small part to it being opened up to new players, importantly including some with no involvement of the state-owned VNPT. With the operators very keen to remain competitive and at least maintain market share, the overcrowded market will inevitably rationalise; that process has begun with the takeover of EVN Telecom by Viettel. As with most other Asian mobile markets, growth in Vietnam was boosted by the early introduction of prepaid mobile services and prepaid remains a vital component of the business today. The view of the market is confused by the reporting of inconsistent subscriber figures, with the government appearing to adjust previously issued figures. The conflicting numbers have made it difficult to obtain a considered view of the market.

In this report we provide an overview of the country’s mobile market and the major mobile players; the report also includes scenario forecasts for mobile subscriber growth to 2015 and 2020.

Key developments:

  • a downturn in demand hit Vietnam’s mobile market in 2011/2012;
  • Viettel successfully took control of EVN Telecom at the start of 2012;
  • the 3G network rollout had moved quickly, but with lower subscriber growth than expected;
  • the regulator had authorised operators to launch trial 4G/LTE networks;
  • the debate continued over the merging the state-owned mobile operators, Mobifone and Vinaphone;
  • the MIC fined mobile operators for not correctly managing the registration of subscribers;
  • the MIC revoked the licences of service providers for failure to roll out networks in time;
  • Viettel continued to expand its overseas ventures.

Companies covered in this report include:

VNPT; Vinaphone; Mobifone; Viettel; S-Fone; EVN Telecom (acquired by Viettel); Vietnamobile (Hanoi Telecom); Gmobile (formerly Beeline).

Table of Contents

  • 1. Synopsis
  • 2. Mobile communications
    • 2.1 Vietnam’s mobile market
      • 2.1.1 Overview
      • 2.1.2 Background
      • 2.1.3 Mobile statistics
      • 2.1.4 Forecasts – mobile services – 2015; 2020
      • 2.1.5 Tariffs and revenue
      • 2.1.6 Market restructuring: Equitisation
      • 2.1.7 Market restructuring: merging of Mobifone and Vinaphone
      • 2.1.8 Mobile Virtual Network Operators (MVNOs)
    • 2.2 Mobile market developments
      • 2.2.1 Mobile handset market – 2011 / 2012
      • 2.2.2 SIM card fee
      • 2.2.3 SIM registration
      • 2.2.4 Controls on SIM cards
      • 2.2.5 Viettel’s takeover of EVN Telecom
      • 2.2.6 Handset manufacture
    • 2.3 Regulatory issues
      • 2.3.1 Sales promotion regulation
      • 2.3.2 Prepaid subscriber registration
      • 2.3.3 Handset importation
    • 2.4 Mobile technologies
      • 2.4.1 GSM and CDMA
      • 2.4.2 Third Generation (3G) services
      • 2.4.3 4G / Long Term Evolution (LTE)
    • 2.5 Mobile voice services
      • 2.5.1 Prepaid
      • 2.5.2 Registration of prepaid services
    • 2.6 Mobile data services
      • 2.6.1 Short Message Service (SMS)
      • 2.6.2 Multimedia Message Service (MMS)
      • 2.6.3 General Packet Radio Service (GPRS)
      • 2.6.4 Enhanced Data for GSM Evolution (EDGE)
      • 2.6.5 International remittances
    • 2.7 Mobile applications
  • 3. Major mobile operators
    • 3.1 VNPT
      • 3.1.1 Overview
      • 3.1.2 Merger proposal
    • 3.2 Mobifone
      • 3.2.1 Overview
      • 3.2.2 Corporate structure
      • 3.2.3 Network development
    • 3.3 Vinaphone
      • 3.3.1 Overview
      • 3.3.2 Corporate structure
      • 3.3.3 Network development
    • 3.4 S-Fone (S-Telecom)
      • 3.4.1 S-Fone statistics
    • 3.5 Viettel
      • 3.5.1 Overview
      • 3.5.2 Network development
      • 3.5.3 Overseas ventures
    • 3.6 EVN Telecom
      • 3.6.1 Overview
      • 3.6.2 Development of 3G
      • 3.6.3 Fixed wireless service
      • 3.6.4 Internet services
      • 3.6.5 Acquisition by Viettel
    • 3.7 Vietnamobile (formerly Hutchison Vietnam/HT Mobile)
    • 3.8 Gmobile (formerly Beeline)
  • 4. Notes on scenario forecasts
  • 5. Related reports
  • Table 1 – Mobile subscribers – 1995 - 2014
  • Table 3 – Mobile operators – networks and total subscribers – 2012
  • Table 4 – Mobile subscribers and market share by operator – 2012
  • Table 5 – Forecast mobile subscribers and penetration rates – 2015; 2020
  • Table 6 – Mobile services revenue – 1993 - 2012
  • Table 7 – Mobile services sector estimated ARPU – 1998 - 2012
  • Table 8 – 3G mobile subscribers by operator – 2012 - 2013
  • Table 10 –VNPT subscribers – 1998 – 2012
  • Table 11 – Mobifone subscribers – 1998 - 2012
  • Table 12 – MobiFone: 3G subscribers – 2012 - 2013
  • Table 13 – Vinaphone subscribers – 1998 - 2012
  • Table 14 – VinaPhone: 3G subscribers – 2012 - 2013
  • Table 15 – S-Fone subscribers – 2003 - 2012
  • Table 16 – Viettel subscribers – 2004 - 2012
  • Table 17 – Viettel Vietnam: 3G subscribers – 2012 - 2013
  • Table 18 – EVN Telecom subscribers – 2006 - 2012
  • Table 19 – HT Mobile (CDMA) subscribers – 2006 - 2009
  • Table 20 – Vietnamobile (GSM) subscribers – 2009 - 2012
  • Table 21 – Hutchison Vietnam 3G subscribers – 2012 - 2013
  • Table 22 – Gmobile (Beeline) subscribers – 2009 - 2012
  • Chart 1 – Mobile subscribers and annual change – 2005 - 2013
  • Chart 2 – Mobile subscribers and market share by operator – 2012
  • Chart 3 – Mobile services revenue – 2000 - 2012
  • Chart 4 – VNPT subscribers – 2000 - 2012

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