Venezuela - Mobile Market - Insights, Statistics and Forecasts

Synopsis

Mobile penetration in Venezuela is about 14% below average for South America. The mobile market is recovering from the downturn it took during Venezuela’s economic recession, but estimated growth is small compared with previous years.

Despite the slump in subscriber growth, the volume of data traffic has been increasing exponentially. Spurred by the huge popularity of social networks in Venezuela, the country has experienced an unanticipated surge in the demand for 3G and smartphones. Indeed, Venezuela is the number one country in Latin America for Blackberry handsets.

Three major players operate in the Venezuelan mobile market: Movilnet, the market leader and mobile subsidiary of state-owned CANTV; Movistar, the Venezuelan unit of Spain’s Telefónica; and Digitel, a locally owned private company.

Accompanied by key market statistics and analyses, this report provides an overview of Venezuela’s mobile market and a brief profile of all mobile operators. It also contains scenario forecasts for the years 2015 and 2020.

Key developments:

Digitel reports having 100,000 active customers on its LTE network; Movistar switches off its CDMA mobile and fixed-wireless voice and data network; regulator launches a tender for spectrum in the AWS and 2500-2690MHz bands; mobile operators invest in congested networks to develop mobile broadband capabilities; Digitel launches LTE services; Movistar, MovilMax plan to deploy 4G/LTE networks by early 2014; a third of mobile subscribers used CDMA technology in March 2014; Venezuela provides the region’s highest mobile ARPU; report includes operator data to Q4 2013, regulator’s market data to Q1 2014; market developments to mid-2014.

Companies covered in this report include:

Movilnet, Movistar, Digitel, MovilMax, Tesacom.

Table of Contents

  • 1. Synopsis
  • 2. Overview of Venezuela’s mobile market
    • 2.1 Mobile statistics
    • 2.2 Average Revenue per User (ARPU)
    • 2.3 Spectrum auctions
      • 2.3.1 1800-1900MHz
      • 2.3.2 1710-2170MHz
    • 2.4 Mobile market analysis
  • 3. Mobile technologies
    • 3.1 CDMA
    • 3.2 Third Generation (3G) mobile
    • 3.3 Long-term Evolution (LTE)
    • 3.4 Mobile handsets/smartphones
  • 4. Major mobile operators
    • 4.1 Movilnet (CANTV)
    • 4.2 Movistar (Telefónica)
    • 4.3 Digitel
  • 5. Mobile voice services
    • 5.1 Prepaid
  • 6. Mobile messaging
    • 6.1 Short Message Service (SMS)
  • 7. Mobile broadband
  • 8. Mobile satellite
  • 9. Forecasts – mobile market – 2015; 2020
    • 9.1 Scenario 1 – higher mobile market growth
    • 9.2 Scenario 2 – lower mobile market growth
    • 9.3 Notes on scenario forecasts
  • 10. Related reports
  • Table 1 – Historic - Mobile subscribers and penetration rate – 1997 - 2004
  • Table 2 – Mobile subscribers and penetration rate – 2005 - 2015
  • Table 3 – Mobile ARPU – 2002 - 2012
  • Table 4 – Mobile ARPU by operator – 2009 - 2012
  • Table 5 – Market share of mobile operators – 2001 - 2013
  • Table 6 – Movilnet – mobile subscribers – 2001 - 2013
  • Table 7 – Movistar subscribers – 2001 - 2013
  • Table 8 – Mobile prepaid/postpaid ratio – 1997 - 2013
  • Table 9 – SMS messages sent, annual change – 2002 - 2014
  • Table 10 – SMS messages sent, annual change – 2002 – 2014
  • Table 11 – Mobile broadband subscribers – 2009 - 2015
  • Table 12 – Forecast mobile subscribers – higher growth scenario – 2015; 2020
  • Table 13 – Forecast mobile subscribers – lower growth scenario – 2015; 2020
  • Chart 1 – Mobile subscribers and penetration at a glance – 2003 - 2015
  • Exhibit 1 – Movilnet at a glance
  • Exhibit 2 – Movistar at a glance
  • Exhibit 3 – Digitel at a glance

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