USA - Internet Market - Analysis, Statistics & Forecasts

Synopsis

As the home of names such as Microsoft, AOL and Google, the USA has led the world in the development of Internet information and applications. Recent studies consistently show that the Internet is playing an ever-increasing role in daily life, both at work and in the home. The major uses of the Internet include email, search and online shopping. User-generated content sites and social networking sites, such as MySpace, Facebook and Bebo, were some of the fastest growing sites between 2006 and 2008. As testimony to the growth of this market, in November 2006 Google acquired YouTube for $1.65 billion and in October 2007 Microsoft acquired a 1.6% share in Facebook for $240 million. Growth in the search and social networking segments, as well as in e-commerce and online advertising, is expected to remain buoyant despite the US economic downturn.

1. Synopsis
2. Analysis and forecasts
3. Overview
4. Internet statistics
5. US Broadband
- 5.1 Broadband development
- 5.2 Broadband connectivity
- 5.3 Net neutrality
6. USA Internet usage
- 6.1 Internet usage patterns and demographics
- 6.2 Web surfing statistics
- 6.3 Online advertising and e-commerce
7. US ISP market
8. Email
- 8.1 Spam, viruses & other malware
- 8.2 Anti spam legislation
9. Instant Messaging (IM)
10. Related reports

Table 1 – Forecast Internet users and penetration – 2009 - 2013
Table 2 – Forecast online retail sales – 2009 - 2013
Table 3 – Forecast online advertising – 2009 - 2013
Table 4 – Top ten ranking by country for Internet users – June 2008
Table 5 – Country comparison of monthly at-home Internet usage – 2007 - 2008
Table 6 – Select OECD countries’ broadband penetration – 2001; 2007 - 2008
Table 7 – Broadband access among Internet households – select countries – 2001 - 2007
Table 8 – Home Internet connection speeds – 1999 - 2007
Table 9 – At work Internet connection speeds – 2000 - 2007
Table 10 – US Internet users, annual change and penetration – 1996 - 2008
Table 11 – Total monthly US online searches – 2004 - 2008
Table 12 – US average monthly web usage – 2006 - 2008
Table 13 – Proportion of time online by activity – 2007
Table 14 – Top 10 search engines: growth and share of market – August 2008
Table 15 – Top ten websites and market share – 2008
Table 16 – Top ten websites by parent company, audience and time spent – October 2008
Table 17 – Fastest growing web properties: visitors and monthly growth – June 2008
Table 18 – Visitor and annual growth of selected global social networking sites – June 2008
Table 19 – Ten largest US global social networking sites, visitors and growth – June 2008
Table 20 – Top US online video sites statistics – October 2008
Table 21 – Online advertising revenues and market shares – 2007
Table 22 – Leading Internet advertising by industry and impressions – October 2008
Table 23 – E-commerce growth by sector – 2007 - 2008
Table 24 – Online retail sales and annual change – 2003 - 2008
Table 25 – ISP, access types, residential subscribers and market share – September 2008
Table 26 – Number of ISPs in the USA – 2003 - 2008
Table 27 – Annual email volume and annual change – 2000 - 2007
Table 28 – Email clients, personal email, by popularity – 2008
Table 29 – Email clients (business email), by popularity – 2008
Table 30 – Source of spam by country – 2008
Table 31 – Zombie IPs by country – 2008
Table 32 – Products pitched in spam emails – 2008
Table 33 – Fastest growing IM destinations and visitors per month – 2007