Spain - Mobile Market - Overview, Statistics & Forecasts

Synopsis

Spain has one of the largest mobile markets in Europe, supported by a large population ready to accept new technologies. Competition between the four network operators has driven down the cost of calls by more than a quarter since 2005. About a dozen MVNOs have been launched, further intensifying price competition. The 3G market has also seen great changes, including the launch of services from Yoigo and the release of 900MHz frequencies for 3G services. This report provides statistics and research on the Spanish mobile market in 2010, including an assessment of regulatory issues, a profile of the major providers, and an analysis of mobile data services such as SMS, MMS, i-mode, HSDPA and mobile TV. Selected market mobile forecasts through until 2015 are analysed.

Table of Contents

• 1. Synopsis
  
• 2. Overview of Spain’s mobile market
  
  • 2.1 Mobile statistics
    
    • 2.1.1 Operator market shares
      
• 3. Regulatory issues
  
  • 3.1 Spectrum regulations and spectrum auctions
    
    • 3.1.1 Network sharing
      
    • 3.1.2 Spectrum trading
      
    • 3.1.3 New licence auction
      
    • 3.1.4 900MHz
      
    • 3.1.5 790-862MHz
      
  • 3.2 Roaming
    
  • 3.3 Mobile number portability
    
  • 3.4 Mobile termination rates (MTRs)
    
• 4. Mobile technologies
  
  • 4.1 Digital
    
  • 4.2 Third Generation (3G) mobile
    
    • 5. Major mobile operators
      
      • 5.1 Telefónica Móviles
        
      • 5.2 Vodafone
        
      • 5.3 Orange
        
      • 5.4 MVNOs
        
    • 6. Mobile voice services
      
      • 6.1 Prepaid
        
    • 7. Mobile data services
      
      • 7.1 Short Message Service (SMS)
        
      • 7.2 Multimedia Messaging Service (MMS)
        
      • 7.3 General Packet Radio Service (GPRS)
        
      • 7.4 Enhanced data for GSM Evolution (EDGE)
        
      • 7.5 Push-to-Talk (PTT)
        
      • 7.6 High-Speed Downlink Packet Access (HSDPA)
        
        • 7.6.1 Movistar
          
        • 7.6.2 Vodafone
          
        • 7.6.3 Orange
          
      • 7.7 Long-term evolution (LTE)
        
      • 7.8 BlackBerry
        
      • 7.9 iPhone
        
      • 7.10 Femtocells
        
      • 7.11 i-mode
        
      • 7.12 Mobile TV
        
        • 7.12.1 Telefónica Móviles
          
        • 7.12.2 Vodafone
          
        • 7.12.3 Orange
          
        • 7.12.4 Sogecable
          
    • 8. Mobile content and applications
      
      • 8.1.1 Content co-operation
        
      • 9. Forecasts
        
      • 9.2 Forecasts – mobile ARPU to 2015
        
      • 9.3 Forecasts – UMTS subscribers to 2015
        
      • 9.4 Notes on scenario forecasts
        
    • 10. Related reports
      
    • Table 1 – Mobile market revenue – 2000 - 2010
    • Table 2 – Mobile traffic prepaid and contract in minutes – 2000 - 2009
    • Table 3 – Mobile market revenue by sector – 2006 - 2009
    • Table 4 – Mobile market revenue by contract and prepaid sectors – 2000 - 2009
    • Table 5 – Mobile market revenue by operator – 2004 - 2008
    • Table 6 – Mobile operators, subscribers and annual change – Sep 2009
    • Table 7 – Mobile subscribers by operator (regulator data) – 2006 - 2009
    • Table 8 – Mobile subscribers and penetration rate – 1997; 1999 - 2010
    • Table 9 – Mobile price index – 2005 - 2009
    • Table 10 – Cost per invoiced minute of use: contract, prepaid; all operators – 2001 - 2008
    • Table 11 – Mobile ARPU per sector – 2005 - 2008
    • Table 12 – Subscriber market share by operator – 2004 - 2009
    • Table 13 – Roaming revenue – 2006 - 2008
    • Table 14 – European roaming charges – 2007 - 2009
    • Table 15 – Cumulative mobile number portings – 2002 - 2009
    • Table 16 – Mobile termination rates by operator – 2007 - 2010
    • Table 17 – Operator share of interconnection traffic and revenue – 2008
    • Table 18 – Mobile interconnection revenue – 2003 - 2008
    • Table 19 – GSM/GPRS and 3G base stations – 2002 - 2009
    • Table 20 – Orange UMTS subscribers – 2007 - 2009
    • Table 21 – Yoigo subscribers – 2007 - 2009
    • Table 22 – Telefónica mobile subscribers and ARPU – 2005 - 2009
    • Table 23 – Telefónica Móviles financial data – 2006 - 2009
    • Table 24 – Vodafone financial data – 2007 - 2009
    • Table 25 – Vodafone mobile subscribers, and ARPU statistics – 2006 - 2009
    • Table 26 – Orange mobile subscribers prepaid and contract – 2005 - 2009
    • Table 27 – Orange mobile revenue – 2006 - 2009
    • Table 28 – Orange annualised ARPU by sector – 2005 - 2009
    • Table 29 – Mobile subscribers: prepaid, contract – 2006 - 2009
    • Table 30 – Prepaid revenue – 2007 - 2009
    • Table 31 – Mobile data revenue – 2007 - 2008
    • Table 32 – Mobile datacards # per UMTS and HSDPA – 2006 - 2009
    • Table 33 – SMS revenue and messages sent – 2006 - 2009
    • Table 34 – Premium SMS revenue and messages sent – 2005 - 2009
    • Table 35 – MMS revenue and messages sent – 2004 - 2009
    • Table 36 – HSPA subscribers – 2006 - 2008
    • Table 37 – Mobile TV subscribers by operator – 2008 - 2009
    • Table 38 – Forecast mobile monthly ARPU - 2005 - 2011; 2015
    • Table 39 – Forecast UMTS subscribers – 2006 - 2011; 2015
    • Exhibit 1 – 3G licence results in Spain – March 2000