Russia - Mobile, Mobile Content & Applications Overview & Statistics

Synopsis

Russia has the largest mobile market in Europe. The rapidly growing sector is dominated by three major service providers (MTS, VimpelCom and MegaFon), which have expanded nationally through acquisitions of smaller regional service providers. Competition in the key markets of Moscow and St Petersburg is fierce, due to higher Average Revenue per User and Minutes of Use levels. Mobile SIM card penetration has surpassed 100% although actual mobile user penetration is lower. ARPU levels are rising on the back of increased MOU. Future mobile growth will continue to be driven by voice in the short to medium term with newly deployed WCDMA 3G networks expected to provide the next revenue growth opportunity in the form of mobile broadband. This report provides a concise overview of Russia’s mobile market, covering regulatory developments, the major mobile operators, technologies used and mobile data, content and applications, in addition to a variety of financial and operational statistics.

Table of Contents

• 1. Synopsis
  
• 2. Mobile communications
  
  • 2.1 Overview & analysis of Russia’s mobile market
    
    • 2.1.1 Mobile handsets
      
    • 2.1.2 Mobile statistics
      
  • 2.2 Regulatory issues
    
    • 2.2.1 Mobile number portability
      
    • 2.2.2 3G licences
      
    • 2.2.3 Calling Party Pays (CPP) legislation
      
  • 2.3 Mobile technologies
    
    • 2.3.1 Digital
      
    • 2.3.2 Third Generation (3G) mobile
      
  • 2.4 Major mobile operators
    
    • 2.4.1 Mobile TeleSystems (MTS)
      
    • 2.4.2 VimpelCom
      
    • 2.4.3 MegaFon
      
    • 2.4.4 Tele2 Russia
      
    • 2.4.5 SMARTS Group
      
    • 2.4.6 Skylink
      
    • 2.4.7 Uralsvyazinform
      
    • 2.4.8 Mobile Virtual Network Operators (MVNOs)
      
  • 2.5 Mobile voice services
    
    • 2.5.1 Prepaid
      
    • 2.5.2 Satellite mobile
      
  • 2.6 Mobile data services
    
    • 2.6.1 SMS/MMS
      
    • 2.6.2 General Packet Radio Service (GPRS)
      
    • 2.6.3 Enhanced Data for GSM Evolution (EDGE)
      
    • 2.6.4 Mobile broadband
      
    • 2.6.5 i-mode
      
    • 2.6.6 BlackBerry
      
    • 2.6.7 Mobile TV
      
  • 2.7 Mobile content and applications
    
    • 2.7.1 Overview
      
    • 2.7.2 Business market services
      
    • 2.7.3 M-commerce
      
• 3. Related reports
  

• Table 1 – Mobile operators, subscribers and annual change – May 2009
• Table 2 – Mobile subscribers and penetration rate – 1995 - 2010
• Table 3 – Moscow mobile subscribers – May 2009
• Table 4 – St Petersburg mobile subscribers – May 2009
• Table 5 – MTS group financial data – 2005 - 2009
• Table 6 – MTS subscribers – 2004 - 2009
• Table 7 – MTS operational data and ARPU – 2001 – 2009
• Table 8 – VimpelCom subscribers – 2005 - 2009
• Table 9 – VimpelCom ARPU and Churn – 2007 - 2009
• Table 10 – VimpelCom group financial data – 2007 – 2009
• Table 11 – Tele2 financial data – 2007 – 2009
• Table 12 – Tele2 subscribers – 2007 - 2009
• Table 13 – MTS & VimpelCom prepaid subscribers – 2004 - 2010
• Table 14 – Mobile VAS as proportion of total mobile revenue – 2002 - 20010
• Table 15 – Breakdown of mobile VAS revenue by service – 2007 - 2009
• Table 16 – Breakdown of mobile VAS revenue by operator – 2007 - 2009
• Table 17 – MTS data revenue by type – 2008 - 2009
• Table 18 – Messaging revenue per operator – 2008 - 2009
• Table 19 – Mobile broadband subscribers and penetration rate – 2006 - 2010
• Table 20 – Mobile data revenue per operator – 2008 - 2009
• Table 21 – Mobile content revenue per operator – 2008 - 2009