Portugal - Broadband Market - Insights, Statistics and Analysis

Synopsis

Portugal’s broadband penetration is considerably lower than the European average, though the efforts of a capable and robust regulator coupled with infrastructure upgrades in both the cable and DSL sectors have narrowed the gap during the last two years. Cable has showed strong growth in recent years, partly through the efforts of the rebranded dominant operator NOS (formerly Zon Optimus). The incumbent, Portugal Telecom, and its subsidiaries control most of the DSL market, but new regulatory provisions have granted easier and cheaper access for alternative ISPs.

All operators have focussed on increasing broadband speed, while the regulator has encouraged and maintained the impetus for local loop unbundling. The fibre market remains underdeveloped, though regulatory measures coupled with substantial investments planned by the major operators should see significant growth in coming years. This report profiles Portugal’s fixed and wireless broadband markets, providing key statistics on the retail and wholesale sectors as well as subscriber forecasts to 2020.

Key developments:

Altice puts Cabovisão up for sale; Vodafone signs fibre-network sharing agreement with Portugal Telecom, prepares to retail 1Gb/s devises for customers; fibre sector showing strongest growth, accounting for 75% of all new subscribers; regulator’s market data to Q4 2014; telcos’ operating and financial data to Q1 2015; recent market developments.

Companies covered include:

Portugal Telecom, Sonaecom, Cabovisão, Vodafone, NOS (Zon Optimus).

Table of Contents

  • 1. Synopsis
  • 2. Overview
    • 2.1 Broadband statistics
    • 2.2 Forecasts – broadband subscribers – 2015; 2017; 2020
      • 2.2.1 Scenario 1 – higher broadband subscriber growth
      • 2.2.2 Scenario 2 – lower broadband subscriber growth
    • 2.3 Notes on scenario forecasts
  • 3. Cable modems
    • 3.1 Zon Multimédia
    • 3.2 NOS (Zon Optimus)
    • 3.3 Cabovisão
  • 4. Asymmetrical Digital Subscriber Line (ADSL)
    • 4.1 Portugal Telecom
    • 4.2 Sonaecom
    • 4.3 ADSL2+
    • 4.4 Wholesale
      • 4.4.1 Naked DSL
    • 4.5 Wholesale prices and retail price difference
  • 5. Fibre-to-the-Premises (FttP) networks
    • 5.1 Sonaecom
    • 5.2 NOS
    • 5.3 Portugal Telecom
    • 5.4 Vodafone
  • 6. Broadband over Powerline (BPL)
  • 7. Mobile broadband
  • 8. Wireless broadband
    • 8.1 Wireless Local Loop (WLL)
    • 8.2 WiFi
  • 9. Related reports
  • Table 1 – Fixed-line internet subscribers by access type – 2005 - 2014
  • Table 2 – Fixed-line internet revenue – 2008 – 2011
  • Table 3 – Proportion of broadband subscribers by access type – 2007 - 2014
  • Table 4 – Total broadband subscribers by type – 2000 - 2014
  • Table 5 – Broadband subscriber annual change year-on-year – 2002 - 2014
  • Table 6 – Broadband penetration by sector – 2007 - 2014
  • Table 7 – Share of broadband accesses by operator – 2010 - 2014
  • Table 8 – Fixed-line broadband traffic – 2008 - 2015
  • Table 9 – Fixed-line and mobile broadband traffic per month per customer – 2008 - 2013
  • Table 10 – Proportion of broadband subscribers by data rate – 2010 - 2013
  • Table 11 – Forecast broadband subscribers – higher market growth scenario – 2015; 2017; 2020
  • Table 12 – Forecast broadband subscribers – lower market growth scenario – 2015; 2017; 2020
  • Table 13 – ZON Multimédia cable broadband subscribers (historic) – 2004 - 2012
  • Table 14 – NOS broadband subscribers – 2012 - 2015
  • Table 15 – Portugal Telecom DSL broadband subscribers – 2006 - 2014
  • Table 16 – Sonaecom broadband subscribers – 2008 - 2012
  • Table 17 – Sonaecom equipped exchanges – 2008 - 2011
  • Table 18 – Portugal Telecom wholesale accesses – 2004 - 2011
  • Table 19 – FttX subscribers – 2008 - 2014
  • Table 20 – Vodafone fixed-line broadband subscribers – 2012 - 2015
  • Table 21 – Active mobile broadband subscribers – 2010 - 2014
  • Table 22 – Mobile broadband devices – 2010 - 2014
  • Table 23 – Share of mobile broadband subscribers by operator (cards/modems) – 2010 - 2014
  • Table 24 – Mobile broadband traffic – 2007 - 2014
  • Table 25 – Mobile broadband revenue – 2007 - 2014
  • Chart 1 - Fixed-line internet subscribers by access type – 2005 - 2014
  • Chart 2 – Proportion of broadband subscribers by access type – 2007 - 2014
  • Chart 3 – Total broadband subscribers by type – 2000 – 2014
  • Chart 4 – Broadband penetration by sector – 2007 – 2014
  • Chart 5 – Portugal Telecom wholesale accesses – 2004 – 2011
  • Chart 6 – Mobile broadband subscribers – 2010 - 2014

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