News Services (Research discontinued in 2001)

Synopsis

Localised news still scores around 65%, but is also down, from its 77% high. But while that is happening audience shares are breaking down. Niche marketing is going to be the phrase for the next 5 years. Journalists and others will be able to attract their own audiences independent from the news companies.

Table of Contents

• 1. Introduction
• 2. Overview of global players
  • 2.1 Overview
  • 2.2 Bloomberg
  • 2.3 AOL Time Warner
  • 2.4 CNNI
  • 2.5 Fox News and Sky News
  • 2.6 NBC
    • 2.6.1 Introduction
    • 2.6.2 CNBC
    • 2.6.3 National Geographic TV
    • 2.6.4 NBC Internet
    • 2.6.5 MSNBC
  • 2.7 BBC World
  • 2.8 ITN (Independent Television News)
• 3. News agencies
• 4. Online publishing

• Table 1 – TV News Sites in USA – Ranked by average number of minutes spent on the site. April – 2001
• Table 2 – Top 15 Cable-TV Sites by average minutes spent on the channel

• Exhibit 1 – The Top 10 Television Groups in the USA in 2001
• Exhibit 2 – National Geographic Television

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