New Zealand - Digital Economy and Digital Media

Synopsis

The digital economy across New Zealand will have the necessary infrastructure for development to ignite e-government, e-commerce and digital media across the country once the Ultra-fast broadband / Rural Broadband Initiative (UFB/RBI) is completed during the next 5-10 years.

Speeds will be more than ten times faster than current rates and will enable opportunities that are not even imaginable in 2011. Businesses and customers will operate “in the cloud” both within the country and in the global market place. The digital economy will be driven by some of the digital media companies that continue to play an increasingly important role in the telecommunications markets.

The New Zealand government has committed to providing access to an online network for e-learning in 2013 for students and schools that will see the coming generations of students with the necessary skills for the digital world of the future.

In this report, BuddeComm provides an overview of the digital economy and digital media markets in New Zealand. We also provide a snapshot of social media usage and updates and information on the e-government, e-health and e-learning markets with analysis, statistics in text, tabular and charts formats in an easy-to-read format.

Companies mentioned

Companies mentioned in this report include – Bebo, Facebook, Twitter, LinkedIn, Paymark, Trade Me, TVNZ, Fairfax, Groupon, Ziln TV.

Hot topics and technologies mentioned

Hot topics and technologies mentioned in this report include – Social media, smart grids, e-commerce, IPTV, e-education, daily-deal coupon sites.

1. Synopsis
2. The digital economy – a key market driver
3. Policies and infrastructure
- 3.1 E-government
  - 3.1.1 Overview
  - 3.1.2 one.govt
- 3.2 The Ultra-Fast Broadband network – moving forward
- 3.3 Missing – trans-sector policies – BuddeComm analysis
- 3.4 New Zealand’s current broadband network
4. Digital economy in New Zealand
- 4.1 Overview
- 4.2 E-commerce in New Zealand
  - 4.2.1 Overview and Statistics
  - 4.2.2 Daily-deal coupon sites expanding
  - 4.2.3 Trade Me
  - 4.2.4 Global newcomers to e-commerce in New Zealand
  - 4.2.5 Online music
- 4.3 E-health
  - 4.3.1 Overview
  - 4.3.2 Personal health care records
- 4.4 E-learning
  - 4.4.1 Overview
  - 4.4.2 National education trial update
  - 4.4.3 Network for learning
- 4.5 Smart meters/smart grids
  - 4.5.1 Overview
  - 4.5.2 Renewable energy use target set for 2025
  - 4.5.3 Electric vehicles trials and wireless chargers
  - 4.5.4 Pilots and trials
  - 4.5.5 Smart meters finally getting smart
  - 4.5.6 Smart grids starting to roll out
  - 4.5.7 Christchurch network smart meters
  - 4.5.8 Auckland network smart meters
  - 4.5.9 Google PowerMeter installed in New Zealand
  - 4.5.10 Smart networks
  - 4.5.11 Smart homes
  - 4.5.12 Time shifting of power usage
5. Digital media
- 5.1 IPTV (DSL TV)
  - 5.1.1 IPTV in New Zealand
  - 5.1.2 TVNZ
  - 5.1.3 Ziln TV
- 5.2 Mobile TV
  - 5.2.1 Overview
  - 5.2.2 Vodafone
  - 5.2.3 Telecom NZ
- 5.3 Social networking
  - 5.3.1 Overview
  - 5.3.2 Usage and statistics
6. Related reports

Table 1 – Budget allocation for UFB investment – 2009 - 2012
Table 2 – Estimated New Zealand population who have shopped online and percentage change – 2008 - 2011
Table 3 – Top 5 e-commerce sites in New Zealand by popularity – 2011
Table 4 – Information, e-commerce or social media websites in New Zealand in top 20 – 2011
Table 5 – Overview of Facebook users in New Zealand – 2009 - 2011

Chart 1 – Usage of government online services – 2009
Chart 2 – E-readiness and digital rankings of New Zealand – 2007 - 2010
Chart 3 – Estimated population who have shopped online in New Zealand – 2008 - 2011
Chart 4 – The rise and fall of renewable energy use in New Zealand – 1987 - 2025