Mexico - Mobile Market Insights, Statistics and Forecasts

Synopsis

The Mexican mobile market soon recovered from the market slowdown in 2009 though subscriber growth remains in single figures in response to higher mobile penetration. Telcel dominates the market, with about 70% of subscribers, though the regulator since 2010 has endeavoured to encourage competition.

Following the 3G spectrum auctions held in 2010, operators such as Movistar and Nextel have become better positioned to offer mobile data services. This report provides an overview of Mexico’s mobile market, including a range statistical data as well as subscriber forecasts to 2016. It incorporates operator and regulator data to the first quarter of 2012 as well as relevant market developments.

Key Developments:

Mobile penetration approaches 85%; spectrum auctions in the 1.9GHz and 1.7GHz bands completed; Telcel maintains a 70% market share; Telefónica’s success in spectrum auctions; regulator withdraws fine against Telcel relating to MTRs; Televisa’s 50% stake in Iusacell accepted by Federal Competition Commission; regulator takes control of 2.5GHz spectrum, reassigns it for 4G; Banorte launches MiFon mobile banking service; América Móvil develops m-payment platform with banks; operators sign up to data roaming transparency scheme; Nextel launches 3G service; Movistar launches LTE service; regulator considers auctioning blocks of 15MHz in the 700MHz band; regulator’s market data to February 2013; telcos’ financial and operating data to Q1 2013; market developments to May 2013.

Companies covered in this report include:

Telcel; Movistar; Iusacell; Nextel Mexico; Televisa; Globalstar; Unefón; Telefónica.

1. Synopsis
2. Overview of Mexico’s mobile (cell phone) market
- 2.1 Mobile market statistics
3. Regulatory issues
- 3.1 Regulatory authorities
- 3.2 Spectrum auctions
  - 3.2.1 2.5GHz spectrum
  - 3.2.2 700MHz spectrum
- 3.3 Mobile Termination Rates (MTRs)
- 3.4 Data roaming
4. Mobile technologies
- 4.1 Overview
5. Major mobile operators
- 5.1 Telcel
- 5.2 Movistar
- 5.3 Grupo Iusacell
  - 5.3.1 Unefón
- 5.4 Nextel de México
6. Mobile voice services
- 6.1 Minutes of Use (MOU)
- 6.2 Prepaid
- 6.3 Satellite mobile
7. Mobile data services
- 7.1 SMS Text Messaging
- 7.2 Multimedia Messaging Service (MMS)
- 7.3 Push-to-Talk (PTT)
- 7.4 Long-term Evolution (LTE)
- 7.5 M-payment services
- 7.6 M-banking
8. Forecasts
- 8.1 Mobile market forecasts – 2011 - 2016
- 8.2 Notes on scenario forecasts
9. Related reports

Table 1 – Mobile subscribers, annual change and penetration rate – 2000 - 2013
Table 2 – Mobile market share by major operator – 2001 - 2012
Table 3 – Mobile market revenue – 2001 - 2013
Table 4 – Telcel subscribers and annual change – 2000 - 2013
Table 5 – Telcel churn, monthly minutes of use and ARPU – 2008 - 2013
Table 6 – Telcel wireless revenue – 2010 - 2013
Table 7 – Movistar subscribers and annual change – 2001 - 2013
Table 8 – Movistar minutes of use and ARPU – 2008 - 2013
Table 9 – Movistar financial data – 2008 - 2013
Table 10 – Iusacell subscribers and annual change – 2000 - 2010
Table 11 – Unefón subscribers and annual change (historic) – 2000 - 2007
Table 12 – Monthly and yearly minutes of use and annual change – 2000 - 2011
Table 13 – Prepaid / postpaid subscribers and annual change – 1997 - 2012
Table 14 – Proportion of prepaid / postpaid subscribers – 2000 - 2012
Table 15 – SMS traffic – 2006 - 2012
Table 16 – Forecast mobile subscribers and penetration lower growth scenario – 2011 - 2012; 2016
Table 17 – Forecast mobile subscribers and penetration higher growth scenario – 2011 - 2012; 2016