Mexico - Mobile Market Insights, Statistics and Forecasts

Synopsis

Growth in the Mexican mobile market has begun to slow in response to higher penetration. Telcel still dominates the market, accounting for about 70% of subscribers. The regulator has endeavoured to encourage competition since 2010, and legislation passed in late 2013 aims to reduce the dominance of Telcel in the mobile market and of Telmex in the fixed-line segment.

Following the 3G spectrum auctions held in 2010, operators such as Movistar and Nextel have become better positioned to offer mobile data services. This report provides an overview of Mexico’s mobile market, including a range statistical data as well as subscriber forecasts to 2016.

Key Developments:

Virgin Mobile Latin America launches services on Movistar’s network; mobile penetration approaches 92%; spectrum auctions in the 1.9GHz and 1.7GHz bands completed; Telefónica’s success in spectrum auctions; regulator obliges Telcel to reduce MTRs; Televisa’s 50% stake in Iusacell accepted by Federal Competition Commission; regulator takes control of 2.5GHz spectrum, reassigns it for 4G; Banorte launches MiFon mobile banking service; América Móvil develops m-payment platform with banks; operators sign up to data roaming transparency scheme; regulator considers auctioning blocks of 15MHz in the 700MHz band; regulator’s market data to end-2013; telcos’ financial and operating data to Q1 2014; market developments to mid-2014.

Companies covered in this report include:

Telcel; Movistar; Iusacell; Nextel Mexico; Televisa; Globalstar; Unefón; Telefónica.

Table of Contents

  • 1. Synopsis
  • 2. Overview of Mexico’s mobile (cell phone) market
    • 2.1 Mobile market statistics
  • 3. Regulatory issues
    • 3.1 Regulatory authorities
    • 3.2 Spectrum auctions
      • 3.2.1 2.5GHz spectrum
      • 3.2.2 700MHz spectrum
    • 3.3 Mobile Termination Rates (MTRs)
    • 3.4 Mobile Number Portability (MNP)
    • 3.5 Data roaming
  • 4. Mobile technologies
    • 4.1 Overview
  • 5. Major mobile operators
    • 5.1 Telcel
    • 5.2 Movistar
    • 5.3 Grupo Iusacell
      • 5.3.1 Unefón
    • 5.4 Nextel de México
    • 5.5 Mobile Virtual network operators
  • 6. Mobile voice services
    • 6.1 Minutes of Use (MOU)
    • 6.2 Prepaid
    • 6.3 Satellite mobile
  • 7. Mobile data services
    • 7.1 SMS Text Messaging
    • 7.2 Multimedia Messaging Service (MMS)
    • 7.3 Push-to-Talk (PTT)
    • 7.4 Long-term Evolution (LTE)
    • 7.5 M-payment services
    • 7.6 M-banking
  • 8. Forecasts
    • 8.1 Mobile market forecasts – 2011 - 2016
    • 8.2 Notes on scenario forecasts
  • 9. Related reports
  • Table 1 – Mobile subscribers, annual change and penetration rate – 2000 - 2014
  • Table 2 – Mobile market share by major operator – 2001 - 2013
  • Table 3 – Mobile market revenue – 2001 - 2014
  • Table 4 – Mobile market traffic – 2003 - 2014
  • Table 5 – Telcel subscribers and annual change – 2000 - 2014
  • Table 6 – Telcel churn, monthly minutes of use and ARPU – 2008 - 2014
  • Table 7 – Telcel wireless revenue – 2010 - 2014
  • Table 8 – Movistar subscribers and annual change – 2001 - 2014
  • Table 9 – Movistar minutes of use and ARPU – 2008 - 2014
  • Table 10 – Movistar financial data – 2008 - 2014
  • Table 11 – Iusacell subscribers and annual change – 2000 - 2010
  • Table 12 – Unefón subscribers and annual change (historic) – 2000 - 2007
  • Table 13 – Historic - Mobile traffic – 1995 - 2004
  • Table 14 – Historic - Mobile traffic – 2005 - 2014
  • Table 15 – Prepaid / postpaid subscribers and annual change – 1997 - 2013
  • Table 16 – Proportion of prepaid / postpaid subscribers – 2000 - 2013
  • Table 17 – SMS traffic – 2006 - 2013
  • Table 18 – SMS messages per subscribers – 2006 - 2013
  • Table 19 – Forecast mobile subscribers and penetration lower growth scenario – 2011 - 2012; 2016
  • Table 20 – Forecast mobile subscribers and penetration higher growth scenario – 2011 - 2012; 2016
  • Chart 1 – Mobile subscribers and penetration rate – 2000 – 2014
  • Chart 2 – Telcel subscribers and annual change – 2000 – 2014
  • Chart 3 – Movistar subscribers and annual change – 2001 – 2014
  • Chart 4 – Movistar financial data – 2008 – 2014
  • Chart 5 – Iusacell subscribers and annual change – 2000 – 2010

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