Hungary - Digital Economy and Digital TV - Insights, Statistics and Analysis

Synopsis

Hungary’s broadcasting market is evolving due to competition and the transition to digital programming. Standard definition and high definition digital TV is available via terrestrial TV, cable TV networks, satellite and broadband TV. Competition has intensified due to an increased number of service providers and the introduction of bundled offerings. This report profiles Hungary’s digital media market in 2011, covering market developments as well as the major players in the broadcasting, digital terrestrial TV, broadband TV, cable TV and satellite TV markets.

Key developments:

DTTV available to 95% of population yet ASO completion put off to end-2014; UPC cable dominance following purchase of FiberNet; New Media Law causing EC concerns; regulator’s market data for 2010 and market updates to June 2011; operator data to June 2011.

Companies covered in this report include:

UPC, T-Kabel, FiberNet, Antenna Hungaria, Maygar Televizio, TV2.

Table of Contents

• 1. Synopsis
• 2. Overview of digital media market
• 3. Bundled services
• 4. Regulatory developments 2011
• 5. Free-to-Air (FTA) TV
  • 5.1 Magyar Televizió (MTV)
  • 5.2 TV2
  • 5.3 RTL Klub
• 6. Digital TV (DTV)
  • 6.1 Broadband TV (IPTV)
  • 6.2 Cable TV (CATV)
    • 6.2.1 UPC Hungary
    • 6.2.2 T-Home
    • 6.2.3 FiberNet
    • 6.2.4 Antenna Digital
  • 6.3 Satellite-based pay TV developments
  • 6.4 Digital Terrestrial TV (DTTV)
• 7. Related reports

• Table 1 – TV market share per operator – 2009 - 2011
• Table 2 – TV subscribers by reception – 2009 - 2011
• Table 3 – Analogue and digital TV subscribers – 2009 - 2011
• Table 4 – Magyar Telekom IPTV subscribers – 2007 - 2011
• Table 5 – Magyar Telekom cable TV subscribers – 2006 - 2011
• Table 6 – UPC – homes passed – 2003 - 2010
• Table 7 – UPC – Subscribers by service type – 2003 - 2011
• Table 8 – UPC financial data – 2006 - 2009
• Table 9 – T-Kabel cable subscribers – 2002 - 2011
• Table 10 – Satellite subscribers – 2009 - 2011
• Table 11 – T-Home satellite TV subscribers – 2008 - 2011

• Chart 1 – TV subscribers by reception – 2009 – 2011
• Chart 2 – Analogue and digital TV subscribers – 2009 – 2011
• Chart 3 – UPC – Subscribers by service type – 2003 – 2011