Greece - Digital Media and Broadband Markets - Insights, Statistics and Forecasts

Synopsis

Broadband penetration in Greece is developing rapidly following the incumbent’s promotion of services and improving competition based on regulatory mandated network access. Increasing broadband uptake and deployment of faster ADSL2+ networks has in turn supported the launch of IP services such as broadband TV. Digital TV services are available via IPTV, satellite and Digital Terrestrial. An increase in internet usage by the broader population is fostering an internet society, with notable developments in the public administration (e-government) sector. Covering these topics, this report offers an insight into Greece’s broadband and digital media markets, presenting overviews of key technologies and market developments, a range of data, and broadband forecasts to 2020.

Key developments:

Cosmoline’s WiMAX licence withdrawn; economic crisis stalls national FttH project; steady rise in digital satellite subscriber base; OTE’s VDSL launch to relaunch in mid-2012; OTE cleared to re-launch VDSL in mid-2012; EC presses Greece to facilitate broadband network access; six telcos negotiate for national open access FttB network; IPTV market stuck in doldrums; OTE launches new satellite TV service and plans to sell Hellas Sat; operator data to end-2011; market developments into 2012.

Companies covered in this report include:

OTE, On Telecom, ForthNet, Wind Hellas, Hellas Online.

Table of Contents

• 1. Synopsis
• 2. Greece’s emerging internet society
  • 2.1 E-government
    • 2.1.1 Infrastructure
• 3. Fixed broadband market
  • 3.1 Overview
  • 3.2 Asymmetric Digital Subscriber Line (ADSL)
    • 3.2.1 VDSL
  • 3.3 Fibre-to-the-Home (FttH) networks
  • 3.4 Wireless broadband
    • 3.4.1 WiFi
    • 3.4.2 WiMAX
    • 3.4.3 Satellite
  • 3.5 Mobile broadband
• 4. Overview of digital media market
  • 4.1 Digital TV
    • 4.1.1 Satellite-based digital pay TV developments
    • 4.1.2 Digital Terrestrial TV (DTTV)
    • 4.1.3 Broadband TV (IPTV)
  • 4.2 Forecasts – fixed broadband subscribers – 2010 - 2013; 2020
    • 4.2.1 Scenario 1 – stronger broadband subscriber growth
    • 4.2.2 Scenario 2 – slower broadband subscriber growth
• 5. Related reports

• Table 1 – Online purchases by individuals – 2005 - 2013
• Table 2 – E-education usage by individuals – 2007 - 2012
• Table 3 – Uptake of e-government services by businesses – 2004 - 2012
• Table 4 – Uptake of e-government services by individuals – 2004 - 2012
• Table 5 – Internet user penetration – 1999 - 2013
• Table 6 – Dial-up internet subscribers – 1998 - 2012
• Table 7 – Fixed broadband subscribers and penetration – 2003 - 2013
• Table 8 – Broadband market share by platform – 2007 - 2012
• Table 9 – OTE retail and wholesale ADSL subscribers – 2007 - 2011
• Table 10 – ForthNet broadband and LLU subscribers – 2007 - 2011
• Table 11 – Mobile broadband subscribers – 2004 - 2013
• Table 12 – Netmed Hellas pay-TV subscribers – 2009- 2011
• Table 13 – Netmed Hellas pay-TV financial data – 2009- 2011
• Table 14 – OTE IPTV subscribers – 2009- 2011
• Table 15 – Forecast fixed broadband subscribers – higher growth scenario – 2010 - 2013; 2020
• Table 16 – Forecast fixed broadband subscribers – lower growth scenario – 2010 - 2013; 2020

• Chart 1 – Fixed broadband subscribers and penetration – 2003 – 2013
• Chart 2 – ForthNet broadband and LLU subscribers – 2007 – 2011
• Chart 3 – Netmed Hellas pay-TV subscribers – 2009- 2011