Global - Mobile Apps Market Insights

Synopsis

Archived report. This report was archived in 2012 and has not been updated since. There are now hundreds of thousands of mobile apps available for download and many of these are free. They encompass a wide range of sectors from entertainment to more useful apps such as those based on health, productivity or education. The area of mobile apps is being closely watched by the mobile industry and m-advertising related to these apps is considered a potential growth area for revenue opportunities.

This report provides insight into the growing mobile apps sector and includes information on the top competitors, examples of interesting apps, broad statistics and some areas of growth for the future. The report is designed to provide current observations which may assist investors, analysts and industry participants in making investment and business decisions.

Table of Contents

• 1. Synopsis
• 2. Mobile app market insights
  • 2.1 Mobile Cloud Computing impact upon Apps market
  • 2.2 Mobile revenue and apps
  • 2.3 Data traffic considerations
  • 2.4 Advertising an important revenue stream
  • 2.5 M-health also of key interest
  • 2.6 Endless innovations for mobile apps
• 3. Mobile app market summary
• 4. Related reports

• Table 1 – Google overall advertising revenue – 2009; 2010
• Table 2 – Worldwide smart phone operating systems by market share – 2007 - 2010

• Chart 1 - Mobile app store download revenue – 2010 – 2014

• Exhibit 1 – Key app store competitors1 – 2011
• Exhibit 2 –Mobile Apps examples across various sectors – 2011