Archived report. This report was archived in 2007 and has not been updated. In 2007 the future directions for Digital Media were becoming clearer. The traditional media are finally moving in more innovative directions. The telcos still keep posturing, but have lost the lead they had in the market for the last 5 years. Some convergence will continue to take place now, but other forms will wait until open networks based on NGN and fibre become available over the next 10 years. In the meantime, supplementary as well as converged services will be introduced. This report provides an overview of Digital Media, the first result from the convergence of industries. It also includes analyses by BuddeComm of the current and future trends for this industry. Information on specific developments and applications can be found in separate reports.