Synopsis
The German mobile market is the largest in Europe in terms of subscribers and revenue. Mobile penetration reached more than 130% by early 2009. In common with most markets the main area of growth is in the 3G sector. The market is dominated by T-Mobile and Vodafone, though an increasing number of resellers has fuelled competition and placed pressure on tariffs, resulting in lower ARPU. Regulatory pressure on voice roaming as well as termination rates from April 2009 will encouraged operators to further step-up their development of data applications to improve profits. In this report we provide key statistics and analysis on the mobile market in Germany in 2010, including an overview of the main operators together with 3G subscriber and mobile ARPU forecasts to 2015.