Europe - Broadcasting - Digital TV

Synopsis

Europe is the largest developed TV market in the world outside of the USA and holds great promise in the development of digital TV services over the cable, satellite and terrestrial platforms. This report profiles the state of digital TV in Europe, presenting statistics, forecasts and historical data. It also covers the development of digital terrestrial TV across the region, noting standardisation and Set-top Boxes (STBs), as well as licensing and analogue switch-off issues following the September 2003 European Commission (EC) directive for Member States to indicate their analogue switch-off. Interactive TV, assessing the most successful applications, is addressed in its own report.

Table of Contents

• 1. Synopsis
• 2. Digital TV in Europe
  • 2.1 Market overview
    • 2.1.1 Digital TV statistics
  • 2.2 Trends and analysis
    • 2.2.1 Content less of a differentiator
    • 2.2.2 Slowing growth of pay TV services
    • 2.2.3 Move towards cable TV
    • 2.2.4 Forrester Research on DTT
  • 2.3 Digital TV revenues in Western Europe
  • 2.4 Digital TV platforms
    • 2.4.1 Satellite HDTV
  • 2.5 DTT models
  • 2.6 Regulatory issues
    • 2.6.1 Summary
    • 2.6.2 Europe wants interoperable 3G and digital TV
    • 2.6.3 Licensing
    • 2.6.4 Analogue switch-off
    • 2.6.5 Standards
    • 2.6.6 STBs, conditional access systems and application program interfaces
  • 2.7 Major players
    • 2.7.1 Incumbent broadcasters
    • 2.7.2 New entrant pure DTT broadcasters
    • 2.7.3 New HDTV entrant
• 3. Digital radio
• 4. Related reports

• Table 1 – Digital TV households – July 2003
• Table 2 – Forecast digital TV households in Europe (all platforms) – 2001 - 2005
• Table 3– Digital TV home penetration (all platforms) – July 2003
• Table 4– EU television market revenues (US billions) – 2003; 2004; 2008
• Table 5 – Cable to outpace satellite digital TV forecasts (millions) – 2000 - 2005
• Table 6 – Digital TV revenues USA vs Western Europe (all platforms) – 2000 - 2006
• Table 7 – Digital TV revenue forecasts (US$ millions) - 2005
• Table 8 – Digital STB and IDTV penetration - 2003

• Exhibit 1 – Digital TV by platform (selected countries) – 2004
• Exhibit 2 – DTT licensing models in selected EU countries
• Exhibit 3 – Estimated analogue switch-off date in EU countries